Mutiny

The era of the specialist is over. Full-stack GTM athletes are taking over. For too long, GTM has been divided into specialists, creating a soul-crushing web of dependencies: - Sales needs a custom business case to close a deal, but Marketing is slammed. - Marketing has a winning campaign idea, but design and engineering can’t prioritize it. - CRO has 5 ideas for increasing sales productivity, but no GTM engineers to execute. In GTM, speed is everything and dependencies are the enemy. That's why we're giving GTM teams the full-stack capabilities they need to close revenue. Welcome to the era of the GTM Athlete. These are people who don't ask permission or wait in queues. They can do whatever is needed to take deals from cold to closed—research accounts, launch ads, create a business case, generate tailored follow-ups, and close deals. Sales rep brainstorms with their champion how to convince the CISO. 30 mins later sends them a polished business case with security architecture and ROI. By lunch time, she launches ads to the entire buying committee. The next day, the rep presents a custom deck to key decision makers and gets verbal commitment. No more begging. No more waiting. No more losing. Our vision is to build the AI Swiss Army knife that turns specialists into GTM athletes. Today we are launching a critical capability that enables this vision: an AI agent that can create anything customer facing. You can now create executive business cases, deal follow-ups, landing pages, ABM campaigns and more, all by yourself. Unlike other AI tools, our agent plugs into your brand and data to create materials that actually look and sound like you. Sign up on our website. We're letting people off the waitlist every day, with 30 days of unlimited AI usage. I’d love to hear your feedback.

Making B2B fun, one (possibly too self-aware) AI agent at a time. Join the Mutiny. Waitlist on our *new* website. p.s. best agent greeting competition incoming? Who has ideas?

"Designing a Product Your Customer Can’t Live Without with @brexHQ's CEO @hdubugras and @mutinycorp's CEO" from SaaStrAnnual.com See everyone back again at SaaStrAnnual.com 2023 on Sep 6-8 in SF Bay!!

Spiralyze is a member of the Mutiny Certified Agency Program, alongside other conversion-focused agencies ROI·DNA, PMG, Transmission, and KlientBoost. If you’re a B2B agency looking to drive efficient growth for your clients, apply today. mutinyhq.com/agencies

"Spiralyze is proud to bring Mutiny to our clients as a replacement for Google Optimize. This partnership ensures a smooth transition from Google Optimize and unlocks a new level of sophistication for our clients." – Sahil Patel, CEO at Spiralyze

Google Optimize is disappearing in September – do you have a plan? Leading CRO agency @Spiralyze does. They've selected Mutiny to replace Google Optimize and they are migrating 25+ clients onto Mutiny’s AI conversion platform.

if you aren't building for your customers, what are you doing? this kind of reaction is what i live for!

Another quarter, another offsite — truly an irreplaceable part of how we work at @mutinycorp. This one was special since it was in my backyard (ATX), got to bring my family, and I finally proved to the CTO that I do in fact make ice cream 🍦

The fastest growing companies in the world are using Mutiny to power their conversion. Starting today, they now also have advanced A/B testing as part of their growth toolbox. Explore everything this update has to offer: mutinyhq.com/blog/say-goodb…

Today, Mutiny adds advanced A/B testing for all customers. You can now use Mutiny’s AI conversion platform to run sophisticated A/B tests and personalization across your funnel, measure the impact, and scale successful strategies across your entire website—all within 1 platform.

We studied 3,583 B2B websites who are doing A/B testing. 99% are holding back their growth by using an outdated playbook. Those running the modern playbook are seeing 10x results:

As @adweek continues to delve into B-to-B marketing, it spoke with @mutinycorp CEO @jalehr about how her background as a CMO helped her company cut marketing costs for resource-strapped startups: adweek.com/brand-marketin…

90% of Product Marketing teams are tactical asset creators with no impact. Done right, PMM is a revenue-generating function—continuously unlocking new markets & growth. Why do so few deliver on the strategic promise of PMM? Here's the #1 reason PMM fails and how to avoid it:

Yesterday @JHTScherck showed me the best example of a prescriptive, "Go-and-do-this" customer success story I've ever seen. The company? @mutinycorp. Let's take a look at what makes these so exceptional:

Every company is tightening up their budgets. How to avoid your customers churning? Chris Koehler, CMO at Box put it this way: "Make sure your existing customers understand the value of your capabilities, because if they don't those line items are going away for sure."

@BusinessInsider We currently have open roles in: – Marketing – Sales – Engineering – Customer Experience – Product – Design – Finance and Accounting Learn more: mutinyhq.com/careers

Honored to be selected by @BusinessInsider as a startups to bet your career on! We're solving every company's biggest problem: growth Mutiny is already used by today's fastest growing companies, like Snowflake, Notion, Brex, and 6sense Join the Mutiny businessinsider.com/startups-to-be…

Whew — just wrapped our quarterly offsite at @mutinycorp I'm physically exhausted I'm mentally drained But my cup is filled I can't imagine working without these. We are building some *insanely* cool stuff this year (with a team I am blown away by).