Dawn is preaching the gospel of Product Marketing

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Dawn is preaching the gospel of Product Marketing banner
Dawn is preaching the gospel of Product Marketing

Dawn is preaching the gospel of Product Marketing

@just___dawn

Content & Community Manager @thepmmchat | Product Marketing/Management | Project/Program Manager | Web3 Enthusiast | #creativity

Katılım Mart 2021
583 Takip Edilen83 Takipçiler
Dawn is preaching the gospel of Product Marketing
Hi! I'm doing a short user research survey on how people learn practical skills, the challenges they face, and whether skill exchange could be a better alternative.
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
Today we’re celebrating the woman behind Product Marketers Chat Community 🎂. Happy Birthday @olajumokebiz! 🥳 Thank you for building a community that gives aspiring and early stage PMMs a place to learn, grow, and belong. Wishing you a birthday as brilliant as your vision 🥳
ProductMarketersChat tweet media
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
This webinar is NOT for everyone. But if you’ve ever sat in a room where 5 people described your product 5 different ways and nobody flagged it as a problem, that’s exactly who we built this for. 📅 April 3rd | ⏰ 5:30 GMT | 🆓 Free Register here: luma.com/tf0klbpg
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
A lot of people think PMM is mostly about launches, campaigns, and copy. But one experienced PMM shared a sharper perspective: The real job is driving product adoption at scale. Click link below to read this week’s PMCC Series 👇 Happy Weekend ✨ linkedin.com/posts/product-…
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GIG Logistics
GIG Logistics@GiGLogistics·
“Don’t go inside, I’ll help you send it.” That’s how scams start. Never hand your package or cash to anyone outside a GIG Logistics Experience Centre. Ship inside our centre or via the GIGGo App. Report suspicious activity: 📧 info@giglogistics.com 📞 +234 813 985 1120
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
For the past two weeks, we’ve been talking about positioning. But do you know what’s better than just reading about it on your timeline? Getting to unpack it live. We’re hosting a webinar on “Designing Internal and External Positioning That Works”. 🔗 luma.com/tf0klbpg
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Dawn is preaching the gospel of Product Marketing
Decided to greet a few elders in church today (after so much pressure from my mom) and was prayed for Elder 1: “The sky is your limit” Elder 2: “The sky is your starting point” Me 😗: “Okay, who do I believe now? 🙂
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
Tomorrow we’re launching the PMCC Series. Every Saturday we’ll break down: • 1 core PMM topic • 1 misconception to unlearn • 1 real insight from experienced PMMs • 1 mindset shift to grow your PMM thinking No fluff. Just real product marketing thinking. Ready? 🫴 #PMM
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
Knowing your positioning ≠ translating it Therefore; → Clarify your audience again. → Sharpen your core problem. → Simplify your value proposition, but don't make it generic. → Back it up with proof. That's how you create your product messaging. Specificity > creativity.
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
Big mistake: Teams craft a strong positioning statement, and think the job is done. It’s not. Positioning defines the ground you stand on. Messaging translates it into language people understand, feel, and act on. Without messaging, positioning is just a document.
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
In your company, who owns Positioning?
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
Great positioning starts with real understanding, not assumptions. So before crafting your positioning statement, you need to ask: → Who is your target customer? → What category does your service belong to? → What's the unique benefit you offer? → Can you prove that benefit?
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
We've all heard of positioning, either in marketing, product, or brand. Positioning is often mentioned in these cases. Positioning is the deliberate choice of the space your product occupies in your customer’s mind. When they think of a need, do they think of you first? 👇👇
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Dawn is preaching the gospel of Product Marketing
The software would send a prompt that says “this person is currently driving” and then blocks the call from going through. And also, the person driving should be blocked from making any call too.
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Dawn is preaching the gospel of Product Marketing
Can someone just build a software that blocks the call of someone who's trying to call someone who's driving from going through? Because tell me why this bus driver has been on a call for a while now while driving at speed, with one hand😡 P.S: I'm currently on a journey to IB.
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
In crowded markets, GTM isn’t about launching more. It’s about choosing what deserves priority. “New” doesn’t automatically mean “important.” And acquisition isn’t always the smartest first move. Read more 👇
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Dawn is preaching the gospel of Product Marketing retweetledi
ProductMarketersChat
ProductMarketersChat@thepmmchat·
Product Marketing and GTM roles are evolving, and fast. They are getting more technical, and more specialized. We’re moving beyond traditional PMM into more technical, revenue-driven territory. Here are some of the emerging roles 👇. A thread 🧵:
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