Mark Zhuk

Hosted an event for 200+ local business owners It was fun

When you get an organic comment on an ad you’re running like this you know this campaign is going to rip for a long long time

@homeservicebase @PODS the more value add minutes someone spends with your brand the more likely they are to spend more money with your brand

Speed to lead matters. But speed from lead to booking is just as important and often misunderstood. For my upcoming move, I booked a container with @PODS. The call took ~50 minutes. It was a real sales process: – they educated me – they upsold – when I hesitated on price, she immediately offered a discount At the same time, I had enough space during the call to quickly check with ChatGPT whether the offer made sense based on moving distance. I wasn’t fully engaged the whole time. Honestly, I was bored. The process felt long. There were a lot of questions. But I needed the service, and they wanted to make it as smooth as possible, so I stayed and completed it. A few days later, we had a meeting with our appliance repair technicians to review: – job assignments and logistics – job description issues – job completion reporting They highlighted something important: CSRs are missing some right questions upfront, which creates friction later during the job. Before this, I thought lead-to-booking should be as fast as possible – cut corners, book the job, figure it out later. Now, based on experience with Pods I see it differently. If the customer truly needs the service, they will stay. They will answer questions. The real opportunity is to use that time to: – build trust – educate the customer – collect the right details So the job is smoother, faster, and more efficient on the back end. The goal is not fast booking. The goal is complete booking. Fast booking is good. High-quality booking is better.

@mattwelter fire ad

i wasted my entire life because nobody told me i could do this

If you’re an “entrepreneur” and you’re not willing to do what it takes to grow your business seek employment

Ran this business when I was 19 Brutal space selling to govt Need to get 10 decision makers approval on every deal even on a $5k ticket Wouldn’t do it again

@dallara_go Heart broke for my guy

@markfzhuk Dear God

Talking to a very successful home service biz doing 24m per year mostly on commercial starting to run meta ads to go more direct to consumer Starting off with 20k per month it spend "It's a drop in the bucket for us" Hires a brand new social media intern with no experience to run it Running traffic campaigns to landing pages with zero pixel 🥲

@dylthorn going on one on tuesday lol

@markfzhuk When is ur podcast dropping

@amasad Let’s go! My two most used products!

Imagine leaving a product requirements meeting and Replit is already building the MVP via Granola MCP.

@JamilWanders @SergeShevvy good for y’all to connect

Anyone cracked at agentic engineering please dm. Landed massive contracts and looking for help on the engineering side. I am willing to pay what it takes for top talent. $100 or $200 an hour if you can prove your worth. DMs are open interviewing on a rolling basis

@RG_Leachman @dakotahermes this you?

“Kids I have good news. Daddy is out of Claude tokens until 3PM. He has time to play with you now.”

@theseoguy_ eventually you'll want to handle the calls, book them, and sell them then you'll realize it could just be your own biz where you sub the work lol

decided to give someone a shot with rev share they are a commercial water damage restoration co i installed call rail so i can hear all inbound calls we generate a WHALE of a lead just came through. 50k+ job. left a voicemail my client didnt answer the phone i am sick

@stevehunsaker1 got hyros open on the date, flexing the roas

My girlfriend typed in “Manus” in chrome and accidentally forgot the M. 2 minutes later she opens IG on her phone and gets this ad. The devil works hard… but Mark Zuckerberg works harder

go high level would be so great if it wasn't ugly

@irentdumpsters It’s harder to do but so so so worth it

@markfzhuk whole diff ball game Our whole entire business improved when we started selling to cold traffic. Sales/marketing/fulfillment Everything changed for the good.

If you can build a sales system designed for a cold traffic audience You can use it for your warm traffic leads But the inverse is not true

@iamsebetancur Massive, the best ads I run get some organic social proof in the comments then they take offfffff

This one simple trick will MAKE or BREAK your TikTok shop videos. Use it right and your conversions can literally 10x. Ignore it… and you’ll get zero sales. I call this “Manufactured Propaganda” (coined term by me.) Most people think people scrolling on TikTok will check reviews. They don’t. They check your comments. If your comments are full of: “this actually works” “tastes insane” “I didn’t expect this to be this good” You win. If your comments are: “scam” “doesn’t work” “waste of money” You lose. Instantly. People use your comment section as the REAL review page. That’s why you need to control the narrative early. Seed 3–5 natural comments from different accounts as soon as you post. For FTC sake, these are REAL TESTIMONIALS 😃 As the video goes viral, those become the top comments. And they shape perception. TikTok Shop in 2026 is simple: Content gets attention. Comments close the sale. If you’re not doing this, you’re getting left behind.

such a missed opp if you're a home service biz to run ads on meta and NOT building brand by running generic creatives or paying for a pay per appt model from some lead aggregator the best LONG TERM way to drop CPL and CPBA is to build brand

@stevehunsaker1 @Nads_Shariff Respect

@markfzhuk @Nads_Shariff Door to door freight brokerage software sales baby

I am a full blown tard who still runs my business like an idiot in a lot of ways. But man, the best thing that ever happened to me was working for the worst possible sales manager ever in 2017-2019. Creating an environment that attracts killers and non-time clock punchers >>>