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@keithepetri

SVP Data, Identity + Supply @Viant_Tech // A mix of thoughts on adtech strategy, data-driven products, and the changing foundations of digital media.

Beigetreten Ocak 2010
4.7K Folgt3.3K Follower
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/kp@keithepetri·
@oliviaakory I suffer from this ¯\_(ツ)_/¯
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Olivia Kory
Olivia Kory@oliviaakory·
My job is just leaving this comment on every thing I see
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Arthur Querou
Arthur Querou@arthurquerou·
@keithepetri @shopaditi Well first off, happy birthday to your sister! But if he has an hour of or two to spare in Brooklyn he can cameo in our next commercial.
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ADITI® 🪔
ADITI® 🪔@shopaditi·
I’m very excited for the weather to get nicer so I can go subway surfing, walk through Manhattan, and check out all the new DOOH ads. Looking for an adtech peer to embark on a lil side quest with me where we people watch and ad watch. It wouldn’t be complete without a lil shit talking and theorizing on cost per placement, quality, and whether the branding is actually reaching the target audience. A couple early mornings from May to September - I’m talking 5AM in Time Square when nobody is around. Should I do it alone and report findings?
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@arthurquerou @shopaditi It is my sister's birthday and there are piñatas involved. Does that fit into the plot?
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@arthurquerou @shopaditi Real time ad insertion into text message photos/videos based on the originators and recipients phone numbers 🙃
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@EricTilbury_RTB Moxy has better bunk beds if you need a rec for next time...
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@JohnathanBarnes So, pubs will start directly acting with brands/agencies?
GIF
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Bruno Faviero
Bruno Faviero@Bfaviero·
@andrewchen I’m building this for myself. Even built my own Plaid account so I could get my own credentials.
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andrew chen
andrew chen@andrewchen·
Who’s working on this idea: Openclaw for personal finance - integrates w all your banks/cards/etc - understands tax returns and filings - monitors portfolio and competitors - digests proprietary data sources (credit card panels, app rankings, and etc) - reads company news and X Etc etc
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@shopaditi We would be happy to host a photoshoot for product placement...
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ADITI® 🪔
ADITI® 🪔@shopaditi·
@keithepetri Not to mention the extremely serene cabin like background. The portrait mode and pyramid is everything. 🙏🙏🙏
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ADITI® 🪔
ADITI® 🪔@shopaditi·
Latest UGC 🥹 sent straight to my DMs or texts make my day shine brighter!! 🙏 shopaditi.com ❤️
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/kp@keithepetri·
@realEstateTrent Let me know when you make it up ⛰️🥾
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StripMallGuy
StripMallGuy@realEstateTrent·
New York City is a pressure cooker, and lots of professionals have weekend places in the Hamptons to get away. I’d argue the Hudson Valley can be the better move. It’s closer. Less traffic. Much more peaceful. When I leave the city on a Friday, I want to disconnect and slow down. In the Hudson Valley, you get land, nature , and real quiet. You’re close to skiing. You wake up to tranquility, eagles flying around, and you can sit outside and hear nothing. The Hamptons is great if you want the scene. But if you live in New York City, you already have the scene. For me, the weekend is about turning the volume down. And you get a lot more for your money doing it upstate.
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@mitchellw I mean, we could hang out too...
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Mitchell Weinstein
Mitchell Weinstein@mitchellw·
Great team meeting today with a key #adtech partner. Discussed such topics as: -Multi-Tapping -Request Duplication -Grand Bargain -OpenRTB -AdCP -Jounce reports It was one of the nerdiest meetings we've had in a while...and it was great!...and the food was good too.
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/kp@keithepetri·
I don't know how my company expects me to be productive without a proper working environment... shop.app/p/973284753436…
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@aripap I read this as WebMD, and assumed this was a MCP data-rights platform for patients...
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/kp@keithepetri·
@AdtechGod Good, I have money on AG1 having a spot 🥬
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AdTechGod ®️🍪
AdTechGod ®️🍪@AdtechGod·
Cannabis companies are really missing out by not running ads at the Super Bowl
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Gareth Hates AdTech
Gareth Hates AdTech@HatesAdtech·
@tkawaja I'm not sure how you bribe an agent, but if there's one class of person who's up for the task it's a DSP salesperson.
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Gareth Hates AdTech
Gareth Hates AdTech@HatesAdtech·
News flash for those of you who don’t realize it — ssps and challenger dsps love adcp because it removes the human element from channel allocation. Which means all of those dinners spent wooing agencies to consolidate on 1-2 dsps get flushed down the toilet if it succeeds — because the whole “I don’t want to manage multiple dsps” reality gets turned on its head. An agent will manage 300 dsps if it drives superior results.
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@aripap I was flattered you thought I was GenZ...
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Ari Paparo
Ari Paparo@aripap·
I've noticed that in product/technical contexts when I send a doc to a Gen-Z-ish person, the most common reaction is to completely ignore the doc, not ask any questions, and start on their own using AI.
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