Morgan Brown

@JonMachinist @nejatian @laurenkthurston @Y_Malyarchuk Yes we should do this with every home sale. Get a miniature of your house.

Maybe a creative $OPENDOOR Lego set to connect with the parents/customers and inspire the youth to participate in the competition. @morganb @nejatian @laurenkthurston @Y_Malyarchuk

@araa3185 100%!

'I am very glad to be very wrong.' Borrowing this gem from @morganb! Thanks for the reminder that being wrong can feel pretty great sometimes. 😁

@ArtJonak @recap_david David and I talked today - good dude doing some cool stuff!

@recap_david cc: @morganb 😎 $OPEN

I turned a single renovation photo into a cinematic time-lapse video for $10 of credits. These videos are crushing on social media because humans naturally want to see what the construction turns into. The dwell time is nuts. So... now we're using these videos to help promote real estate development and landscaping companies. Here's how it works: → Drop one finished renovation image into a customGPT that reverse-engineers the full construction sequence → Calico AI generates each stage of the renovation with consistent aerial camera angles → Kling 3.0 animates the timelapse transitions between frames with realistic construction movement → ElevenLabs generates a matching soundtrack → Stitch in CapCut and export The result: real estate developers and landscaping companies get portfolio-quality timelapse content from a single photo. No production team. Landscaping firms can use these for ads, social content, client pitches, and website videos that actually convert. Comment "RENOVATION" and I'll send you the exact system, custom GPT, and all prompts (must be following so I can DM you!).

@JonMachinist @nejatian @lucmatheson @fahdananta @paras_doshi @yang_guo @laurenkthurston I love this - we talk about how Opendoor offers should be a smart first step for every homeowner whether you take it or not - it's free, so you should have one in your back pocket no matter what. cc @Y_Malyarchuk

$OPENDOOR $OPEN Crazy Idea for the Day -Smart People Campaign - Just like title says, get as many smart people to do quick ads , photos/videos , saying “ an OPENDOOR move is just easier” @nejatian @morganb @lucmatheson @fahdananta @paras_doshi @yang_guo @laurenkthurston @Y_Malyarchuk @iamjohnbaiano @VintageGems203 @Anderson_2155 @BestTweets82 @Davo0820 @LloydReeves13B @CapitanSteveo

If you're in the Open Aarmy and are a current or former US service member and would be interested in being part of our hero's home credit marketing, can you drop me a dm? We're going to expand this program soon and want to highlight real hereos when we do.

@TargaGordon @Opendoor awesome!

Just turned on my favorite ‘easy watch’ TV show SVU on USA network while dinner is cooking sway and the @Opendoor $OPEN commercial was on. First time I’d seen it properly. Was so on point, great work @morganb and team 🚀🚀

@chrismilas @nejatian We already do! 👍

Start buying phrase match keywords for “can’t sell home” & “can’t sell house” across all search @morganb @nejatian! Also, run retargeting to prospects on those keyword phrases used to hit a competitors website. DM me to learn how. $open 🚀

@Opendoor_God @Y_Malyarchuk That clip is amazing 🤩

@Y_Malyarchuk Welcome to the $OPEN ARMY!

@TangoJazz99 @Y_Malyarchuk his focus has been tiktok and insta. which is why I hired him.

@morganb @Y_Malyarchuk But why is his X page blank ?

Big upgrades coming to Opendoor socials over the next few months. @Y_Malyarchuk just joined my team as the Social Media Lead. He brings experience working at TikTok, across startups and Fortune 500 companies, and already has bold ideas for where we can take things, including Open Aarmy. Excited to see what he builds.

Something about the article format + X’s attention dynamics seems to make pseudo-intellectual essays catnip for the timeline: a medium-true observation, inflated into a sweeping civilizational theory, delivered in a church voice = internet points.

“You can just build things” is taking on a whole new meaning.

@GMillerMortgage @gship10 @DukeInvests @Opendoor @nejatian @dangreenoh The claim was simple: we’ve locked mortgages at 4.99. Turning that into “it must always be available to everyone” is your argument, not ours. Anyone in Colorado can apply and see how the product works.

@morganb @gship10 @DukeInvests @Opendoor @nejatian @dangreenoh Will you tell everyone that 4.99 is no longer available? That was the original hook

Dear @opendoor (cc @nejatian @morganb @dangreenoh) I'm a shareholder and genuinely bullish on Opendoor's ability to disrupt real estate transactions, but disruption and profitability are two very different things, and I'd love some clarity on the path to the latter. Here's what I'm wrestling with: IBuying is inherently a thin margin business, and you've been transparent about wanting to be a high-velocity market maker with tight spreads. I respect that vision. But the math only works if ancillary services — title, escrow, mortgage — carry real margin weight. As far as I can tell, that's always been the thesis for why the bundle matters. I've read your mortgage rate explanation, and I get the vision. You're doing to mortgage what E*TRADE did to stock trading and TurboTax did to taxes — eliminating the legacy cost structure through automation and AI, and passing those savings to buyers instead of pocketing them. That's a compelling consumer proposition! But here's my question as a shareholder: if IBuying runs on thin margins by design, and mortgage is structured to pass savings to consumers rather than generate margin for Opendoor, where does the meaningful margin actually come from? Title and escrow help at the edges, but I'm struggling to see what the high-margin wedge is in the long-term model. A few specific things I'd love management to address: 1. Is the thesis that Opendoor ultimately succeeds as a high-volume, single-digit gross margin business, and if so, what does the unit economics picture look like at scale? 2. Will mortgages be held on the balance sheet or sold? That changes the risk and return profile significantly. 3. Is there a future services layer — beyond title, escrow, and mortgage — that's intended to be a genuine profit center? I'm bullish on the team and the model, but I want to understand the explicit plan for how margin builds over time, not just how costs come down for consumers. Would appreciate hearing management's long-term margin architecture laid out plainly. I don't think I'm the only shareholder asking. Sincerely, $OPEN Shareholder

@GMillerMortgage @gship10 @DukeInvests @Opendoor @nejatian @dangreenoh It’s not theoretical. We’ve already locked mortgages at 4.99. If you’re in Colorado where we’re testing, you’re welcome to apply: opendoor.com/articles/why-m…

Oh ok. So the flash headline about 4.99 was only if rates didn’t get worse. Got it because that’s been the question from day one. You could actually buy a forward commitment as opposed to now telling everyone rates went up and 4.99 is gone .. go ahead and I can wait . We are now way above 5.99

@GMillerMortgage @gship10 @DukeInvests @Opendoor @nejatian @dangreenoh No one has said anything about 4.99 at interest rates of 7. lol We will be able to offer "below market" rates, regardless of rate environment, b/c we don't have the same cost structure.

@gship10 @DukeInvests @Opendoor @nejatian @morganb @dangreenoh They aren’t telling the truth about how they can offer 4.99 even if rates head to 7

@Pv @CaseyA I’m around!

@morganb It's real. PS I'm in OC & LA next week. Gonna see @CaseyA. You around?

Modern kids didn’t grow up playing driveway basketball, and it shows. Back in the day, when you played driveway ball, you had to pass. Why? Because the hoop was crooked, the driveway sloped, someone’s dad’s Buick was in the paint, and the rule was no dunking because you’ll break the rim. SOOOOOOOOOO: You learned spacing. You learned ball movement. You learned that the fastest way to get yelled at or never see the ball was to dribble for 10 seconds and jack up a bad shot. Now fast-forward to modern youth lacrosse (& every other field sport) and what do you see? Kids either passing into or running straight into triple coverage like that’s normal. Shitty passes. Nobody celebrating the sick pass to his bud. My conclusion:
 The collapse of driveway basketball has directly led to a generational decline in passing IQ across American youth sports. This is a sociological crisis and I will be publishing a paper shortly.

@maelan_sdmr @mudirshin Next week I’ll have more to share!

@morganb @mudirshin Awesome, I remember you saying a week ago or so that news on this front was coming soon, can we know who that is or it's a secret for now? 🫣

"Price reduced" - this is the last of 3 versions of the comparison ads we created. These will run after "the hardest part" campaign concludes.

@maelan_sdmr @mudirshin Good news. Our new social lead just started on Monday! You’ll see an angle change here soon!

@morganb @mudirshin I was going to ask the same question, but fair enough I love powder dry. Is insta staying dry too without any pic or anything at all?

@mudirshin We’re keeping this powder dry for now. When we launch them we will

@morganb Is this video uploaded on Opendoor channel of Youtube?