Kshitij Jayakrishnan

🎙️ We have a special episode today - one where our entire Fintech and Financial Services team showed up! Mridul Arora, @vaasbhaskar, @kshitijjay, @AshrayIyengar, Ishwar Prasad and Sai Akshaya gathered around one table to share their unfiltered takes on what’s shaping the future of this space in India. The team breaks down the most notable trends they’re seeing and what they mean for founders. In this candid conversation, they dive into: > The blurring lines between fintech and traditional finance > The magic of India’s DPI story > Opportunities in non-lending areas like wealth, insurance & verticalized payment > The rise of AI in financial services > Tech solutions making banks future-ready > The return of consumer fintechs > What personally excites each team member about the space If you're curious about where fintech and financial services are headed or building something exciting in this space - tune in for an episode packed with sharp insights. Catch the full episode here: tinyurl.com/FintechUnplugg…

🔊New Day One podcast episode! 🎙️ "It's no longer just roti, kapda, aur makaan - it's roti, kapda, makaan, aur SIP," remarks @manishzfunds, co-founder of @zfundsapp, highlighting how deeply mutual funds have become embedded in Indians' financial planning. He's seen candidates switch jobs based on their ability to continue their SIPs, and customers plan major life decisions around their mutual fund investments. Yet, Indian investors often chase returns by flocking to the highest-performing funds of the moment on DIY platforms, which can lead to poor investment outcomes in the long run. This return-chasing behavior led to ZFunds' contrarian bet - that sustainable wealth creation needs human guidance through market cycles, not just cheaper alternatives. Founded by @manishzfunds and @VidhiTuteja in 2019, @zfundsapp is addressing critical gaps in India's mutual fund industry by empowering distributors with technology to provide personalized advisory at scale while maintaining the essential human touch. Today, ZFunds serves 60,000 customers through 10,000 micro-entrepreneurs and has scaled to ₹1,000 crores in AUM. In this conversation with @kshitijjay (Vice President, @ElevCap), Manish and Vidhi discuss their journey of building one of India’s most capital-efficient wealthtech platforms and making wealth creation accessible beyond metro cities. In this episode you will gain insights on: > Scale of opportunity in the mutual fund distribution business > Emerging profiles of mutual fund distributors > Content strategy as a capital-efficient acquisition channel > Fundraising journey and choosing the right partners > Co-founder roles and conflict resolution > …and more Watch the full episode here: tinyurl.com/ZFundsElevatio…

Thrilled to introduce our latest report, Reaching a Billion, exploring India's $25B embedded fintech opportunity. bottomline.elevationcapital.com/part-three-rea…

🎉 Announcing our third report in The Bottomline series - ‘Reaching a Billion: India’s $25 Billion Embedded Fintech Opportunity’ In the first part of The Bottomline, we explored the transformative impact of fintechs and projected the fintech ecosystem to create $400 billion in value by FY30. We then mapped India’s billion-plus heterogeneous, addressable fintech users in the second part, identifying underserved areas and outlining opportunities for fintechs to create value across different segments. We are thrilled to unveil ‘Reaching a Billion’, which explores how fintechs can acquire and serve India’s billion-plus users. We delve into how financial services are becoming increasingly contextual, embedded at the point of user interaction, and omnipresent across India’s digital economy. You can view and download the report here: tinyurl.com/ReachingABilli… As supply chains digitize, open digital networks emerge, and consumer platforms scale, financial services are rapidly expanding their reach. We examine how the convergence of these trends could create a $25 billion revenue opportunity by FY30. 📈 Some highlights from the report: 🔹Many large consumer platforms have an ‘at-scale fintech unicorn’ hidden within them. It is estimated that Indian platforms can create additional annual revenue of $10-15bn by FY30 by embedding fintech across payments, lending and insurance. 🔹India has one-of-a-kind open digital networks that can fundamentally reach an enormous scale and embedding financial services can generate potential annual revenue of >$5bn by FY30. 🔹Digitization of fragmented B2B supply chains in India can potentially unlock supply chain financing revenue of $10-12bn by FY30. As with all reports in The Bottomline series, this report captures our deep thesis on the fintech sector, insights from a comprehensive survey of 70+ industry experts and in-depth conversations with ~30 industry leaders, and leverages our knowledge partner @McKinsey's analytical fact base of the Indian financial ecosystem. @radusuma, Mridul Arora, @vaasbhaskar, @AshrayIyengar, @kshitijjay, Ishwar Prasad, Sai Akshaya Ramaseshan, Siddhant Agarwal, Rahul Humayun, Keshav Gupta, Raghav Gupta, Pulkit Deshmukh, Karan Agarwal, Ishan Das

Built for the Audacious: Reaffirming Our Commitment to Founders Early-stage building is hard. Very hard. For over two decades, we've partnered with India's most audacious founders from Day One - founders who saw possibilities where others saw obstacles, who reimagined entire categories, and who created institutions that have shaped the new India, building companies that today command $75 billion in market value. Through this journey, we have learned that high-quality help at an early stage can dramatically improve chances of success. This understanding has shaped who we are today. Every aspect of Elevation is therefore engineered with one mission: to dramatically improve these odds for founders. Today, we reaffirm our commitment to being the most effective company-building partner a founder could ask for through our three foundational pillars. ➤ Built on Expertise: We've structured our teams to bring deep sectoral expertise across spaces, enabling us to be true thought partners to founders. ➤ Built for Success: From talent and finance to marketing and corp dev, we've built India's most comprehensive Founder Success platform that works as an extension of our founders' teams to help them scale better and faster. ➤ Built with Conviction: When we partner with founders, we go all in. We build long-lasting personal relationships by giving individual time and attention to every founder. This evolution in how we express our commitment mirrors the strengthening of our resolve to be the most founder-focused fund in India. The India opportunity has never been more exciting. We're seeing founders with increasingly ambitious visions, tackling larger problems, and building for global markets. To these audacious founders who dare to dream bigger and who are determined to create lasting impact - we say this: We are built for you. We are Built for the Audacious. Explore our renewed commitment to founders - and a new look - at tinyurl.com/ElevAudacious

@AnkiTandon Feels refreshing to see your pace of launch! Truly how a product company should operate 🙌🏻

Get Ready to Jam! 🎉 We're all about making investing smarter—and now, a little more fun.

💸 New Day One podcast episode! "Traditional wealth platforms are going to be inadequate for this emerging class of investors…" A new generation of tech and startup professionals is amassing wealth through ownership stakes in their companies, primarily through ESOPs. And these individuals are seeking compelling opportunities to reinvest in the ecosystem they understand best - needs that traditional platforms aren't equipped to handle. Yet, paradoxically, the very people building today's great companies often find themselves locked out of investing in them. Unless you're part of an exclusive network or compensated with ESOPs, the doors to startup equity remain firmly shut. This disconnect is what spurred @AnkiTandon and @Joylita to start @InfinyteClub. @InfinyteClub is addressing the unique needs of this segment by unlocking access to the coveted asset class of startup investments as their starting point, with a vision to become the money manager for the next-generation wealthy. In this conversation with @kshitijjay (Vice President, @ElevCap), Ankita and Joy take us through their journey of building a wealth management platform tailored for the Intelligent Investor - the employees, builders, and operators of India's burgeoning tech & startup ecosystem. They discuss the emergence of solo capitalists in India, the importance of building a team with "T-shaped” personas, and how their own fundraising experience informed their product design. Watch the complete episode here: tinyurl.com/InfinyteElevat…

Last week, the Fintech practice at @ElevCap hosted the second annual Fintech PM Mixer in Bengaluru, bringing together more than 100 product managers from diverse fintech companies for an evening of vibrant discussions. Over the past decade, the role of product managers has evolved significantly, particularly in the context of working with multiple partners and growing collaborations between banks and fintechs. There is now an increasing need for peers to interact within this community for tactical tips and strategies in various areas. This event was our attempt at bringing this community together to enable shared learning. A special thanks to our panelists Akshay Aedula, @kannanmurali, @khilanharia, @npulyani, Omkar Shirhatti, Vikas Bansal and @psripad for the thought-provoking discussions and our moderators @shashankmehta05 and @movinj for guiding them. The first panel, ‘Go Deep To Go Broad’, explored the intricacies of balancing core product offerings with expansion and cross-selling. The panelists discussed strategies for adapting to serve new markets and demographics, emphasizing the importance of aligning product launches with the company's vision and market potential. A key takeaway was the delicate balance required between meeting the needs of existing users and attracting new customers. The second panel, ‘Go Slow To Go Fast’, tackled the challenging intersection of innovation and compliance in fintech. The panelists offered strategies to navigate the regulatory landscape while maintaining innovative user experiences. They shared their learnings on preparing for potential regulatory changes, stressing the importance of proactive engagement with regulators. The discussion provided a nuanced view of how fintech companies can innovate responsibly within regulatory frameworks. Stay tuned as we’ll be sharing key takeaways and videos of the conversations soon! @Mukularora9354, Mridul Arora, @vaasbhaskar, @kshitijjay, Rahul Humayun, Raghav Gupta, @AshrayIyengar, Ishwar Prasad, Karan Agarwal, Pulkit Deshmukh, @SaiAkshayaR, Siddhant Agarwal, Ishan Das, Keshav Gupta

What an electrifying journey it’s been at our GameOn Hackathon! Supported by @EpicGames, it brought together some of India’s brightest young developers to reimage gaming using Unreal Editor for Fortnite (UEFN). The energy and creativity on display were truly inspiring as teams pushed boundaries, crafting innovative experiences that left us in awe. We saw firsthand how platforms like UEFN are democratizing game development and opening new avenues for talent to shine. What truly amazed us was the teams' ability to leverage UEFN’s vast capabilities to fine-tune their games in real-time. They improved gameplay mechanics, enhanced visual elements, and implemented entirely new features in a short span of a few hours based on the judges’ feedback. The quality of projects has filled us with confidence about the future of game development in India and the transformative potential of alternative distribution platforms in India and the world. These channels are reshaping the gaming and digital experience landscape, and we are eager to support forward-thinking teams that are capitalizing on such technological shifts. Visit tinyurl.com/GameOnWebpage for event highlights, winner spotlights, and a closer look at the submissions of all finalists. @arvindsabaneel, Zankhit Chawda, @KhandujaM, Karan Parikh, @manishdiesel, @kshitijjay, Rahul Humayun, Supreet Kaur, Saishree Ashwin

We are thrilled to announce the winners of the Elevation GameOn Hackathon, hosted with the support of Epic Games. Centered around Fortnite, the hackathon provided game developers with a unique opportunity to leverage Unreal Editor for Fortnite (UEFN) to create innovative gaming experiences. Congratulations to all the winners who were awarded cash prizes and Google Cloud credits to help launch their games commercially. ➤ Gamersroof Technologies (@meher_siddhesh) - First Prize ➤ BotGaming (Sidharth Kothari) and Lazzy Couch (Ravi Teja Mallipeddi) - Tied for Second Place ➤ 5th Ocean Studios (@cavysarma) - Third Prize We extend our gratitude to our esteemed panel of judges — @arvindsabaneel, Zankhit Chawda, @KhandujaM, Karan Parikh and @manishdiesel — for their expertise and support throughout the event. A big shoutout to everyone who participated and showcased their passion and creativity. The hackathon culminated in a wonderful networking dinner, where attendees had the chance to connect, share ideas and discuss future collaborations. We can’t wait to see the continued growth and innovation from these talented developers. @kshitijjay, Rahul Humayun, Supreet Kaur, Saishree Ashwin

Mark your calendars for 22nd August! We're excited to bring back the Elevation Fintech PM Mixer, building on the success of last year's debut edition. In a year that has seen fintech undergo significant shifts, product managers are, now more than ever, in need of practical, actionable insights. Join us and our incredible lineup of panelists as we discuss topics ranging from frameworks for building cross-sell and engagement levers to thinking through playbooks and guardrails when building systems alongside regulated entities. Our panelists for the evening will be: ➤ Akshay Aedula (Product, CRED) ➤ @kannanmurali (Head of Product and Engineering, M2P Fintech) ➤ @khilanharia (SVP Product, Razorpay) ➤ @npulyani (Former Product Leader, Jupiter) ➤ Omkar Shirhatti (CPO, Perfios) ➤ Vikas Bansal (Product, Groww) ➤ @psripad (Head of Product, Dezerv) Register for the event using this link: tinyurl.com/PMFintechMixer Stay tuned for more details about the exciting discussions we have in store with India's top fintech product leaders! @mukularora, Mridul Arora, @vaasbhaskar, @kshitijjay, Rahul Humayun, Raghav Gupta, @AshrayIyengar, Ishwar Prasad, Karan Agarwal, Pulkit Deshmukh, @SaiAkshayaR, Siddhant Agarwal, @vikramnanda169, Ishan Das, Keshav Gupta

We are thrilled to congratulate @InfinyteClub on the official launch of their platform! Infinyte is breaking barriers by making wealth-creation opportunities available to more than just the ultra-wealthy. They’re bringing traditionally locked-away asset classes, like private market and alternative assets, into the hands of intelligent investors empowering them to actively shape their financial futures. We are proud to support @AnkiTandon, @Joylita and their entire team on this journey and can’t wait to see the positive impact they’ll have in democratizing wealth creation. Onwards and upwards! Mridul Arora @vaasbhaskar @kshitijjay @raghavg93

We @InfinyteClub have cracked the code for ESOP Liquidity! For a startup ecosystem to thrive, ESOPs need to be liquid.

We launched Infinyte Club with a clear mission - to create a Million Millionaires. Millionaires are only created via Ownership. In order to be truly wealthy you need to own pieces of high growth businesses that compound over time

GameOn by Elevation Presents: Unreal Editor For Fortnite (UEFN) Hackathon, supported by @EpicGames Calling all visionary game creators, developers, and game-changers! Are you ready to develop your own experience in Fortnite? We are thrilled to announce the GameOn hackathon, supported by @EpicGames, on our GameOn platform - where creators are encouraged to push the boundaries of interactive entertainment. The hackathon challenges creators to develop extraordinary games and experiences using Unreal Editor for Fortnite (UEFN). This is your chance to showcase your skills, tap into Fortnite's massive player base, connect with industry experts, and potentially secure investment for your creations! 🏝️ The Challenge: Harness the power of Unreal Editor For Fortnite (UEFN) to build captivating, unique, and engaging experiences and publish directly in Fortnite. Push the boundaries of what's possible within the Fortnite universe! 🌟What's at stake? • ₹ 7 lakh+ in cash prizes for winning teams • Google Cloud Credits worth 75k USD • Knowledge sessions with Epic Games and Elevation Capital 🛠️ Why UEFN? Unreal Editor for Fortnite is a game-changer for creators:⁣ • Custom Game Modes: Create unique game modes with custom rules and mechanics. • Map Design: Design and build new maps with detailed environments. • Asset Integration: Import and use custom assets, including 3D models, textures, and audio including from Fab. • Scripting: Use Verse scripting to implement complex gameplay logic. • Animation: Create and integrate custom animations for characters and objects. • Collaboration Tools: Work collaboratively with other developers in real-time. • Publishing: Directly publish your creations to millions of Fortnite players to enjoy. Assemble your dream team, fuel your creativity, and get ready to create a spectacular Fortnite experience. Register Now: tinyurl.com/GameOnHackatho… You can write to us at gaming@elevationcapital.com for any queries. Don't miss this chance to be at the forefront of game innovation. Whether you're a seasoned Unreal developer, a creative mind, or a passionate Fortnite enthusiast, this is your launchpad to success within the ever-expanding Fortnite ecosystem. @KhandujaM, @kshitijjay, Rahul Humayun, @arvindsabaneel, Supreet Kaur, Saishree Ashwin

🔈We have some news 🔈 We are thrilled to announce that we have secured INR 265 crores in a funding round led by Premji Invest and backed by our existing investors @ElevCap, @matrixindiavc and @accelindia. This milestone marks a pivotal moment in our mission to revolutionise wealth management for India's wealth creators. India is on the cusp of an unprecedented wealth creation boom, and we are at the forefront of this transformative era. With this fund raise our endeavour is to double down on strengthening our investment solutions so that our clients can leverage wealth creation opportunities. Learn more about what this means for Dezerv and the future of wealth creation in India: bit.ly/Dzv-fundraise

We were a part of a gaming workshop organized by @Meta in Bengaluru last week, covering game creation, optimization, and revenue-maximization strategies. The half-day session spanned the entire gaming spectrum, from publishing on Quest to optimizing 2D games for global reach and leveraging Meta marketing tools to boost RoAS. @kshitijjay (Vice President, @ElevCap) from our gaming practice presented our thesis on the gaming market opportunity and the themes we are excited to back. Beyond differentiated RMG plays, we are particularly excited about four forward-looking themes that we believe hold incredible potential for founders building the next big thing in gaming from India: Studio Plays, Game Dev Infra, Alt Distribution, and Gamer Engagement. The session provided an opportunity for us to interact with talented game creators and developers, and we look forward to continuing our engagement with them. 🔗 Learn more about Gaming @ Elevation and download our gaming thesis deck ‘Future of Play’ here: tinyurl.com/GamingSiteMeta 🎥 Watch our recent SummitUp podcast decoding our areas of excitement in gaming here: tinyurl.com/GamingPodcastM… @KhandujaM, Rahul Humayun, @manoharh, Arun Srinivas, @TheGauravjeet, Melissa Brown, Nishant Verghese, Tanmaya Trivedi, Ankit Dhadda

We are thrilled to announce our partnership with @VegapayHQ on their mission to redefine the future of banking technology with their hyper-configurable credit enablement solutions. @VegapayHQ provides an automated platform to enable financial institutions to become nimble with their credit solutions, enhancing operational speed and efficiency. They are well-positioned to revolutionize the financial industry by addressing the challenges of lengthy development cycles and complex third-party integrations, and we eagerly support their journey to become a trusted ally for financial institutions. Wishing Gaurav Mittal, Abhinav Garg, Himanshu Agrawal, Puneet Sharma, and the entire team continued success and many more milestones to come! Onwards and Upwards! Read more: yourstory.com/2024/05/fundin… Mridul Arora, @vaasbhaskar, @kshitijjay, Rahul Humayun

ICYMI: In our latest SummitUp podcast, @KhandujaM and @kshitijjay took a deep dive into the themes shaping the future of gaming in India and the incredible potential they hold for founders building the next big thing in gaming. Beyond differentiated RMG plays, we are particularly excited about four forward-looking themes: Studio Plays, Game Dev Infra, Alt Distribution, and Gamer Engagement. Watch the complete SummitUp discussion decoding these opportunities here: tinyurl.com/FutureOfGaming…

🚀Pitch your business to us at GFF2024! We are please to once again join hands with Global Fintech Fest 2024 (@gff_2023) by @NPCI_NPCI, @PCIUpdates, and @FCCUpdates as an investment partner. Their curated investment pitch segment presents an exciting opportunity for us to connect with ambitious founders in the fintech space and have meaningful one-on-one conversations. We are looking for visionary entrepreneurs with disruptive, category-defining startups and ideas in fintech. 🔗 Apply here to pitch your business to us at GFF2024: tinyurl.com/PitchAtGFF (Applications close on May 31, 2024) To learn more about GFF2024, visit globalfintechfest.com @mukularora, Mridul Arora, @vaasbhaskar, @kshitijjay, @_vasudha, @AshrayIyengar, Ishwar Prasad, Raghav Gupta, Karan Agarwal, Rahul Humayun, @vikramnanda169, Pulkit Deshmukh, Keshav Gupta