Adrián García Ramos

@Edu_Riera_ @Zrive_ Si quereis hacer algo de paid marketing mezclando branding y performance @Wuolah puede ser un pelotazo para vosotros. Segmentación top con un CPM muy decente.

@guillerbf @elonmusk El melon del contenido sintético con alta interacción acabara explotando. Propondría un modelo interno de Twitter que lo clasifique y que se pueda eliminar del feed en la configuración personal de cada usuario. twitter.com/aliabdaal/stat…

La pregunta para @elonmusk es: cuánto hay que pagar para quitar del timeline a todos los vendedores de alfombras que ofrecen "las 20 cosas que me harán rico en 2 minutos"?

@eric_seufert Great piece! I certainly welcome the references on MMM data science. How about using creative-level engagement out of organic algorithmic feeds such as TT, IG reels and YT shorts as a real-time quality proxy for the MMM & media buying team? Any previous thought on that idea?

Integrating a Media Mix Model into a digital marketing workflow mobiledevmemo.com/integrating-a-…

@ashvinmelwani These insights for content creation are awesome! How about you organic reach on TT? I see numbers on TT (?) paid ads spend but miss whether you are actively spending in seeding influencers for organic reach. Does it make sense for your brand? How you track attribution?

If this helped you, please do me a favor and FAV & RT the first tweet OR reply back with what your favorite creative was from these 5! And as always, hit me with any questions you may have, creative-wise or even Q4 related! Happy to help always.

Struggling to come up with high-converting ad creative? I got you 🤝 Here’s a breakdown of Obvi’s TOP 5 creatives of Q3 Add these 5 ads to your swipe file to get ready for BFCM: Let's get into it! 👇🧵

@fitwithrashid @JimmyFarley00 What process do you follow to find TikTok gems to later use as a reference for your content?

@JimmyFarley00 +Use the desktop version, You're probably less likely to scroll because you're kinda in "work mode". + You can quickly copy the Killer Tiktoks into a Notion Swipe File and update your Content pipeline.

If you want to be a TikTok killer you have to use the app, but that doesn't mean just scrolling all-day Be conscious and try to figure out exactly why each video has blown up Analyze the comments, their hook, etc. and then save it to a folder in your favorites

@aarongrt Have you seen organic reach differences between regular and business TT accounts?

Still new to this but it's an interesting space that I'm excited to learn more about. Monetization is definitely a challenge with TikTok but I'll continue sharing what I learn. Drop any questions below

How I went from 0 to 70,000 followers on TikTok in under 30 days thread

@TaylorLagace Wait a sec. You are missing permission from the seeded creators to use their UGC in your customers´ FB ad campaigns, don´t you? How do you handle this barrier? What is the script and how much USD to close the deal?

So now we have 150 high-quality creatives, it’s time to start printing $$. One thing that sets us apart from other influencer marketers is we don’t pick and choose which creatives to test, we run ALL of them. (You never know which will crush on paid). In the FB ads manager…

We’ve figured out a way to put an extra $400k in Bomba’s pockets every month while spending the same amount of $$ on paid media. Here’s the playbook for free: (Can be applied to any ecom store)

@rodadofrutos Qué opinion te merece la inversion en crecimiento orgánico gracias a los feeds algorítmicos de TikTok, Reels y YT shorts? Se podrán salvar los negocios DTC y ecom que consigan posicionarse?

- La mayoría del contenido que consumimos es en vídeo. Muchos más recursos dedicados y retornos más lejanos. - Las audiencias en IG tienen datos de engagment por los suelos. - Los formatos de publi y contenido (3 segs para captar la atención) premian los productos vs las marcas.

Malos momentos para las marcas DTC. La tormenta perfecta que está llevando a muchas empresas a sufrir con la caja, echar equipo, virar la estrategia o cerrar directamente, ¿qué ha pasado? 👇🏼

@MacarenaEstevez Lo que de verdad se necesita, antes que ML, son fuentes de atribución confiables y asequibles.

Os comparto un ejemplo (FICTICIO) del nivel de detalle al que tienen que ser capaces de bajar los modelos de Marketing Mix. Para conseguirlo, no valen las técnicas tradicionales. Se necesitan técnicas avanzadas de Machine Learning.

@timduncaan How much $ would you say is a good investment start for ECOM in TT organic? Expectations out of that $?

@jeiting Yes, and looking forward to have it in RC anytime soon. Ref: stripe.com/capital/platfo…

Would you borrow money to grow your app if you could?

@landforce This insight is powerful. Have you tried switches with other accounts? Same results?

Some TikTok related things... Biz accounts are trash. We had switched the brand to a Biz to try ads and it killed the organic reach and took music off the table. This was the first video after switching back. (It was also a great video)

The dust is starting to settle on this TikTok video: • 4.2M views • 189k likes • 974 orders • $28k revenue Here are a few takeaways:

10 yo asked how I know so much. I told him curiosity x time.

@timduncaan Any detail you might share on working with +100k fol. creators?

@tylertringas How about waiting some time for other players (actively looking them is even better) to come in and play first? (or better yet together) No one said you are and will be alone in that room…

You’re in a room with 1,000s of slot machines. You’re told that each one has a different win percentage: some will win on average, some will lose, some will win huge, but you don’t know which is which. You’re given about 4,000 coins to play. What’s your strategy?

@Shawpreneur If it is that easy accept the challenge and make it live: TikTok from A to Z under 30 secs… (complying with your recipe?) 🫠

@DfREP use tiktok in app editor - free Takes 30 seconds to make a tiktok Come up with ideas in bulk once per week Easier than you think

Here's your roadmap to your first 10K TikTok followers in 3 easy steps This took me 1+ year to figure out - you can learn in 1 minute SAVE THIS:

@j_gaytandeayala 1/ Solo pasas leads de MIT a NFX o tb valoran tu deal flow no-MIT? 2/ Para los que están emprendiendo en el MIT, por qué NFX? Cómo vendes NFX en el MIT?

Tenia ganas de explicar un poco lo que estoy haciendo con NFX, asi se entenderá mejor todo lo que os contaré en los proximos meses! Me he dejado mil cosas, asi que dadle a las preguntas!

Os voy a contar cómo funciona un VC Fellowship y cómo se puede estudiar en @MIT y trabajar en algo que te encante a la vez

@dav_macias source.co cuando ves la solución, si conoces el problema, te explota la cabeza.

💦 Estamos localizando proyectos o startups tecnológicas relacionadas con el agua (nacional o internacional), ¿conocen alguna? 💦 Twitter haz tu magia.