Sara Wilson

577 posts

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Sara Wilson

Sara Wilson

@wilsonspeaks

Digital brand, content and community strategist | Obsessed with demystifying digital spaces | Founder, SW Projects | Past lives: Facebook/Instagram; journo

Los Angeles, CA Katılım Ocak 2009
1.6K Takip Edilen1.6K Takipçiler
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Sara Wilson
Sara Wilson@wilsonspeaks·
Want a roadmap for building a brand that’s pretty much guaranteed to win with Gen Z? @michegoad and I reverse-engineered one. It's called The Brand Yearbook and it officially dropped yesterday😲 Grab your copy here to meet the Class of 2023🎓: thebrandyearbook.com
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Sara Wilson
Sara Wilson@wilsonspeaks·
When @stephsmithio send you an email telling you she just released a new opus, you do not think twice. You just buy it. Whatever she touches is brilliant. Can't wait until this drop (and *loving* the masterful rollout strategy) 😲
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Sara Wilson
Sara Wilson@wilsonspeaks·
Looks like it is down again. I am getting "internal edge error" when I try to log in. I'm a paying subscriber & have a presentation to give. This is bad. Anyone else?
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Jeff Morris Jr.
Jeff Morris Jr.@jmj·
I’m still researching — and if anybody with a data background wants to join, please let me know. I have never been a "social media is bad" person, but high school/college students are literally our future & we're on the brink of a potential global war. So maybe this matters.
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Jeff Morris Jr.
Jeff Morris Jr.@jmj·
The TikTok War: Why High School & College Kids Are Getting The Wrong Information about Hamas & Israel I spent the weekend trying to reverse engineer the TikTok algorithm, as I am convinced this is the reason we're losing the information war with high school & college students.
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Sara Wilson
Sara Wilson@wilsonspeaks·
@graceclarke @abewolke I think it can totally deepen your relationship with a partner, IF (big caveat) you're both up for the work. I think *most* people aren't up for the self-reflection and deeper inquiry that's necessary if you want to keep your own identity and your relationship intact as a parent
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Grace Clarke
Grace Clarke@graceclarke·
@abewolke That sounds so fulfilling! I’m wondering about romantic partnerships. So few people have talked about this in my replies even though I mention it directly.
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Grace Clarke
Grace Clarke@graceclarke·
Unpopular opinion: Having children sounds terrifying. As if I’d lose myself, my relationship, and my career. Yet everyone seems to do it. Are you all happy? Happy mostly when they’re older and you have people to come home for Thanksgiving? I wish people would honestly reply
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Sara Wilson
Sara Wilson@wilsonspeaks·
@AmandaMGoetz Happy to chat! DM me. And in the meantime, stop doing keynotes for free :)
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Amanda Goetz
Amanda Goetz@AmandaMGoetz·
I’ve done over 100 podcasts, 5 keynotes and over 40 panels for free. I think it’s time to figure out how to shift my mindset and approach to monetizing my time and energy. Who could I pay to chat about creating a strategy for this?
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Sara Wilson
Sara Wilson@wilsonspeaks·
@angierc85 From what I understand, they moved to a paid model (Patreon/Discord) after years of nurturing a free community on FB. I'm not sure if they did it in the most elegant way possible but I didn't follow it closely you'll need to fill me in
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Angie Shiffman
Angie Shiffman@angierc85·
@wilsonspeaks did you hear about how they imploded the community? a 101 in how to alienate your most loyal fans.
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Sara Wilson
Sara Wilson@wilsonspeaks·
I learned a TON about how to turn a podcast into a digital campfire in my interview w/ @doree and @katespencer of @Forever35pod last week--it was basically a masterclass in how to build a community-first business. Here's a cheat sheet with 5 things they told me. THREAD...
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Sara Wilson retweetledi
michellegoad
michellegoad@michegoad·
Excited to drop this episode with @wilsonspeaks in which we cover everything working for Gen Z: why beverages are the new flex and form of self expression, @ErewhonMarket as the Barney’s New York of the 2020’s, and lots more gems. Enjoy! 👇
ADWEEK@Adweek

🎙 @AdweekPodcasts | In this episode of Brave Commerce, Sara Wilson and Michelle Goad, the minds behind The Brand Yearbook, explore the intriguing world of Gen Z and their influence on branding and media. adweek.it/444WjOE

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Sara Wilson
Sara Wilson@wilsonspeaks·
📓Where Can You Get Your (Digital) Copy? Link to download it here. Grab your copy + let us know what you think! We hope you enjoy reading it as much as we enjoyed writing it thebrandyearbook.com
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Sara Wilson
Sara Wilson@wilsonspeaks·
I’m suuuuuper excited to share the inaugural edition of The Brand Yearbook, which I created in collaboration with my brilliant friend and fellow digital brand, content, and commerce obsessive @michegoad So what the heck is The Brand Yearbook? 🧵
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Keşfet

@stephsmithio @michegoad @jmj @rafimendelsohn @graceclarke @abewolke @AmandaMGoetz @angierc85