Will Jack retweetledi
When someone dunks on your startup with an idiot hot take for clout...
This is the correct reply
Wilson Spearman@wilson_spearman
@kognise7 +78,234% MRR btw
English
Will Jack
1.2K posts
Will Jack
@willwjack
happy sisyphus, cofounder @tryunusual
San Francisco, CA Katılım Ocak 2012
588 Takip Edilen2.9K Takipçiler
My cofounder @willwjack is literally Tony Stark; he built a nuclear fusion reactor in his basement when he was 15: ehsm.eu/2012/index.html
Similarly impressive, I have almost perfect recall for Star Wars trivia.
Message me if you’re interested in joining this killer team
Y Combinator@ycombinator
Congrats to @tryunusual on their $3.6M round! AI models are becoming the new influencers in buying decisions, but brands can't control what they say. Unusual is the complete AI marketing platform, helping companies understand and shape how AI talks about them. siliconangle.com/2026/01/05/unu…
English
@wilson_spearman @ycombinator @tryunusual @KellerMaloney Moved from 70/30 stock/bond to 80/20 Alamo Square Founders Index / NVDA calls.
English
English
Congrats to @tryunusual on their $3.6M round!
AI models are becoming the new influencers in buying decisions, but brands can't control what they say. Unusual is the complete AI marketing platform, helping companies understand and shape how AI talks about them.
siliconangle.com/2026/01/05/unu…
English
All marketing is psyopping to some extent, but marketing to LLMs seems to me very much a return to facts, and less vibes. Think it actually bodes well for the future.
Generally it’s a bad idea to try to fool these models — they are really good at smelling marketing bullshit. The best thing to do is present them with empirical and even handed evidence that your brand can deliver on its promise for your ideal customer.
English
@willwjack But... This is bad. Psy-opping is bad, manipulation is bad. Why would you choose to further worsen the epistemic commons? This would hurt everyone- Don't make tools for evil.
I think you should pivot your company to something more ethical. Future-you will be glad.
English
The future of marketing is psy-oping LLMs.
In a few years most big purchasing decisions will be guided by AI assistants.
This is scary — you have no idea what they’re saying about your product, and you have no way to change how they talk about you.
We built Unusual to solve this problem. We’ve already shifted model’s perceptions of top startups from being flimsy to enterprise-ready, and have seen AI-driven leads skyrocket accordingly.
Come work with us!
Y Combinator@ycombinator
Congrats to @tryunusual on their $3.6M round! AI models are becoming the new influencers in buying decisions, but brands can't control what they say. Unusual is the complete AI marketing platform, helping companies understand and shape how AI talks about them. siliconangle.com/2026/01/05/unu…
English
@aditabrm @reductoai Amazing example of why specialized models are here to stay.
English
Congrats to the Deepmind team on a great launch!
You can put Reducto to the test by uploading your most challenging documents at: studio.reducto.ai
English
We’ve had access to Gemini 3 as early testers, and spent a while understanding the model’s strengths and limitations before today’s launch.
It’s an impressive model, and we’re excited to offer Day 1 based on our evaluations.
Here’s how we evaluated it + what we found 🧵
English
wow so turns out all of my favorite companies are actually just worthless AWS wrappers! so disappointing!
English
Excited to launch @splendorhealth.
We make health insurance ops less annoying for healthtech companies, provider orgs, and MSO/DSOs.
Why is this important? ⬇️
Y Combinator@ycombinator
Healthcare staff spend millions of hours each year calling insurance companies and navigating portals. @SplendorHealth automates insurance workflows (benefits verification, prior auth monitoring, credentialing) for healthcare companies, eliminating the headaches of portal access, EDI, and AI phone calls. ycombinator.com/launches/Ocr-s… Congrats on the launch, @tiwaaina!
English
Will Jack retweetledi
Healthcare staff spend millions of hours each year calling insurance companies and navigating portals.
@SplendorHealth automates insurance workflows (benefits verification, prior auth monitoring, credentialing) for healthcare companies, eliminating the headaches of portal access, EDI, and AI phone calls.
ycombinator.com/launches/Ocr-s…
Congrats on the launch, @tiwaaina!
English
Will Jack retweetledi
We raised $75M in Series B funding led by @a16z, bringing our total funding to $108M.
@reductoai is defining the new frontier for document intelligence, helping the world’s leading AI teams unlock data from their unstructured documents.
We’re launching a new pay-as-you-go tier with 15k free credits, allowing any company to get started with Reducto.
Read the full blog in the comments.
English
Will Jack retweetledi
I’m thrilled to announce @reductoai’s $75M Series B led by @a16z, which brings our total funding to $108M.
Just five months after our Series A, we've surpassed 1 billion pages processed and grown our monthly volume 6x. We now process hundreds of millions of pages every month for some of the world's best AI teams.
Here's what we've learned and where we're headed 🧵
English
Silicon Valley is absolutely shameless and that’s one of the best and worst things about this place.
Adit@aditabrm
Company that ran an espionage campaign to learn how we run demo calls now decided that their best ad copy is just "Reducto"
English
3) Attribution is hard. When someone learns about your product on an AI tool, they tend to do a zero-click or direct search of your company. You can’t figure out where they came from or how they learned about you — unlike SEO, where last-click attribution is reliable.
You need to “triangulate” to attribute. Correlate sales call transcripts, new traffic and earned media, sample prompts, bot crawls on pages, ChatGPT citation click through, and more in order to understand the impact of your campaigns. It’s not going to be as clear cut as SEO, but it’s still possible to get leading indicators.
English
AI is your next channel, and it doesn't behave like anything you've seen before.
You shouldn't be gaming prompts like you game SEO keywords. You aren't going to trick superintelligence.
You need to earn genuine credibility with AI models themselves, just like a good PR strategy. 🧵
Y Combinator@ycombinator
Unusual is the first “AI Relations” platform. It gets you more leads with PR campaigns targeted at ChatGPT, Perplexity, Gemini, and more. Congrats on the launch, @willwjack and @kellermaloney! ycombinator.com/launches/OTB-u…
English
Will Jack retweetledi
Unusual is the first “AI Relations” platform. It gets you more leads with PR campaigns targeted at ChatGPT, Perplexity, Gemini, and more.
Congrats on the launch, @willwjack and @kellermaloney!
ycombinator.com/launches/OTB-u…
English
Will Jack retweetledi
Grateful to be featured in @Forbes and to go deeper and share the vision behind @phosphorcap.
Thank you to @dasha_shunina for taking the time to understand Phosphor’s mission.
Dasha@dasha_shunina
That's what @garrytan, President & CEO of @ycombinator, said about him: “His perspectives are exactly what our founders need”. Meet @kul, twice-exited YC founder who just launched a new fund investing exclusively in YC startups. forbes.com/sites/dariashu…
English
