Martha van Berkel

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Martha van Berkel

Martha van Berkel

@marthavanberkel

CEO and Co-founder of @schemaapptool. Loves helping companies stand out in search! Optimist, Queen's & MIT Grad, Mom, Entrepreneur, Rower & chocolate addict!

Guelph, ON, Canada Katılım Ocak 2011
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Martha van Berkel retweetledi
Schema App
Schema App@schemaapptool·
“To succeed in AI search, focus on clarity, context, and coherence in your schema markup.” Our CEO @marthavanberkel shares actionable strategies for enterprise marketers in this feature with @WixStudio 👇 Read the article: na3.hubs.ly/y0nvSB0
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Martha van Berkel retweetledi
Schema App
Schema App@schemaapptool·
We’re seeking a Full Stack Developer to help build intuitive, performant, and scalable applications across our front-end and back-end systems. Learn more & apply today 🔗 na3.hubs.ly/y0kVXz0
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Martha van Berkel retweetledi
Schema App
Schema App@schemaapptool·
AI is speaking on behalf of your brand. But does it actually understand your business? Hybrid Graph-Vector RAG helps you stay in the loop by giving AI structured, brand-owned knowledge that you control, and it can actually understand. Learn more 👇 na3.hubs.ly/y0hnjy0
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Martha van Berkel retweetledi
Schema App
Schema App@schemaapptool·
MasterControl prepared early for AI search by partnering with Schema App. The results: ✔️+29% in domain-wide search visibility ✔️+39% in blog impressions with entity linking ✔️More AI Overviews & LLM citations on Schema Markup supported pages Learn more👉na3.hubs.ly/y0hqn60
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Martha van Berkel retweetledi
Schema App
Schema App@schemaapptool·
In our upcoming webinar, Diane Hammons of @WGContent and @marthavanberkel of Schema App break down how human-centred storytelling, schema markup, and content knowledge graphs work together to build trust and authority in AI-driven discovery. Register👇 na3.hubs.ly/y0dJ6-0
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Martha van Berkel retweetledi
Schema App
Schema App@schemaapptool·
Our CEO, @marthavanberkel, will be speaking at @brightonSEO this September 15-16 at the San Diego Convention Center. Interested in attending and don't have a ticket yet? You’ve got 48 hours only (Jan 14–16) to enter for a complimentary day pass! 👉 na3.hubs.ly/y0g7Df0
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Martha van Berkel retweetledi
Majestic
Majestic@Majestic·
Martha van Berkel (@marthavanberkel) explains that relationships and accurate data are key for LLMs because they excel when they can infer connections between data points, making accurate data and defined relationships crucial for reliable results. maj.to/4rlK7Vp
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Martha van Berkel retweetledi
Majestic
Majestic@Majestic·
Martha van Berkel (@marthavanberkel) wants you to move beyond using schema for visibility and see it as a way to create a knowledge graph that shapes how large language models perceive your brand. maj.to/4rlK7Vp
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Martha van Berkel
Martha van Berkel@marthavanberkel·
@iPullRank Funny my kids and I are watching the second movie in 2015, the lack of phones and intro of robots is fun!
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Andrea Volpini
Andrea Volpini@cyberandy·
@gfiorelli1 Your data is the interface now. Not your website.
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Ross Simmonds
Ross Simmonds@TheCoolestCool·
Friendly Reminder: Teach your kids that capitalism has lifted more people out of poverty than any other system in human history.
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Mic King
Mic King@iPullRank·
It's almost like Google needs some kind of a liaison....for Search 🤔
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Martha van Berkel
Martha van Berkel@marthavanberkel·
@glenngabe @Glengngabe we have many Enterprise customers who are seeing visibility increases on AI search tools as we mature their knowledge graph with metrics to support it. Have you seen the contrary?
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Glenn Gabe
Glenn Gabe@glenngabe·
Shocking! ;) Glad to see more share about this -> No, structured data is not helping your visibility across AI Search tools You can read posts from Julio and Mark below. Another GEO tactic being pushed without data backing it. Glad Julio and Mark posted about this. linkedin.com/posts/julio-gu…
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Aleyda Solis 🕊️
Aleyda Solis 🕊️@aleyda·
Thanks for the kind birthday wishes everybody! I’m having a wonderful day celebrating one more year life, the older I get the more thankful I am for this life 🥳🙌 Want to gift me something especial today? If you can, contribute to any of these two amazing initiatives that are close to me and support: 1. The Freelance Coalition For Developing Countries by @chimammeje : freelancecoalition.org/donate/ 2. The SEO Charity for Dogs and Cats shelters in Ukraine by @AntonShulkeNT: seocharity.com/about Have an awesome day! 🙌😎
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Martha van Berkel retweetledi
Chris Long
Chris Long@chris_nectiv·
SEO Insight: I'm beginning to believe schema influences ChatGPT citations. For this eComm prompt set, MANY of the most cited sites use Product schema:
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Greg Gifford
Greg Gifford@GregGifford·
Don't miss the chance to get a ticket to #brightonseo before the prices go up! Even better - you can save 10% off the already low price with my discount code here: ti.to/roughagenda/br…
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Martha van Berkel retweetledi
Schema App
Schema App@schemaapptool·
🚨 Entity Hub is live! 🚨 Take control of how search and AI understand your brand. Schema App’s Entity Hub helps enterprise teams build a high-quality Content Knowledge Graph and move beyond keywords into true semantic SEO. Learn more → na3.hubs.ly/y04xl10
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