Hi Founder Friends!! Our CEO, Lauren is participating in the next Masters of Scale Strategy Session in alliance with @capitalonebusiness and @reidhoffman. Register to receive a free link to this session and submit your question! lnkd.in/gxt2Gmfd #MoSStrategySession

Hi Founder Friends!! I'm participating in the next Masters of Scale Strategy Session in alliance with @capitalonebusiness and @reidhoffman. Register to receive a free link to this session and submit your question! Register Here: lnkd.in/gxt2Gmfd #MoSStrategySession

You can listen to the full #MoSStrategySession with @reidhoffman, @rsafian, & @jodinescorner here: listen.mastersofscale.com/Jan23StrategyS…

Last week, during a live #MoSStrategySession w/ @reidhoffman, @rsafian & @jodinescorner, @CapitalOneBiz entrepreneurs asked their burning questions about strategic communication — the art of storytelling about your company, your product, and yourself.

'You have a negative -- ok. How much can you turn it into a positive? How can this undesired outcome result in an impactful refocusing on the things that DO work?' --@reidhoffman #MoSStrategySession

#RapidResponse host and #MoSStrategySession co-host @rsafian: 'There have been lots of layoffs recently. What are we supposed to make of these and how should growing businesses understand their own potential need to make them?'

'Stay in a learning loop -- always be questioning/analyzing what's working with internal and external communications practices and refine refine refine.' --@ReidHoffman #MoSStrategySession

"How can we dictate and communicate the way our growth is evaluated?" -- @bluefevr's @gretamcanany #MoSStrategySession

Fred Siegman -- "Two perspectives lead to more optimal decisions." #MoSStrategySession

Markus Krebsz -- "Differences lead to new angles and perspectives." #MoSStrategySession

Amirul Sheikh -- "Know what your customer wants... not what you want to sell." #MoSStrategySession

Barry Siff -- "It’s important to listen to the consumer rather than become absorbed in your term of success." #MoSStrategySession

Lots of great theories coming from the #MoSStrategySession chat. Here are a few...

'Bring people along on your journey and do everything you can to make sure they're along for the ride during that arc.' --@reidhoffman #MoSStrategySession

"What’s the best way to balance new product development with your existing core business and how do you communicate those new things while not alienating the core customer base?" --@PostscriptIO's @ringmybeller #MoSStrategySession

'Engage your audience and "light the torch". Find that thing that excites them and do it over, and over and over again.' --@reidhoffman #MoSStrategySession

"As we scale and our team grows, how can the product and market opportunity be communicated about clearly without me as its main narrator?" --@analisagoodin_ #MoSStrategySession

'As leaders, it is so crucial to codify a consistent approach to internal communication - that drives transparency and consistency in a way that is human.' -- @reidhoffman #MoSStrategySession

"Coming out of the high pressure experience of the past few years, what new lessons should leaders have learned about communication style and/or strategy that we can maintain going forward?" @Capitalonebiz's Aparn Sarin's #MoSStrategySession question for @reidhoffman.

Starting now, #MoSStrategySession. If you haven't registered yet, join the livestream now! mos-capone-registration.webflow.io/january-26-202…