


NESSO
1.4K posts

@nesso
Team as a service (Taas): Marketing, Strategy, GTM, Tokenomics for Cardano, Bitcoin, Midnight and EVM




BREAKING: @IOHK_Charles Acknowledges KOL/Creator Problem on Cardano

It doesn't need to be forever but most of the projects building on Cardano are barely scraping by due to low network effect/available user base. So I absolutely do think we should supplement from the Treasury to bring users in (grow the town population) so that those businesses have the available customer base to thrive and get their own legs underneath them. But, instead of every Tom, Dick, and Harry app requesting their own marketing budgets I'm thinking what if there was a "Marketing DAO" (and forgive me for not having a better name at hand) where we pool the community members who have experience and expertise on marketing and they round robin through the top 10-20 dApps (plus maybe some requirement for new apps as well), providing them a short term marketing campaign with consistent themes (i.e., Powered by Cardano) You could have various entities and agencies pitch their marketing campaign to each other (panel of experts), steel man it and choose the best one and then execute. We collect metrics like TVL, AUM, Tx Vol before and measure the after effect. Most importantly this marketing needs to be outward facing to draw new users from outside crypto or from other ecosystems rather than recirculating our currently small user base. Similar to a local town council, nation, etc running a tourism campaign. All participating agencies should agree to some fixed rate of compensation and spend should be roughly equivalent per project although duration may adjust based on the campaign. CC: @meepo @lorenzoxbt @itscattledaddy @design_thyme @CiCmediapro







What is the @MidnightNtwrk Japan Tour? 🇯🇵 Five IRL meetups across Japan for builders, believers, and anyone ready to bring privacy back into the conversation. We’re diving into Midnight’s vision and real-world use cases with developers and the community. It’s not too late to register: events.iog.io/midnight-japan… Brought to you by @IOGroup

Midnight Japan Tour 2026 is coming! 🇯🇵🕛️ On January 25, 2026, the Midnight Japan Tour officially kicks off! From Hokkaido in the north to Okinawa in the south, we’re hitting cities across Japan for two exciting weeks—exploring the potential of a “4th-generation blockchain” that balances both privacy and compliance. Join us at a city near you 🙌 📅 Dates & Registration Links: Sapporo: Jan 25 luma.com/8qayvj1n Osaka: Jan 28 luma.com/gk1yp27n Fukuoka: Jan 31 luma.com/k1knwjq0 Okinawa: Feb 3 luma.com/qaxk6bqa Tokyo: Feb 7 luma.com/xaapu669 Official event page: events.iog.io/midnight-japan…


Perp trading crypto is how traders multiply gains fast. This video shows: - How it works on @strikeperps - How to long & short the market - How to use leverage responsibly - How to provide liquidity - Where the risks are & the best ways to manage them so you don’t get rekt!


