Jeanne W Ross

Join @MIT_CISR in celebrating Jeanne Ross as she retires—register now for one of two live Farewell webinars in which she'll reflect & take your questions! Jun 30 8AM ET mit.zoom.us/webinar/regist… | Jun 30 6PM ET mit.zoom.us/webinar/regist… @jrossCISR @MITSloan @MITSloanExecEd #EA #CIO

"The problem is first and foremost undisciplined processes and resulting bad data. Existing systems usually exacerbate the problem, but new systems won’t fix it." — Jeanne Ross, @mit_cisr. mitsmr.com/2L5Us54

My coauthor, @CynthiaBeath, will join in the broadcast, which will also include discussions with Jeff Taylor, Pega’s SVP of Strategy and Go-To-Market Operations and @OtWalv, @Philips VP and Global Transformation Leader.

The two-hour event dives into research findings and recommendations from our new book, “Designed for Digital: How to Architecture Your Business for Sustained Success.” #designed4digital #digitaltransformation #mitcisr

I’m excited to announce a free webinar I’m doing with Pegasystems next Thursday, May 14 at 10am EDT. As a special bonus, @pega will send copies of the book to all webinar attendees! You can register for the event here: pe.ga/2zhDU7m

Want to learn more? Read #DesignedForDigital — buy the book! #MITSloanExperts amzn.to/2LW9D22

Thanks for having me @mitsloanexperts! If you’d like to learn more about going digital, definitely check out our #DesignedforDigital book, out now: mitpress.mit.edu/books/designed…

@Reb_IMiller @mitsloanexperts The points of intersection are all the recognized and unrecognized actions by people, automated processes, and technology that have implications for other people, processes and technology. We need to identify and design for seamlessness. #DesignedforDigital

@jrossCISR @mitsloanexperts What do you see as the points of intersection between people, processes, and technology in "big, old'" businesses? #DesignedforDigital

@mitsloanexperts A7: The five “building blocks” are organizational capabilities that help companies succeed digitally: shared customer insights, an accountability framework, a digital platform, an operational backbone, and an external developer platform. #DesignedforDigital

@TransTechGlobal Take a look at our Philips case study: cisr.mit.edu/blog/documents… #DesignedforDigital

Hello Doctor Ross, any studies on DX & AI on healthcare? Please advise

@bobx108 Agreed. Both are critical and companies need iterative experimentation to find a point of intersection between solutions they can imagine and what customers want #DesignedforDigital

@mitsloanexperts A5: They’ll be much more fluid. There’s not one best way to organize for digital. It sounds scary, but executives will have to experiment--using new management principles. What’s clear is that traditional hierarchies are not working--they’re too slow. #DesignedforDigital

@mase_brook @mitsloanexperts Yes, being inspired by technologies is important but finding what customers value may be the bigger challenge. #DesignedforDigital

Watch @MIT_CISR video Designed for Digital: Developing Digital Offerings featuring @jrossCISR #DesignedforDigital #MITSloanExperts cisr.mit.edu/publications-a…

@mitsloanexperts A4: Becoming digital involves being inspired by the capabilities of digital technologies (think analytics, AI, IoT, cloud, …) to develop digital offerings (information-enriched solutions that engage customers in a seamless, personalized experience). #DesignedforDigital

@mitsloanexperts A3: No “big, old” company would claim they have finished their digital transformation (this is a transformation you’re never done with). But some great examples of companies with digitally inspired value propositions are Schneider Electric and Ferrovial. #DesignedforDigital

@mitsloanexperts A2: Structures are about “divide and conquer.” They often create silos. To create seamless digital offerings for new value propositions, companies need to design their organizations holistically #DesignedforDigital

@ngreeneRPA I'd argue that the threats are as likely from other traditional and nontraditional competitors as from start-ups.

@mitsloanexperts A1: Digital technology threatens every big, old company with an “Uber moment:” that moment you realize someone is offering customers a data-enriched solution you should have offered them, but haven’t (and can’t). #DesignedforDigital