willow mack
360 posts
willow mack
@willowmack
#1 Fan of carbs, SVP Enterprise & Strategic Initiatives @ Moz, Collector of lip balm, Hoarder of books
Vancouver, BC Katılım Şubat 2009
331 Takip Edilen101 Takipçiler
I’m not one to obsess over follower count, but 100k feels like a pretty big milestone.
Thanks to those of you who have been part of this journey, especially while being kind ❤️
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Curious how AI Overviews may be impacting your unique search landscape?
Track 'em (in detail) in STAT: getstat.com/ai-overview-tr…
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🚨 AI Overviews are now appearing on *logged-out* SERPs (and in STAT!)
AIOs hit logged-out SERPs on Friday — showing up almost exclusively in the US-en market on desktop. Numbers remain small, but we did see quite the surge today 👀
Thoughts on whether they're here to stay?
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Whoa. This is a wild chart.
(Source: @lilyraynyc / @THCapper)
The growth of 'discussion & forums' aka 'Reddit and Quora' in the search engine results pages is huge.
Video in the SERP has also taken off..
Here's 12 ways you can capitalize on this growth:
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There's something to be said for the magic that is ✨MozCon✨
Join us this June in Seattle for invaluable insights, endless networking opportunities, and an epic closing bash.
Secure your spot: bit.ly/3Il8ixU 🎟️
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Reaction of 95% of regular ppl that I’ve shown ChatGPT to:
meh
They really don’t seem interested
That’s not to say they won’t use it / become accustomed to it when Google shoves it down their throats
But no “aha” moment that I’ve seen
Rand Fishkin (follow @randderuiter on Threads)@randfish
Gartner: "By 2026, Google will lose 1/4 of queries to AI" Datos: "Really? Let's investigate that claim with data from millions of real Internet users." datos.live/predicted-25-d… Embarrassing that this rebuttal isn't getting the traction of the original.
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We did it! Another #brightonseo in the books. If you missed us - see you at #mozcon in June…Limited tickets still available! 👇
moz.com/mozcon/register
STAT Search Analytics@getSTAT
And that’s a wrap on #brightonSEO! 🎬 One of our many highlights: Spending quality time at the claw machine (IYKYK). Thread up your seagull pics:
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What a fun and insightful evening. Thanks to everyone who came out.
STAT Search Analytics@getSTAT
✨An unforgettable night at @seomindset’s Live Podcast. STAT’s SVP, @willowmack , rocked the stage, discussing the importance of being authentically you. Consider this your daily reminder: Mistakes are lessons for next time!
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Chris Ang is in New York and has delicious Canadian snacks to share! Find him today at the #SEOfomo meet up, for something salty or sweet 🍫
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For the first time in many years, I'll be back at #Mozcon, joining my old friend @dr_pete for a conversation about the state of digital marketing today, and what the future holds.
June 3 & 4 - hope to see you there: moz.com/mozcon/registe… (that link includes $300 off 😎)
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Hello #SMXMunich Day 2! 🎉
Missed @THCapper talk yesterday or just craving more insights on how the SERP is changing? Don't worry! You can snag the deck and other useful resources here: getstat.com/smxm24/ 🔥
#STATSearchAnalytics #SERP
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That’s a wrap on @THCapper's talk on SGE and the future of SERP!
There’s still time to come say hi — stop by and see us at the STAT booth 👋
#SMXMunich #STATSearchAnalytics #SEO
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Happy #InternationalWomensDay 🎉
@willowmack, Steph Port, and the Moz crew are at @WTSFest in London — an incredible event that empowers and inspires women in SEO and marketing.
Stop by and say hi to us at the afterparty, proudly sponsored by Moz and STAT ✨
#WTSFest
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Stay ahead of the competition and save money along the way 💰
Enjoy two months of STAT for free when signing up for the year. Save big: bit.ly/3SMJfKN
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The top SERP features of 2023 so far:
* Related Searches
* PAAs
* Videos
* Carousels
* Images
Analysis by @getSTAT 👀
getstat.com/blog/top-5-ser…
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