John Lloyd

@hemeon Wait, we’re real?

how many of you are real? how many of you are ai? let me know in the replies.

I promise Indiana and Oregon are rooting for Ole Miss. Miami has been the better team all night

I’ve been reading Good to Great by Jim Collins. Halfway through, I realized I’m the kind of person who reads business books in bed and immediately starts comparing small nocturnal mammals to some of the design teams I most admire. johnstevenlloydjr.substack.com/p/how-underpan…

@geoff_calkins the best thing you will see today. After being banned from Brighton High, the Central High band all buy a ticket, come as the greatest student section of all time, and, when the Warriors run back an early kickoff, pull pocket kazoos & play the school fight song!

Why Design Leaders Should Build AI, Not Just Talk About It open.substack.com/pub/johnsteven…

@danmall You doubled your price?

Design freelancers and studio/agency owner struggling with sales: Let’s play a game. Last month (July), my close rate on sales calls was 22%. That means, out of 100 people, 22 bought what I was selling. (In this case, a seat in my Make More Money group coaching program.) I changed one thing, and this month, my close rate on sales calls is now 60%. That change has led to 58% more revenue than last month in half the time (it’s only August 14). What do you think I changed? Make as many assumptions as you’d like. All guesses are welcome; no penalty for wrong answers. I’ll post the answer tomorrow.

Parker McCollum at the Botanic Garden tonight was fantastic!

After an incredible run leading design at Hilton, our team was impacted by a broader restructuring. While I wasn’t planning to be on the market, I’m energized by the opportunity to start something new. johnlloyd.us

I photoshopped a little on Father’s Day.

It's a super-rough draft with a ton of details to polish, but it's still a milestone. Here's a look at the full lowercase set of the font I'm working on. I haven't even started thinking about a name for this.

I finished reading The Emperor of Gladness today. Grazina was unforgettable and Vuong’s prose is beautiful. I struggled with Hai. How can you be such a rock with other people’s problems and so conflicted with your own? But maybe that’s the point

4 - Opera Signature #google_vignette" target="_blank" rel="nofollow noopener">ifonts.xyz/opera-signatur…

The Red Sox’s new jersey design nails the details—from Green Monster green to classic type. A design that respects legacy and feels so fresh. news.sportslogos.net/2025/05/16/bos…

more found type in New Orleans.

2025 summer vacation is in the books. Back to the real world tomorrow morning.

@BetterNeil I don’t know if there are rules. It’s just cool type in use that I like to take pics of. I think that definitely qualifies.

@j_lloyd What is found type John? Does this photo qualify... took it out in London this week.

More found type at the beach.

@sakshiraturi_ I learn by doing. This was mostly a hands-on way for me to learn more. I started with a general idea of a bold transitional serif, but not much direction initially.

@j_lloyd I second that! Good part is, it looks more balanced and cleaner than earlier one, I was comparing the current to the last one. Also this process is inspires me to take up some similar kinda self initiated project. Did you come up with a brief or plan before starting it?

Making progress, I hate this s slightly less than the last one. #typefacein25

Found type in Panama City Beach.

@sakshiraturi_ Thanks. IT still doesn’t fit the weight and curves of the other letters but the balance and serifs feel much better.

@j_lloyd ‘S’ looks better!!