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Llamao Team Journey
I wanna share a bit about the journey of the Llamao Team.
Back in 2020, @johunvn and I joined the market together. We started by building a Vietnamese crypto community focused on sharing knowledge and bringing Solana’s community culture to Vietnam (Solana was extremely early back then, with only SPL wallets and the Serum DEX). Later, we were lucky to meet @AngiePyra, a talented core team member who has stayed with us ever since. From there, we decided to pivot our community into a fully NFT-focused one thanks to the 2021-2022 NFT wave.
As a result, 3 of us gained experience in building an NFT community. At the same time, we were running a marketing agency, helping web3 projects with community building and creating GTM plans to enter the Vietnamese market. Working with major Solana clients back then taught us a lot: how to build a team, narrative building, marketing execution, GTM strategy, and what it really takes to grow a strong web3 project.
Later, we launched our own NFT collection for our community. Our goal was already the same as it is now: to build a globally recognized web3 IP brand. We were lucky to get support from the top 1 ecosystem in Vietnam. But choosing Polygon instead of Solana turned out to be a big mistake. It limited our global reach when no one actually cared about NFTs on Polygon at the time. So we accepted that the project would remain local and focused on building membership-style utilities like WL collabs, private alpha, private investment opportunities, and more, similar to an Alpha DAO. Thankfully, the market was easier back then, and with our network and experience, we were still able to bring great value to our holders.
Deep down, we always kept the dream of building a global web3 IP brand, something with real products and real-world impact. That’s how @llamao_ was born. After the pain of choosing the wrong chain, we became much more careful. We passed on Aptos, SUI, Sei, Berachain, and most ETH L2s (I’m sure you remember the Blast wave). When we finally dug into Monad, we were fully convinced. Its community culture reminded us of Solana’s early days. Then we gradually found the rest of our team members: @arnldngo @Bloc_ko55 @gelutt9 @UnyilLNB @Emma0x5h @sunking85735 @_0xyung_ @jasonphan_real
From day one, we focused on being different. We gave Llamao the iconic cross-eye look and built the lore and character content you see today. Then came Llamaoism, a philosophy that shapes our entire thesis. In Vietnam, most people grow up around Buddhism, and I personally believe in logical Buddhism ( @Naval is also a follower ). Those principles inspired us to create Llamaoism.
It’s something that helped us survive the ups and downs of this market, especially with investing. To invest well, emotional control matters far more than pure investment knowledge. You can enter private rounds at amazing prices, but if greed takes over, you can still lose. If you panic too easily, you’ll also lose. That’s how many people end up leaving the market in frustration. Llamaoism was created to bring real social value, not just a shiny narrative.
From Llamaoism, we started shaping a long-term vision around the Wellness economy, especially mental health. The crypto market seriously lacks strong consumer apps, and through our research, we saw a big chance to find PMF not just through philosophy, but through product as well. The next phase is simple: focus completely on achieving PMF and creating real revenue. Only real revenue can generate real value for Llamao holders.
It’s been a long journey, almost two years of Llamao. We wouldn’t have reached this point without our early supporters. Thank you so much. Now it’s time for all of us to push together toward the most important launch.
See you all on 25th November
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