Marc Petersen

Early Stage Founder Rule #1: Build trust before revenue. Show your face. Share your journey. Let people cheer for you before they buy from you. 👀💙

Our donation widget is integrated on the website of our newest NGO client. From registration to go-live in less than 24 hours—the second time this week! 😎

Took a day off yesterday for Christmas stuff. Raisenext didn’t. Another nonprofit registered after lunch! 🥂 We connected directly through live chat. The customer found a few bugs and a missing feature. My co-founder jumped on an immediate night shift—like last Friday—to get it all live. Customer is happy. Product is stronger. That’s how we try do it with every single customer.

My approach to great onboarding: The best improvements don’t come from UX theory. They come from watching users fail, then talking to them, then fixing exactly what they didn’t understand. I’m doing this on purpose… I hope I’m right. Now back to coding and improving one onboarding issue I just discovered—this time, something I experienced myself when using a new tool for the first time 😜

@PashaBorsai Happy to check it out. Send me the link :-)

@pocketone Sure thing, i’ve already built the landing page in Framer to collect emails. Excited to validate this idea and see how many people are interested. Don’t want to waste time building a product that nobody needs in silence.

Right now I’m: → Reading a lot of Reddit threads and founder stories → Thinking deeply about security and how to do things properly from day one → Getting ready to publish a waiting list for my SaaS I’m not sharing the full idea just yet, but I will soon. For now, I’m focused on learning, validating assumptions, and making sure the foundation is solid before going public

@PashaBorsai Welcome to the club 😅

I’ll be honest with you, building something while having a kid and a 9-to-5 job is not the same as building at 17 yo Sure, we all have the same 24 hours in a day But as an adult, you have responsibilities, you have to put food on the table. You can’t just quit your job and hustle 24/7, locked in with coffee and a laptop This isn’t a complaint, just my thoughts Maybe this pressure even increases the chances of success, because you can’t fail. You can’t abandon your family

@zilvestro For me, Cursor is an IDE. Claude Code is not. I use Claude in the terminal of my IntelliJ Idea IDE

@pocketone cursor

Just moved to Claude Code but I’m really missing autocomplete 🥲

It's one of those days that makes all the hard work worthwhile. A large NPO started using our donation form over the weekend. Today's call showed: ✓ Quick wins to ship fast for easier onboarding ✓ They loved our donation widget and touchpoint tracking. ✓ Strong demand for donor self-service (reduces support load). I am building for these moments: - Seeing people use what we build - Understanding what resonates - Selling the future (features / pain killers) ❤️

@bretonwill TAM

After 5M+ cold emails, one thing is clear: Most outbound fails long before messaging or deliverability ever matter. I put together a full framework showing how we actually run outbound in 2026 - from TAM definition and research to lists, messaging, infrastructure, and booked calls. This playbook breaks down: > How to build a real TAM thesis (not guessing segments) > How to source and qualify lists properly with AI > How to structure offers and messaging that actually get replies > How to set up outbound infra that doesn’t fall apart at scale > How to automate the entire motion without killing quality Most teams fail at outbound because they skip structure. They blast generic lists with generic copy and hope volume saves them. This fixes that. If you want the full breakdown, reply 'TAM' and I’ll send it over.

@Adrian10XAds But how do you find out that, for example, the offer and landing page need to be improved? With traffic that isn't converting. 🤷🏻

Most SaaS founders think they need “more traffic.” In reality, they need: • Better offer positioning • Stronger landing pages • Clean tracking (GA4 + CAPI) • A real full-funnel system That’s how I consistently drive 3X–20X+ ROAS.

B2B SaaS founders (teams of 1–3): What’s your biggest headache right now? 1⃣ Support inbox chaos 2⃣ Bug reports scattered everywhere 3⃣ Messy feedback-to-feature-request flow 4⃣ Keeping users updated (roadmap/release notes) 5⃣ Something else? I’m building releasebird around this and want to sanity-check with a few founders.

@TimoBuilds_ I probably have a 24-month runway but also three kids. I aim for $10k MRR plus visible traction (also having a great co-founder. So must be good for both of us). Not sure if it’s smart, but it ensures I can stay in the game forever with a try-fail-repeat approach.

My exit would be: monthly recurring profit for about 12 months that's minimum as high as my current salary. Earlier would be a dumb thing for being a dadpreneur with so many obligations. Did you thought about your exit?

On the way from €1.5k → €10k MRR 🚀 Here’s the software I use every day (wrapped up without thinking what I missed) as a bootstrapped SaaS founder: Claude Code · IntelliJ · ChatGPT · Gemini folk CRM · Canva · X · LinkedIn Releasebird · SaasToast · Sintra Slack · Spotify · AWS · MongoDB No magic. Just hustling.

@chrissyinspace Keep hustling if you love what you do—I’ve always had my MacBook next to me for over 15 years. But plan relaxation times into your day and week. Sidenote: I try to work as little as possible from my phone, as it mostly annoys the people around you who deserve your attention.

Another milestone. But these days, metrics like this matter a lot less. Better goals: • Revenue that doesn't require your presence • Work hard when you want to, not because you have to • Sustainable growth without burnout

Also worked today on finishing our DATEV export for our NPO fundraising CRM. It's still a bit buggy from what Claude did 🪲. Need to iterate further.

@eliana_jordan Would use affiliates only for existing (paying) customers or also for people that are no customers at all?

As soon as your SaaS makes money, you need referrals. Why? Because referrals are the cheapest growth channel.

@1Umairshaikh Unfortunately as full stack software developer for more than 20 years I also agree that the hard part is marketing 😅 Building is together with AI pure fun.

Vibe coder here I did the “hard” part. Built the SaaS. No traffic. Looking for a marketer No money to hire. Only revenue share. Anyone want to build this together?

✔️ Delegated B2B lead research for raisenext ✔️ Finally had time to test our new video bug reporting feature for releasebird 🎥🐞👇