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Meta just showed every CEO in America exactly how to replace their workforce. They laid off 700 people this week. Plan 15,000 more ASAP. Now, leaked internal documents reveal what comes next. Meta now requires 65% of its engineers to write 75% or more of their code using AI by mid-2026. Their Scalable Machine Learning org has a target of 50-80% AI-assisted code. Across Messenger, WhatsApp, and Facebook, 55% of all code changes must be “Agent-Assisted.” 80% of mid-to-senior engineers must adopt AI tools like DevMate and Google Gemini. Starting this year, every Meta employee is graded on “AI-driven impact” in their performance reviews. It is now a core expectation. If you don’t use AI, you don’t advance. Meta is the first major tech company to formally tie promotions to AI adoption. They built an internal game called “Level Up” that rewards employees with badges for hitting AI milestones. They rolled out an “AI Performance Assistant” to help write reviews. They are rebranding engineers as “AI Builders” and reorganizing teams into small “AI-native pods.” Zuckerberg said projects that once required large teams can now be handled by one “very talented” person. Read that again. One person replacing a team. Here’s why this matters beyond Meta. Every CEO in tech watches what Meta does. When Meta cut 11,000 in 2022, the rest of tech followed within months. When Meta tied performance reviews to AI, KPMG did the same thing within weeks. Accenture just told senior staff that AI tool usage will determine who gets promoted to leadership. The playbook is spreading. The pattern is clear. Step one: mandate AI adoption internally. Step two: measure how much output AI handles. Step three: when AI handles 75% of the work, you need 75% fewer people to do it. Step four: cut. Block already did this. Jack Dorsey cut 40% of the company and told shareholders “intelligence tools have changed what it means to build and run a company.” The stock surged 24%. Wall Street doesn’t reward hiring. It rewards headcount reduction. Every earnings call where a CEO says “AI is making us more productive” is a preview of the next layoff announcement. Meta is spending $135 billion on AI this year. They are simultaneously cutting thousands of workers. Those two facts are not in tension. They are the same strategy.

$7 per 100 installs doesn't seem cheap to me. Especially when you factor in user acquisition costs, Apple’s cut, and inference costs (if your app uses AI). Keep in mind that the average purchase conversion rate is 2% to 3%. Let’s say you have a calorie-tracking app that charges $15/month with a 3% CR (which is healthy). AppsFlyer, in this case, costs you $2.33 per paying user. Factor in Apple’s cut, and that leaves you with just $8.17 for acquisition costs, inference costs, operational costs, taxes, etc. TikTok Ads alone can easily eat that up. So yeah, I don’t feel like AppsFlyer's pricing is grounded in the reality of the mobile app business.

Someone is copying my entire app, including the app name ReSubs, in the App Store. Does anyone have experience with that?

Apple just removed another vibe coding app: Anything AI Reason: violation of Guideline 2.5.2 Apps should be self-contained in their bundles, and may not read or write data outside the designated container area, nor may they download, install, or execute code which introduces or changes features or functionality of the app, including other apps.

Native Android apps in Swift 🤯 Swift 6.3 introduces official Android support. You can now: – build native Android apps in Swift – integrate with Kotlin/Java Swift goes cross-platform. That’s a big deal

Trump zamierza zabrać sprzęt, który kraje NATO kupiły dla Ukrainy i oddać go na Bliski Wschód. Jeszcze raz wzywam NBP, aby natychmiast ściągnął z USA całe nasze złoto.

lots of AI cos starting to experiment with paid marketing so here’s my take: Paid acquisition is a tax on your product's defensibility. the moment you can't out-spend the incumbents and competitors, you die. build channels that get cheaper as you grow or you're just renting your growth

somehow we lost galas and ended up with dating apps