0xguy
724 posts


@BowTiedBroke Hey broke, I’m mid 20s and moving to st Pete Florida and doing exactly this. I sold this stuff d2d for a few years and then was in tech sales. Have been accumulating capital to go out on my own and survive the first year borrowing a license. Any tips one the Florida market?
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My little brother has his bachelors in accounting & his MBA. After he grad college I got him a job at the Big O. He stayed about 8 yrs, got his licensing & then started his own pest company 3 yrs ago from scratch. Will do $1 million in rev this yr, 35% margins.
I told him once he hits $5 million, put it up for sale to the big boys (Orkin, Rentokil/Terminix, etc). They pay on average $3 per dollar of revenue.
Terminix paid around $6 per dollar of revenue on Capelouto in Tallahassee about 10 yrs ago. I know, because we were trying to buy them as well. They were a $5-$7 million revenue company. Owners probably walked away with $25-$30 million on that deal. Terminix left the name unchanged as to not disrupt customer experience. Same thing we did on larger acquisitions.
Licensing varies by state, so you either have to go work for a company for a few years and get licensed on your own and start your own, or find a company wanting to sell, and pay the license holder a “fee” to leave his licensing hanging on the wall for awhile.
To answer the question, yes, it’s a VERY lucrative business to own. The big boys can’t grow as fast when they are in the billions in revenue, so what do they do? They fight each other over the mom and pop sized acquisitions, often getting in bidding wars when the owners let people know they want to sell. It’s a very interconnected industry, so words spreads fast when an owner wants to sell.
Many factors go into the acquisition piece. Amount of recurring pest control revenue, amount of recurring termite renewals, amount of commercial business, ancillary business, etc.
Titsandbeerco@titsandbeerco
@BowTiedBroke Should I start an exterminator business? Guy sprays my house twice a month for $300. Bout 15 minutes of work each time. Seems like a gold mine
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@stevehunsaker1 I can make my cabinets out of birch,oak,etc and still be at 30% of cost for rta crap, doesnt take long either
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@LeadingReport Black rock will just continue to invest in “mom and pop” landlords
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@pestctrlguy I know it’s not ideal but getting your own land and throwing on a warehouse is substantially better and would probably take the same amount of time.
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One of these already went under contract yesterday afternoon.
These buildings that I need are rarely on the market and don’t last long when they go up for sale.
Casey McDaniel - Pest Control Guy@pestctrlguy
There are three perfect properties for our business on the market right now. We just don’t have the money for them. After 3 acquisitions and setting aside some money for growth next year, our cash is a little exhausted. Big bummer. I guess we wait.
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After managing thousands of Google Business Profiles, we’ve noticed a clear pattern:
→ Older, review-rich profiles get treated like gold.
If your profile is 2+ years old and has 150+ reviews, you can switch from service area to physical location and you’ll often get verified instantly.
→ Newer profiles are fragile.
If you’re under 3 months old with only ~25 reviews, even small edits like changing business hours can trigger suspensions.
Lesson:
Trust with Google isn’t built overnight. It’s earned through time + volume + consistency.
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If my GC is buying floor , baseboards or kitchens from Home Depot. He’s automatically getting fired.
Only retail clients buy that from @HomeDepot
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