MOIC Digital

DeFi Renaissance → NeoFi Our Neo Finance Report is out to show why the evolution is no longer optional. Here’s a quick TLDR of what you’ll get 👇 • Why the "rebrand" is necessary • Ecosystem Map with 130+ projects • What NOT to do in your marketing • Success Playbook for the new era Find it here 👇 moicdigital.com/neofi-report

X just announced a full rebuild of its ad platform. Finally. Every paid media specialist complains about the X Ads platform. And let's be honest, they weren't playing in the same league as @Google and @Meta. But that's changing now. They are building a new infrastructure from the ground up, with a new billing through Stripe. In their words: "stronger performance, faster innovation, and better results." If you're in crypto, pay attention. X is where this industry lives. Narratives start here, communities form here, and projects get discovered here. A better ad platform means we can be more data-driven and precise with every campaign we design. We've been waiting for X to take its AD PRODUCT seriously. Maybe the Paid Partnership Label pulled the trigger, as we called. Now let's see them deliver.

It's happening. At @mmerge_io, the conversations are going beyond product and roadmaps. Regulators, institutions, and builders all in the same room, talking to each other. That's real networking. Latam is in the spotlight. We’re seeing it firsthand in the number of projects already thinking about expansion. 🇧🇷

Stop scrolling group chats and start showing up! merge-2026.vercel.app

Imagine you flew to São Paulo for @mmerge_io… But missed half the side events worth attending because they were buried across 14 different Telegram groups, 9 Luma pages, and someone’s Instagram story. Don't let that happen! We built a side-events platform with every meetup, dinner, and builder session happening around MERGE SP. Link in the comments 👇

🌟Growth Without Hype: How DeFi Projects Survive Bear Markets Most DeFi teams chase vanity metrics and die when incentives stop. @pedromoic (co-founder, @moic_digital) just dropped the exact playbook that built Aave, Uniswap & Pendle: - Real metrics > inflated TVL - Build for the bear, scale for the bull - Pendle went from $15M → $13B because the market came to them “The next Pendle is being built right now… is that you?” Full breakdown + framework 👇

We'll make time. Oh... and if you are lost in the side events, check our platform: merge-2026.vercel.app

We've arrived at @mmerge_io São Paulo. And our founders, @pedromoic and @rberfran, are there for real conversations. The best marketing decisions in crypto happen over coffee, on a napkin, in a 20-minute conversation where someone finally asks the right question about their positioning. If you're building in Web3 or Web2 and want to trade perspectives on go-to-market, narratives, or what's actually working right now, reach out to us.

@pedromoic @mmerge_io 🙌🙌

Just arrived in São Paulo, ready for @mmerge_io @moic_digital

@arthurds Exactly!

@moic_digital Diversified portfolio ≠ uncorrelated exposure. What @OnRe is doing is different because the yield doesn’t depend on crypto at all. Reinsurance is a completely separate layer of risk.

@LuccaNBenedetti Very good yield

@moic_digital Juicy yield!

@pedromoic @onrefinance ♥️

@moic_digital love @onrefinance

@LoCoelhoo 🎯

@moic_digital ONyc is really a great way to diversify

@Hello_Deejay @CoWSwap @SiloFinance @bleubuilders @joseribeiro_dev @SiloIntern 🤫

@moic_digital @CoWSwap @SiloFinance @bleubuilders @joseribeiro_dev @SiloIntern working extra hours

Crypto projects like @CoWSwap and @SiloFinance partnered with @bleubuilders to solve key problems. Hear from Bleu's CEO, @joseribeiro_dev, on what they do 👇

Bip.....................Bip.....................Bip..................... Something big is approaching Stay tuned!!

Crypto Nomads Pizza Night at MOIC was amazing. When we host these events, our goal is to bring together people building and working in Web3 in Florianópolis. And yesterday, it was more than free pizza and beer. We focused on connecting those people with crypto nomads who chose our city as their base to create and launch projects. We’re very happy to create a space where great builders can meet each other. Thanks to everyone who came!

@luigiremor Thanks for coming!

No, I didn’t forget to share my daily, it was just a busy day heh tuesday: → in an AI-driven era, test-driven development (or a variation of it) is a must, today we were sharpening our test suite to extend our e2e testing flows → today I met an awesome EVM dev and it matches our roadmap for EVM expansion last but not least, awesome night at @moic_digital HQ, great to meet and hear from a lot of talent around Floripa (@cioffi_victor, @luizstacio, @0xJackMarsh, @Draau_jpeg, @pedromoic and many others) #BuildInPublic @norafinancexyz

A deep dive into Bleu x.com/i/broadcasts/1…

Going to @mmerge_io SP? But not sure which side-events to attend? We built a platform to help you find the best ones by day, category, and type. Explore it here: merge-2026.vercel.app