Robert Ramirez

Inside Googlebot: demystifying crawling, fetching, and the bytes we process - developers.google.com/search/blog/20… from @googlesearchc

Known user "click" signals tracked by Google, and how they can drive SEO rankings + AI references 1) Impressions 2) Clicks 3) badClicks 4) goodClicks 5) lastLongestClicks

New from Gary based on the SOTR podcast covering the topic -> Inside Googlebot: Demystifying crawling, fetching, and the bytes we process Regarding the 2BM limit (which is HUGE btw): "For the vast majority of the web, a 2MB HTML payload is massive, and you will never hit this limit. However, if your page includes bloated inline base64 images, massive blocks of inline CSS/JavaScript, or starts with megabytes of menus, you could accidentally push your actual textual content or critical structured data past the 2MB mark. If those crucial bytes aren't fetched, to Googlebot, they simply don't exist." And some best practics: * Keep your HTML lean: Move heavy CSS and JavaScript to external files. While the initial HTML document is capped at 2MB, external scripts, and stylesheets are fetched separately (subject to their own limits). * Order matters: Place your most critical elements — like meta tags,