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Important clarification: the account that posted the “original video” on X is not the original creator or owner of that content, Anastasia is. The account you’re calling the “original” post is itself another aggregator that reposted someone else’s content as their own. So to be very clear: neither Mario nor Context2x created or own this video, and neither should or will earn Revenue Share for it. Being the first account to repost someone else’s content on X does not make that account the original creator. Accounts are still free to post content they didn’t create, and can monetize that in other ways if they want to. But Revenue Sharing is specifically designed to reward original, value-add content, content that gives people a reason to follow an account and keep coming back because they expect something unique from that creator, not recycled IP.




We're going to be investing heavily in XChat. Communities had a great vision, but they were used by less than 0.4% of users—yet contributed to 80% of spam reports, financial scams, and malware on X. It occupied half the team's time some weeks, while the rest of the app suffered. Of the handful of Communities that succeeded, most were user-acquisition channels for Kick or compensated clipper communities. There are a handful very cool communities that will have to migrate (e.g., coin collectors, baseball cards, skincare, artists), but that content should really live on Timeline or in chats—instead of a Temu version of subreddits.



Today we're also rolling out a tool to snooze topics on your For You tab—if you ever want to crank up or turn down the slop. Rolling out now on iOS and Web for Premium subscribers.