Jasper Vanu | Founder's GTM 🦊

You're paying $800/mo for lead enrichment tools that a terminal command can replace. I wrote a step-by-step guide for non-technical founders to build GTM lead lists with Claude Code. Install to first output in under 10 minutes. --> Grab it for free here: foundersgtm.com/p/claude-code-…

@JasonToevs the Doppler problem at 17,000 mph is exactly the kind of thing you'd never solve by working backwards from existing tech. pure first principles

You won't believe the level of engineering at play until you read this. First Principles thinking matters.

@StevenDickens3 @FinOpsFdn @jrstorment 1k on a community call is a real signal. FinOps is past early adopter territory when you're pulling those numbers live

Over 1,000 participants on the @FinOpsFdn community call this morning! @jrstorment and team are doing a great job of growing this open source community focused (pun intended) on cloud and IT cost management. Some interesting stats, and some not-surprising data points from the annual survey the foundation runs.

@RetVet99 the procurement complexity is the real blocker. 36 entry points sounds good until you realise founders haven't heard of SBIR, let alone OTA contracts

@agazdecki @acquiredotcom the golf ball dropping in is exactly the energy. $5m cash on Acquire is a proper win for any bootstrapper

Founders after getting acquired for $5 million in cash on @acquiredotcom:

@JuliaEMcCoy the access piece is real. a 19-year-old in Lagos can now query the same knowledge base as a Harvard professor. that's new

AI is the greatest equalizer in human history. It doesn’t care about your zip code, your skin color, your degree, or your last name. It only cares about what you do with it.

@erickimberling data migration during planning is where implementations quietly die. nobody wants to audit 20 years of vendor master records before go-live

Kicking off an S/4HANA implementation? The planning phase is paramount. Better preparation means fewer hurdles during execution. Focus on thorough preparation from the start. #SAP #S4HANA #ImplementationTips

@ValuedMerchants that second part catches people off guard. they sign up to build a company and end up building themselves whether they like it or not

The product is what you sell; the byproduct is who you become.

@julesfounder product-market timing is brutal. built something nobody was looking for yet is almost worse than building the wrong thing

Founders when the product is ready but the audience doesn't exist yet:

Nobody wakes up hoping a stranger will DM them on LinkedIn. The goal isn’t to get everyone talking, but to find the ones who are open to exchange. And once a thread starts, LinkedIn boosts your visibility to that person, which turns every chat into free distribution for your content.

@ananbatra @ezugcai AI UGC works brilliantly for direct response. categories where brand trust is the purchase trigger are still a different story

1000s of videos like these created on @ezugcai every week ready to go templates right in the app, check it out below 👇

@alxberman that story does more work than any case study. the async pitch basically writes itself when the outcome looks like that

Booked a flight, opened my laptop at the gate, and closed a deal before boarding. that's the whole pitch for building something async.

@owendesign the matte coating basically makes it usable in any lighting. totally different computer once you stop fighting reflections

The Nano Texture screen for the MacBook Pro is such a game changer. I don't know how I've gone this long without it.

@charaf_ecomwize the listicle warm-up is basically doing in one session what retargeting used to take weeks to do. cold audience treated like warm

How to go from 1% to 8% conversion rate? A stranger clicking your META ad needs a completely different experience than someone who already knows your brand 👥 Traffic from META ┃ ┣ 👤 Cold traffic (never heard of you) ┃ ┗ give them 5 reasons to care before you ask for money ┃ ┗ 👤 Warm traffic (already interested) ┗ product page that actually closes the sale Left side is what 90% of new brands look like right now. One page for everyone. Right side is the move. Two pages. Two jobs. Listicle warms them up, product page closes them down. @ecomwize builds both with AI in under 60 sec Comment number "2" and I'll send you both templates (must be following)

@MoummarNawafleh IMO medalists on the research team is a legitimately rare signal. most AI labs talk about talent density, this one seems to actually have it

since this blew up, here's some more info - backed by tier 1 VCs - team is world-class researchers, IMO medalists, ex quants, and frontier lab contributors - based in NY DMs open + access to nodes community below

@nickbakeddesign design.md as a reusable constraint layer is clever. Cursor stops guessing at your design language and just follows the brief

Build web apps using a custom design .md file for each web app collection on baked supply Pick a theme/collection, use the design. md file on Cursor & build your SaaS > tables > navigation > toasts > modals > input fields > buttons

@IgorZIJ spending most of the time in markdown first is actually the whole insight. the code is the easy part once the contracts are tight

microservices / idiomatic serverless is no longer an overkill - perhaps even the fastest way to ship now spend 90% of agent time in markdown until the graph of services, their responsibilities and API contracts look right. after that each can be shipped by agents in parallel, and it's ok if they're somewhat slop-ish because you can replace them one by one later your job is mostly system design now; get granular enough and slop becomes harmless

@krisjonescom the leadership bench one is so underrated. buyers price it in but sellers rarely think about it until due diligence starts

In M&A, valuation isn’t magic. It’s math plus risk. The lower the perceived risk, the higher the multiple. Clean reporting. Recurring revenue. Strong leadership bench. Reduce risk — increase value. #leadership #RecurringRevenue #entrepreneurship #risk #strategy

Before you build an AI-powered GTM, make sure it’s AI-ready. Prove your message, test your motion, and understand your buyers before you ever start automating.

@RetentionAdam 18 months of silence vs 6 weeks with conversations before code. that contrast says everything about why most products never reach PMF

I don't care if it's an AI startup, a SaaS product, or something you think can't fail. Too many go under because they BUILD IN SILENCE WITHOUT VALIDATION. I’ve done it multiple times. Built for 18 months without talking to anyone. Here's what I changed with RB2B that took it from idea to PMF in 6 weeks. STEP 1: CONVERSATIONS BEFORE CODE • Don't build in stealth. Nobody’s going to steal your idea. Anyone who would execute it is already busy building something else. • Create a one-liner that describes the problem. Ours: "person-level website visitor identification." Six words. • Get on as many validation calls as you can. The more you do, the better your pitch gets, and a pattern emerges. 6 questions for every call: 1. Do you understand the problem I'm solving? 2. Do you have this problem? 3. How are you solving it today? 4. Would you pay for this tomorrow? (Watch body language. People lie.) 5. What else would it need to do for you to pay? 6. I'm thinking $X/month. Would you pay that? STEP 2: GET PEOPLE TO PAY BEFORE YOU BUILD • "Yeah, that sounds interesting" means nothing. The only real validation is an exchange of money for your product. STEP 3: BUILD THE ABSOLUTE MINIMUM We manually onboarded beta testers for 5 months before we even had a website. We could have automated, but doing it by hand meant we were talking to customers constantly and we could closely watch HOW they used it. STEP 4: TEST PRICING WITH REAL USERS We launched to 1,600 waitlist signups and 300 meetings. Then: 3,000 signups. 13 paying customers. I was up all night tonight staring at the ceiling, wondering if the whole thing was a mistake. So I did what I always do - posted the real numbers on LinkedIn, and the commenters helped fix the pricing. After the fix, we went from 0.4% to 2.5% free-to-paid conversion. STEP 5: PRODUCT-MARKET FIT SIGNALS Don't run ads. Don't do SEO. Don't sponsor newsletters. Not yet. Keep doing everything one-to-one until you see these signals: • Word of mouth and high retention • Growth you didn’t pay for • People enduring horrible UX but loving the product • Customers prepaying for features that don't exist • The market pulling product out of you Nothing works without product-market fit….but almost everything works with it. This took RB2B from idea to PMF faster than anything I’ve ever built. None of it happens without the validation work first.

@thescottleese the people who said it wouldn't work are doing free marketing for you every time you prove them wrong

I love doing things people tell me will never work. Fuel. Fire.