Amanda Martin | UGC Creator

✨Looking for an experienced UGC creator? I’d love to chat! ✨ 📧 AmandaMartinCreatives@gmail.com #ugc #ugccommunity #socialmediamarketing #UGCcreator

@UGC_KellyJ @capcutapp You can use keyframes on the overlay to make it move how you want!

Who the heck @capcutapp is in charge of the overlay animations. Because no, I don't need my image to shoot out of a jet engine, but I wouldn't mind if it would slide in from the right. The options are literally insane ha. 🤦‍♀️😤 #wtf

@RealCreatives_ Yesss 3 of mine with him are doing the same for this long! Love it! 👏

A $400 deal just turned into almost $1000 and i genuinely did nothing extra Once the USD to CAD conversion kicks in the number gets real nice real fast The client just renewed for month 3 of whitelisting bc the ad is doing numbers — honestly expected month 4 at this point Smaller deals can surprise you when you're working with the right people fr 🤞 #ugc #ugccreator #ugccommunity

@UGC_KellyJ @nickcastle_ugc Yea this is my perspective too. I have limited time every week so have to prioritize the brands and agencies who do meet my rate. When I’m a bit light on work I’m absolutely willing to do this and do even. But just depends on where I’m at at that time.

@nickcastle_ugc But also, to play devil's advocate, once you're booked and busy, this is a pretty quick way to burnout (ask me how I know 😅 #peoplepleaser). Eventually you gotta start weeding offers out because we can only humanly shoot so much content in a week ha.

Picture this scenario with me. UGC Creator A receives an inbound about a potential $250 UGC collab. Negotiations begin and he walks because the agency could not meet his demanding minimum $350 rate. UGC Creator B receives the same inbound. But Creator B has way more experience than Creator A and her usual rates start at $400. Negotiations begin but because this creator understands the value of relationships, she accepts the $250 rate, crushes it, and the agency hires her for 5 more videos over the next 30 days totaling $1500. She keeps crushing it and as the agency has more client work, they bring her on retainer and from this one agency alone she is now making a minimum 4-figures per month. The point… sometimes you are saying no to a door of opportunities. Not every opportunity is about maximizing the first invoice. Sometimes it’s about providing value, building trust, and positioning yourself to be the first person they think of when bigger budgets come.

@joelnolancaro Oooo! Excited for this! This is mentioned a lot in the comments on my videos with them! Would love to help! AmandaMartinCreatives.com

Paid Content Partnership | Looking for Mom & Dad creators in the US to make content for an awesome meal subscription / Smart Over brand around their new Family meals. Persona is Busy Parents. Drop your portfolios or relevant examples below⬇️ #UGC #ugccreatorsneeded #ugccommunity #UGCcontent #UGCopportunity #UGCcreator #ugccreators

@UGC_KellyJ Most briefs ask for a tidy background. 100% a tax write off

Anyone know if a daily cleaning service is a write off? 😅🫠. These dang kids really putting me through it every morning. (And yes, I know I'll *miss this*...I'm just so tired 😪)

@joelnolancaro @freelancebigsis Love when I get a Joel email! Proud to have been on your roster for 3 years! 🥰

Got to have a dope conversation with .@freelancebigsis about the UGC space and how I do things in my agency. I hope yall enjoy 🙌🏽 #ugccommunity

@brittklingerugc Def try again! It’s still a grind but UGC has taught me so much I feel better about conversion now

@AmandaM_ugc This is inspiring! I also took a break from TikTok shop but have been thinking about trying again!

So I decided to give TikTok Shop another shot this year and started posting again about a month ago. This time around approaching it with a lot more UGC experience. One video took off yesterday and I’m now seeing the potential and so excited to dive back in!

@nickcastle_ugc TikTok has killed me today lol

It’s about time to just delete TikTok for good this go around.

@ugcwithangelene @pact Thank you! 🥰

@AmandaM_ugc @pact Awwww ths us too cuteeee

Been leaning into more lifestyle storytelling in my UGC ads lately and I’m loving it. When a product fits naturally into my everyday mom life, creating feels effortless. This one with @pact turned out so good- proud of this one 🤍✨ #ugcexample #ugcmom

@chrismugc Love it! Extra passive income too 🤌

@AmandaM_ugc Had that happen recently. Felt so good

3 brands extended my whitelisting this month — one is going on 4 months. To me, that’s the real metric. If a brand keeps paying to run your content, it’s because it’s driving results. Long-term performance > one-off deliverables.

@joelnolancaro Would love to jump on this one. AmandaMartinCreatives.com

Paid Content Partnership Opportunity #3 | Looking for creators for a sneaker brand. Persona is working Man/Woman 35+ that love a timeless classic look that you can dress up or down. Drop your portfolio below ⬇️👟 #ugc #ugccreatorsneeded #ugccommunity #UGCcontent #UGCopportunity #UGCcreator #ugccreators

Loving the podcast-style UGC lately 🎙️ Working with @pact again was such a dream — full creative freedom, plus they shared insights from recent ads. When brands collaborate like this, creators can lead the concept… and that’s when performance really improves. #ugcexample

@nickcastle_ugc Dude same lol

The fact that I’ve been in the UGC space this long and still don’t have a car mount for my phone is beyond me. 😅 I’m tired of propping the phone against the window and dashboard. 😂

@UGC_KellyJ This is why I got burnt out with TikTok shop last year and had to take a break. It was overwhelming with how many products I was receiving. I just jumped back in and am really only promoting things I use often.

Any other creators have weekly crash outs about our contribution to consumerism, over-consumption, impossible beauty standards, etc…orrrr is that just me? *picks up phone to get back to work* 😂😭 #ugc

@baptallain AmandaMartinCreatives.com

Looking for UGC creator for mobile app. I have an insane opportunity for them. If you know someone, share my post. My dm are open ⬇️

@MLukashewich Ageeed! Only time I do usage is if it’s a children centered product my kids face will be in. Love the bundle tip working for you!

Let's address some common UGC mistakes to avoid Most creators think their biggest problem is filming or editing. It’s not. It’s actually the business side. Here are the mistakes I see every day as a creator sourcer for over 500+ brands: 1️⃣ Charging usage rights on UGC I know this one is controversial, but UGC is meant to be work-for-hire. When you add usage fees, renewals, timelines, and extra logistics, most brands just pass. They don’t want to manage all that. Keep it simple. Bundle everything together and make it easy to say yes. 2️⃣ Pricing yourself out of the market Charging $1,000+ for ONE video (most of the time) is not realistic for the average brand. Brands don’t want to spend 3x their ad budget just to test a creator. If the ad doesn’t perform, they’re out $1k+ before they even run ads. Stay competitive and realistic. 3️⃣ Playing the rate game Saying your rate is $1,000… then immediately dropping to $400 when a brand pushes back? From the brand side, that feels weird. If your rate is truly $1,000, stick to it. If you’re not getting deals, adjust your pricing and find a sweet spot. For me personally, my sweet spot is $400–$500 per video with 3 hooks. For repeat brands who’ve seen performance, closer to $500. Right now I offer a simple package: 3 videos for $1,000 (all raws, edits, and b-roll included). Brands LOVE it because it’s a no-brainer. I’ve signed 10 deals with that package since the start of the year. 4️⃣ Writing scripts with zero research Too many creators write what they THINK brands want to hear like "this product is super high quality, amazing product, must-have!!!" Instead of what the audience actually cares about. SO, before you type one word, read reviews, watch ads, understand what the customer really wants (this is how you get into becoming a creative strategist!!) 5️⃣ Ignoring the basics of filming Bad lighting, messy/distracting backgrounds, low energy, no personality. Natural sunlight + strong camera presence will beat fancy gear EVERY.SINGLE.TIME. LOL I would rather have a not so great script but AMAZING camera presence. Just a couple of mistakes to avoid. Questions? Ask them below! Happy to help!

Hot take: Not all UGC is created equal. Reading a script + filming 5 shots ≠ handling creative, hooks, testing, and strategy. If your budget is tight BUT the job is easy— show the brief Creators aren’t allergic to lower budgets. We’re allergic to surprise workloads. Be clear. Be honest. Share the scope. That’s how you get great creators on board. #ugc #UGCcreator #ugccreator