HSMAI Middle East & Africa

Wishing you a year filled with happiness, success, and endless blessings. May this new year bring you refreshed luck, love and empathy!

Merry Christmas! 🎄 May your holiday be filled with the timeless magic of nutcrackers standing guard, twinkling lights, and the warmth of traditions that make the season feel special. Wishing you joy, peace, and a little festive wonder in every moment. ✨

Orchestrating the AI Guest Journey. From first touch to booking, Amy Read, Hospitality Solutions, shows how hotels are deploying generative AI to personalize at scale, lift conversion, and streamline service—without breaking operations. Register here: l.ead.me/CSCMEA25-Reg

Sunset views, rooftop tunes, and the best crowd in hospitality. ✨ Thirsty Thursday is back — this time at The Terrace, Media Rotana! 📅 20 November | 6:30–8:30 PM Don’t just hear about it — be there. 🍸 #ThirstyThursday #NetworkingDoneRight #HospitalityVibes

Most hotels won’t make AI search shortlists. Richard Grant, Performance Director, @80 DAYS shows the playbook to change that. 25 Nov, 14:20–14:40 | Conrad Dubai View our agenda and stay updated: l.ead.me/Agenda-CSC25 #HSMAIMEA #CSCMEA2025 #CommercialStrategy #AIinMarketing

Are you hiding from LinkedIn? 😶‍🌫️ You’re not alone — but it’s time to change that! Join Sabine Kühn at Talent & Truth, on how to use LinkedIn the right way – to grow your influence, and strengthen your company’s brand. 🔗 l.ead.me/Agenda-CSC25 #PersonalBranding #CSCMEA2025

🗓️ 15 days out. Join us at HSMAI's Commercial Strategy Conference MEA, 25–26 Nov, at Conrad Dubai. Turn insight into Monday-ready decisions. Register now: l.ead.me/CSCMEA25-Reg #CSCMEA2025 #Sales #Marketing #Revenue

💫 The topic: Adapting to the Changing Expectations of Customers in Hospitality Loyalty Programme. Join Jelena Kezika, VP Strategy at Global Hotel Alliance, as she unpacks how loyalty in hospitality is being redefined. 25 Nov'25 | Conrad Dubai #HospitalityLoyalty #HotelTrends

The weather’s cooling down — and so are the vibes. 🥂 Join us for #ThirstyThursday at The Terrace, @MediaRotana, where great conversations meet good cocktails and even better company. 📅 20 Nov | 6:30–8:30 PM Book your space: hsmaime.org/product/ttdxb/ #HospitalityCommunity

The countdown is officially ON! ⏳ Just 30 days until #CSCMEA2025 lights up the stage with innovation, inspiration, and unforgettable experiences! 🌟 📅 Mark your calendars for 25-26 Nov and let the countdown begin! Check out what’s in store: l.ead.me/Agenda-CSC25 #30DaysToGo

Every search, booking, and stay tells a story — data is the new currency of travel success. Join Olivier Ponti at @forwardkeys-an-amadeus-company reveals how to harness traveller insights to unlock new revenue streams at Commercial Strategy Conference. 🔗l.ead.me/CSCMEA25-Reg

“Can humans be as creative as AI?” Join Alessandro Brunori, @G42ai, for a bold keynote that challenges the boundaries between human imagination and machine intelligence. The Commercial Strategy Conference agenda is here: l.ead.me/Agenda-CSC25 #AIinHospitality #FutureofWork

Reimagining Hospitality and Commercial Strategy with AI. Jitendra Jain, @MarriottIntl shares a keynote, and talks about how AI is transforming sales, marketing, revenue, and loyalty, and how you can start using it practically, right where you are. 🔗 l.ead.me/Agenda-CSC25

Happy to announce our newest Certified in Hospitality Business Acumen (CHBA) graduates ready to take the industry forward! @RadissonHotels, @FairmontHotels, @Rotana_Hotels, #IshraqHospitality, @InterConHotels 2026 CHBA dates: hsmaime.org/certified-in-h… #HospitalityProfessionals

Happy Diwali! May the brilliance of the festival bring new avenues of success and growth to your family and business.

Here's wishing you and your team a very Happy Dhanteras! May this auspicious day usher in an era of prosperity, success, and good fortune for you and your business. 💖 From all of us at HSMAI.

Cocktails. Conversations. Connections. That’s what Thirsty Thursday is all about. Thanks to everyone who joined us at The Cigar Bar, @FairmontDubai, and to our fantastic co-hosts @Cendyn for an unforgettable evening! #ThirstyThursday #HospitalityDubai #Cendyn

Gen Z & the Hotel Hustle: Bridging Generations, Boosting Vibes! 🌍 Join @SimisterDebbie, FCIPD (Global VP Talent Management, @Accor) and Marie-Louise Ek (VP Human Resources – MEA, @hilton). Read more on the agenda here: l.ead.me/Agenda-CSC25

🔥 This month’s formula: Hearty laughs + cocktails + conversations = Thirsty Thursday 📅 16 October | 6:30–8:30 PM 📍 The Cigar Bar, @FairmontDubai 🤝 Co-hosts @Cendyn Register now: hsmaime.org/product/ttdxb Dubai’s hospitality crowd will be there. Will you? #HospitalityDubai

What do cocktails + hearty laughs + hospitality people have in common? They all come together at Thirsty Thursday. 😉 📍 The Cigar Bar, @FairmontDubai 📅 16 October | 6:30–8:30 PM 🤝 Co-hosted with @Cendyn See you there? #MeetConnectGrow #HospitalityDubai