scott cullather

In 2008, Kristina McCoobery and I founded #INVNT with the goal of becoming the best #brand #storytelling agency in the world. Last week, as we brought 200+ minds from INVNT and Nth Degree together under one roof in New York City, that vision felt realized on an entirely new scale. The energy was undeniable, but more importantly, our strategic alignment is lethal. By uniting our talent, we have supercharged our capabilities. Trust is the currency of the #experiential industry. The reality of our work is simple: When we do our job well, we move #markets. What we do matters. Honored to share my closing remarks. Speaking to this #global powerhouse team was a reminder of our journey, our legacy, and where we are going next. To the moon! 🚀 #ChallengeEverything

Thanks @TheBondRing  for the incredible surprise - the Bond Ring Founder’s Edition Ring fitting kit. Can’t wait for the power of the real ring to arrive. #steps #calories #bodycomposition #HR #HRV #SpO2 #VO2Max #Workflows #UVIndex #light #noise #intelligentwallet #wallet #LFG 🚀💪

A powerful day of purposeful play with @newyorkcityfc & #INVNT at the fifth annual #NYCFC Golf Classic. ⛳ An incredible #Community effort that raised funds to expand free soccer programs across all five NYC boroughs. Big thanks to @NewYorkCityFC & #CityintheCommunity turning play into progress and reminding us, through connections with players like Alex Rando and Strahinja Tanasijević, that #Leadership on and off the field begins with showing up #ForTheCity. Honored to fuel #SportsForGood which lead to access & opportunity for generations to come through the universal language of sport. #NYCFC #CityInTheCommunity #INVNT #ChallengeEverything

@kevinjazuara @kmccoobery @INVNT @kevinjazuara thanks fornthe thoughts. Hit me on scullather@invnt.com - lets explore the future

‘Challenge Everything’ by @scullather and @kmccoobery of @invnt constantly reminds me why I chose this path: A rallying cry for Marketing professionals to create brand experiences that inspire, defy expectations, and drive change. What books have inspired your passion?

An electric @usopen #NYC weekend, with special thanks to @emirates for the invitation! Watched #MarcelGranollers & @HoracioZeballos save three match points to take the Men’s Doubles title from #JoeSalisbury and @nealskupski. Witnessed #ArynaSabalenka defend her crown over @AnisimovaAmanda on the Women’s Singles Final - pure grit and power on display. A courtside chat with @SloaneStephens and #EmiratesUS VP Matthew Jones capped a weekend of world-class competition and unmatched #EmiratesiO hospitality. Sport is the ultimate stage for #brandstorytelling, where the most impactful partners turn competition and #community into #legacy. #USOpen #Emirates #INVNT

Years after @andrzej_lichota brushstroke from #Poland found a home on our wall in #America, we met the #artist himself. #Creativity erases borders — and in a world chasing #AI, you can’t shake hands with an #algorithm. Meet the maker. #Art #ContemporaryArt

Your next CEO? An AI dreaming in algorithms. Your board stays human. No bias. No sleep. Pure vision. Catch my latest piece for @FastCompany: fastcompany.com/91376823/will-…

A high-energy day at the @invnt and @cheilworldwide produced Samsung Galaxy Unpacked experience — live from the Brooklyn Navy Yard in NYC! A room charged with vision, technology, innovation, global voices, media, and creators — all fueling the future of human storytelling. We heard from industry leaders including who unveiled @samsungmobile’s latest Galaxy lineup of foldables, wearables, and next-gen chips — marking a bold leap forward in AI. Galaxy AI is now supercharged with cutting-edge innovation like @Google's Veo 3. Samsung’s new wearable tech is also reshaping personal wellness and healthcare, with next-level developments from Xealth CEO, who welcomed Olympic medalist Jacob Kiplimo to the stage. The big takeaway? AI is rewriting the rules — of how we live, work, and play faster than ever before. Watch this space. We’re just getting started. #SamsungUnpacked #GalaxyAI #INVNT #ChallengeEverything

At INVNT, we don’t just talk about “doing great work, and doing great work that does great things”— we live it. That spirit came to life through our continued #Impact partnership with Creative Spirit, where we recently co-powered a dynamic networking event that brought together their extraordinary community of neurodivergent professionals for a night of insight, inspiration, and meaningful connection. The power & possibility of creativity is exponentially amplified when we embrace the full spectrum of human potential. As a human connection company, we champion building engagement through global creativity and brand storytelling. Endless thanks to our to our #CreativeSpirit partners and INVNT team for bringing this mission-driven experience to life, and for championing the future of creativity while shaping a work world that’s broader, bolder, and built for everyone. #INVNT #CreativeSpirit #Impact #Partners inc.com/inc-masters/wh…

Freedom is a promise. But it’s only real if we uphold it…for everyone. Five years ago, I met Dr. Opal Lee — changemaker, educator, #NobelPeacePrize nominee, friend, and the unstoppable force behind the #FreedomForAll movement to make Juneteenth a national holiday. We didn’t wait for a contract. We took her on as an #ImpactPartner and pro bono cause because the mission demanded it —and because at @INVNT, we believe in doing great work, and work that does great things. Together, we rallied communities, activated across disciplines, and collected over 2 million signatures. The result: Juneteenth was signed into federal law—the first new national holiday since Martin Luther King Jr. Day almost 40 years ago. This moment wasn’t just historic. It was proof that strategy, creativity, and action can change the world. But more than that, it’s a symbol of the freedom and equality we must continue to fight for—boldly, urgently, relentlessly. Opal famously wrote: “The road to true freedom is long, but I’ve walked it my whole life. Will you walk with me?” That question has never mattered more. In a time of global division and societal strain, unity isn’t a tagline—it’s a choice. One that takes courage. One that demands action. As brand storytellers, our mission is to connect humanity through moments that matter. Juneteenth was one of them. And it won’t be the last. To our partners: Unity Unlimited , Shawn Costner, Creative Artists Agency, @caaspeakers , @Sephora, @outfrontmedia , Peter Viska, and so many others — thank you for walking alongside us. The time is now. The place is everywhere. Let’s walk together. 🔗 opalswalk2dc.com/about #Juneteenth #OpalLee #FreedomForAll #INVNT #StorytellersForChange #UnityInAction #MakeMovementsMatter

My home away from home in India. A memorable evening with the @invnt team & the best skyline view in #Mumbai at @FSMumbai AER rooftop. Huge thanks to @FourSeasons for the top-tier hospitality, and to @djkarmaindia & @bowie_badger for setting the vibe just right. #INVNT #ChallengeEverything #WIWIBB

On the ground in #Mumbai with our @INVNT South Asia team, and the energy here is next-level. Teaming up with @BowieBadger, as we kick off some bold creative projects across the region. With a new office, growing momentum, and powerful #partnerships taking shape, it’s clear South Asia is a key part of what’s next for us. Excited for what’s ahead - we’re just getting started. #INVNT #ChallengeEverything #WIWIBB