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Tom Worcester
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Tom Worcester
@tzwor
building the future of earplugs | founder of @lunchboxpacks | @baincapvc scout | @northbeam advisor | personal: 📸🎶🎾✈️📖
New York, NY Katılım Mart 2019
1.1K Takip Edilen1.2K Takipçiler
Tom Worcester retweetledi

I recently spoke to a marketer who ran a $40M brand with just two designers and ONE AI process:
He gave me and my team a masterclass on using AI to scale marketing and creative.
Most brands use one tool with a bad prompt and hope it will solve all their problems.
He chains 7 different tools together for: ideation, image creation, video editing, and iterating based on performance.
ALL using AI and two offshore designers.
I paid him 6-figures to build these systems for my companies.
Now, I’m giving them away for free.
Repost + Reply “GA” to get the guide in your DMs.
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@c_gro Depends on the category. If you're in SaaS, your business model is at a higher risk of getting eaten. Consumer is "kind" of safe until AI can design products and set up supply chains. Technology is following a K-shaped break where the right leverage and position goes exponential
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Tom Worcester retweetledi

One thing I learnt living all around the world for the last decade is that there really is no perfect place
Some places have clean air like Portugal and Spain but that's also because they don't really have industry and their economies are in many ways broken
Then you have the booming South East Asia where everything seems to be growing at all times, you can live in skyscraper penthouses with infinity pools for less than you pay rent in Europe, but then you also just have really bad air quality and the highest traffic deaths in the world
You can go live in Japan and Korea where people are so polite and it's so safe, silent and tidy but then you realize they're also some of the most socially isolating places on Earth, kinda because of it
You can move to the US, have the most functional economy in the world, with the largest product and service offering, where people actually want to work, but then in general most places aren't walkable and you're driving everywhere because that's just how most of the country was designed
You can then live in Europe where you have actually do have walkable streets, a pace of life that's more about life than work, but then you have the issue everything is slow and many things don't really work properly and you're lucky to get a plumber to come, because people don't really care about work (how's that slow pace of life, huh?)
So yes there's no perfect place, and the longer you are in one place, after the honeymoon of a new place is over, you often start getting annoyed with all the things that are wrong about that particular place
One solution to this that me and my friends have found is to mix at least 2 places to live (and we even have friends with many kids that do this), this is kind of a brain hack: you let your brain never adapt to one place by switching to the other place every 6 months or so. Your brain keeps thinking it's getting the novelty of a new place (honeymoon vibe) and you can have the pros/cons of two places that are counter in many ways to complement each other:
For example Portugal and Thailand:
- Portugal has clean air and mellow lifestyle near the beach, but services and gov stuff doesn't really work well
- Thailand you can have the 10 million people big city lifestyle in skyscrapers with amazing convenience and everything works, but you have really bad air quality much of the year
There's lots of combos that can complement if you think of it like that

@levelsio@levelsio
And you have to give it to Spain and Portugal One thing they shine at is air quality, it's some of the cleanest air in the world Which is why I like living here after a decade of Asia and its perpetual smog issues
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@sweatystartup Building something in hearing space to solve this called unplugshearing.com --> had hearing loss my entire life and partnered with world-class audiologists to make it happen. Their prior patent is in 1.8B hearing aids around the world today.
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@jforjacob @jforjacob got u - went down this path starting 2 years ago. highly recco @c_gro and @ConstantHire
--> its like having founders on your team running interviews rather than random recruiters. I literally always used to have trust issues w/ this until i met them
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