Max Friedman

Excited to be speaking @stripe Sessions this week in SF. In just 6mo we’ve processed $50M in deposits to Givebutter Wallet and paid out $100k+ in rewards to nonprofits, all powered by Stripe Treasury. Will be chatting about this & more with @repkramer1 - say hi if you’re here!

Our mission has always been simple: empower the changemaker in all of us. Endlessly grateful for our team of Butter Slices and this community: your heart, hustle, and trust are what make all of this possible. Toasting to the next decade of innovation 🍞🥂 #FCMostInnovative

The results? $80M+ saved for nonprofits and nearly $10B in donations all-time. Our CRM for nonprofits just keeps getting better.

Butter late than never... Givebutter was recently named one of Fast Company’s Most Innovative Companies of 2026. Innovation on behalf of the changemakers who deserve it most is why we started Givebutter, and it's a huge part of what keeps us going.

@DoorDash should add an “I’m feeling lucky” button that just orders for you

@linecook Now we’re cookin with butter 🧈

Hey everyone, we’re Nick & Nick! For years, we’ve been the guys spamming group chats with pics of our latest home cooking experiments. Burnt edges, perfect sauces, glorious disasters, and the rare meal that feels straight out of a Michelin kitchen. But we kept asking ourselves: why don’t we have a real home for this hobby? Bookworms have Goodreads Runners have Strava Chess nerds have chess .com Cooks? We’ve got… blurry iMessage threads and disappearing Instagram stories?? So we built Linecook, it’s Strava for home cooking. A place to • Track your cooking memories and milestones • Save every recipe you’ve nailed, bombed, or want to try one day • Celebrate every meal you make with your own two hands We’re officially coming out of stealth today. Linecook is now in open beta on TestFlight, and we’re looking for passionate home cooks to join our community and help shape it. If you love cooking, we want you in! Join the beta at linecook.com And follow along as we build your new favorite social app!

Today marks 10 years since founding @givebutter with my college roommates and best friends. After years of building what no one understood, we've now powered nearly $10B of donations all time. Millions of changemakers and 150+ Butter Slices now make it all possible. It's a 10-year overnight success that's still in the making. Can't wait to see what the next 10 bring.

Proud of @givebutter being voted #1 for Best Nonprofit Software on G2. "Out of 738 total products" 🤯 Endlessly amazed by our incredible team and community of changemakers who make this possible. g2.com/best-software-…

We shipped 85 updates in January. That's ~2.7/day. Weekends included. 🧈 A few highlights driven by our community: 🙋 Register a bidder manually (545 upvotes) 🔀 Reorder auction items (469 upvotes) 🏷️ Sponsored auction items (176 upvotes) 🙈 Hide tickets remaining (173 upvotes) ⭐ Featured auction items (111 upvotes) …and 80 more Welcome to fundraising software that moves at the speed of change.

@a_brawn @BlakeMycoskie MORNING 🤠

A year ago, I was battling a mysterious illness that left me crippled with brain fog and skin rashes all over my body. I couldn't even sit at my desk and work. I was suffering. But little did I know this would lead to starting a new business with @BlakeMycoskie, the founder of TOMS Shoes, and going all-in on the thing I was meant to build. See back in November 2024, I was desperate. I felt like I was underwater every morning when I got out of bed. My brain was barely working enough to tell me it wasn’t working. When you're trying to recover, you become obsessive about the details. Not in a neurotic way, but in a “this actually matters way". What you eat. How you sleep. How you start your day. I turned my kitchen into a lab. The counter looked like a CVS aisle. Pills. Powders. Protocols. The more I experimented, the better I felt. I discovered that every single morning you wake up in a hole. Your body dumps water, minerals, electrolytes and depletes its cellular energy while you sleep. That isn’t a defect. It’s your body repairing itself while you rest. My energy returned. My brain fog cleared. I got my life back. I wanted to help other people struggling with the same issues. But when I looked at that mess of jars and tubs, I thought: There has to be a better way. That question sent me and Blake Mycoskie on a year-long journey. We talked to doctors, biohackers, and hydration scientists. We devoured research on hydration and cellular energy. The most shocking thing we learned? Supplements don’t work. People end up with drawers full of pills they forget to take. You know what actually works? Making the right choice the easiest choice. A simple habit that compounds. One that’s easy to remember and enjoyable, not a chore. That's why Blake and I aren't building a supplement company. We're building a habit change company. Morning Water is one glass of water optimized for what your body needs when you wake up When your morning works, everything works. Better focus. Better energy. Better decisions all day. Products don't change your life. Habits do. But the right product makes good habits inevitable. Here's the deal: I had my team set aside 50 Sample Kits from my personal allocation for Twitter. That's all I've got, the rest will go to paying customers. Retweet and comment "MORNING" below, and I'll ship you 7-days of Morning Water directly to your door. No catch. Just want your honest feedback. P.S. I think you need to follow me so I can dm you.

Happy Giving Tuesday! Loved seeing @givebutter featured at @stripe City this year. Can't wait to see how much impact we help create together 🎉 bfcm.stripe.com

So many people made this possible, but one in particular helped ignite the spark: @thesamparr @TheHustle x @HubSpot coming together showed us the power of combining media and tech, and nothing like this existed for nonprofits... until now. Thank you for leading the way 🚀

Excited to share that Givebutter has acquired We Are For Good, a top 1% global podcast for social impact leaders and changemakers, with local meetups across 80 cities. givebutter.com/blog/we-are-fo…

Pears are highly underrated. 🍐

Not again 😅

Mannn 😂🤦🏿‍♂️ I appreciate yall reaching out about pay the fine, but if y’all are serious about it let’s make a deal… I’ll pay the fine and y’all send the money to a great cause I learned about from my barber in Philly ⬇️ Go Birdssss!! 🦅 givebutter.com/BWCPhilly/main…

Congrats to Branick and Aryeo! 🐐 Overnight success 10 years in the making ;) Keep living the dream like ya always have!