Johan Hülsen

9.3K posts

Johan Hülsen

Johan Hülsen

@Johanstormarn

SEO im Werden, Kaffee, Pizza, Jever, Zyniker, RegEx-Meister Stufe 2, Geschäftsführer @ Wingmen Online Marketing

Hamburg เข้าร่วม Mart 2007
1.1K กำลังติดตาม2K ผู้ติดตาม
Johan Hülsen
Johan Hülsen@Johanstormarn·
@240oowarai Didn't publish any materials besides this slide. But will do in the next weeks and will update here.
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西尾大笑
西尾大笑@240oowarai·
@Johanstormarn hi,if possible, could you please share the materials you have published?
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Johan Hülsen รีทวีตแล้ว
Mic King
Mic King@iPullRank·
Data suggests that if Google does not recrawl a URL after 129 days URL it falls out of the index. #smxadvanced
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Johan Hülsen
Johan Hülsen@Johanstormarn·
@UpperClassArmz What would you like to know. The domains we looked at are from different verticals and are very different in size and traffic.
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Johan Hülsen
Johan Hülsen@Johanstormarn·
@UpperClassArmz We used ScreamingFrog to fetch data with URL Inspection API for a couple of thousand random urls each day. After discovering the pattern on the first domain we validated. You'd find 129 days in ScreamingFrog. But if you have a look at it, you see it's just the timezone difference
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Johan Hülsen
Johan Hülsen@Johanstormarn·
@lilyraynyc Oh: And completely forgot: There is also a certificate that you know what one should know after beeing in SEO after a year bvdw.org/zertifizierung… (I'm one of the persons who initiated this and I'm still part of the committee responsible for creating the test).
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Lily Ray 😏
Lily Ray 😏@lilyraynyc·
This stuff makes me sad. We need a neutral SEO consumer protection agency or some kind of official professional certification. (I also fully understand the reasons we don’t have those things.) And as comical as it is that SEOs can SEO their way to the top for keywords like “best SEO in the world,” this is also a big part of the problem.
Lily Ray 😏@lilyraynyc

For those of you whose sites were impacted by the September 2023 Helpful Content Update (significant drop starting Sept 15-20, 2023): Pre-HCU, were you actively using online communities and courses to learn and apply recommended SEO tactics to your sites? Please only reply if this poll applies to you and you actually tried to optimize your site for SEO at that time. Examples:

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Johan Hülsen
Johan Hülsen@Johanstormarn·
@carolynholzman @iPullRank It‘s not the same URLs. We checked a couple of thousand random URLs from Sitemaps everyday. Looked them up in URL Inspection API. We did this for months and can exclude interference by Sitemap or Website changes as we did this for a reasonable couple of domains.
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Johan Hülsen รีทวีตแล้ว
Lily Ray 😏
Lily Ray 😏@lilyraynyc·
Google tells us in the “your search & this result” module which terms appear prominently on the page - an easy hack to appear for keywords that are relevant to you 👏🏽👏🏽 @Johanstormarn @smx
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Audisto
Audisto@Audisto·
Zwei Tage SEO Campixx in Berlin. 🥳 Wer noch Tipps für seine Agenda möchte, Tobias und Sören halten zwei Vorträge. 💡 #campixx #seocampixx
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Johan Hülsen
Johan Hülsen@Johanstormarn·
@MSBing_Dev Hi there! I've noticed a key difference in how Bingbot processes web components and shadow DOM compared to Google. I have a client whose site is perfectly crawlable by Google, but Bing seems to struggle. Quick comparison: @facan @BingWMC
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Kevin_Indig
Kevin_Indig@Kevin_Indig·
Has anyone noticed issues with m. subdomains for the mobile version of a site? Any issues with mobile URLs ranking in desktop since switching to mobile-first, for example?
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Gianluca Fiorelli
Gianluca Fiorelli@gfiorelli1·
@facan @lilyraynyc What about the progression in Europe, an historically difficult market for the Bing ecosystem? Asking because it would be cool to have first hand data to present to European clients about the importance of investing part of the budget to it.
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Fabrice Canel
Fabrice Canel@facan·
Indeed @lilyraynyc, Bing usage extends beyond what many search engine optimizers (SEOs) may realize. If you zoom in, there have been notable trends to consider as the market share of desktop search engines in the United States since 2019 #monthly-201901-202403" target="_blank" rel="nofollow noopener">gs.statcounter.com/search-engine-… Additionally, it’s important to remember that Bing powers several other search engines, including DuckDuckGo, Yahoo, Ask, Ecosia, Swisscows and more surfaces as Windows, Copilot and more. If you sum up all, the impact is even more significant. comscore.com/Insights/Blog/… This isn’t just a matter of click volume; it’s about the business value derived from those clicks, which correlates well with searchers satisfaction. SEOs who monitor business conversion rates per 1000 users find Bing’s traffic to be particularly valuable. Happy SEOs tracking business conversion = happy "Bing" searcher = happy Fabrice.
Lily Ray 😏@lilyraynyc

Google has slightly declined (approx -2%) in the past year in overall search engine market share, both globally and in the U.S. In the U.S., that 2% growth mostly went to Bing.

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