JimJam
3.5K posts


In 1962, a struggling McDonald's franchise owner in Cincinnati walked into Ray Kroc's office with an idea for a fish sandwich, and Kroc told him: "You're always coming up here with a bunch of crap. I don't want my stores stunk up with the smell of fish."
That franchise owner was Lou Groen, the neighborhood around his restaurant at 5425 West North Bend Road in Cincinnati was 87 percent Catholic, and on Fridays during Lent his daily sales had dropped to 75 dollars. He had a wife, twins at home, and a McDonald's that was bleeding money one meatless Friday at a time. He had watched the Frisch's Big Boy across the street doing full business every Friday because they served a fish sandwich, and he had gone to Chicago to tell Ray Kroc that McDonald's needed one too. Kroc was not interested.
The reason Kroc was not interested turned out to be that he was already working on his own meatless Friday sandwich. It was called the Hula Burger and it was a slice of grilled pineapple with a piece of cheese on a bun. Kroc believed in it enough to propose a competition. On Good Friday 1962 both sandwiches would be sold at select locations and whichever one sold more units would earn a permanent place on the McDonald's menu. Groen's granddaughter Erica Shadoin, who still owns and operates that same Cincinnati franchise today, later recalled what her grandfather said the moment he heard Kroc's idea: he knew immediately that his fish sandwich was going to win. The final score on Good Friday 1962 was Filet-O-Fish 350, Hula Burger 6. Kroc bought Groen a new suit as his prize.
What Groen had understood and Kroc had missed was something almost embarrassingly simple. The Catholic population of Cincinnati was not avoiding meat on Fridays because they wanted pineapple. They were avoiding meat because their faith required it, and what they wanted in its place was something that actually tasted like a meal. A breaded halibut fillet with tartar sauce on a steamed bun tasted like a meal. A grilled pineapple ring with cheese on a hamburger bun tasted like someone had run out of ideas on a Thursday night. Groen had spent months perfecting his recipe before he ever went to Chicago. He had even noticed one of his employees putting a slice of cheese on a fish sandwich he was making for himself one afternoon and decided it was a good enough idea to steal. That half slice of cheese has been on every Filet-O-Fish ever since.
By 1963 the sandwich was rolling out across the entire McDonald's system. By 1965 it became the first new item ever added to the permanent McDonald's national menu since Kroc had taken over the chain. Ray Kroc acknowledged the Hula Burger's failure in his autobiography Grinding it Out, writing: "It was a giant flop when we tried it in our stores. One customer said, I like the hula, but where's the burger?"
Today McDonald's sells 300 million Filet-O-Fish sandwiches every year. Twenty-three percent of those are sold during Lent. Lou Groen retired in 1985 owning 43 McDonald's franchises. He passed away in 2011. His granddaughter Erica still runs the restaurant at 5425 West North Bend Road in Cincinnati where the whole thing started, the 66th McDonald's franchise ever opened, the place where a desperate man with 75 dollars in daily Friday sales invented one of the most enduring items in the history of fast food because a pineapple slice on a bun was never going to be the answer.
© Eats History
#archaeohistories

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Not sure how you can afford a jacket / blazer, but not a shirt with a collar.
They’re probably wearing shoes without socks too.
#AFLCrowsDogs

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@sydneyswans Any thoughts on the scum cheer squad members who threw shit at the players... fucking grubs.
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The AFL is looking into Hawthorn small forward Nick Watson’s claims that full soft drink cans & bottles were thrown at players by Sydney fans last night.
Watson was on Nova this morning.
@1116sen @AFLNation 👇

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@roachy01 @tommorris32 @1116sen @AFLNation Have you wrote a tweet that wasnt you complaining? Ever?
Cock..roach.
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If I'm the Swans head office I'd be expecting a "Please explain" over a few of these calls in the last quarter #AFLHawksSwans
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@DunnEagles32553 You guys have the best defenders , no doubt. The ball has lived there for the last 6 years so I would fucking hope so 🤡
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I hate losing but to be fair, it was a gusty effort without our two best players. We’d beat that mob by at least 30 with a healthy side #AFLHawksSwans
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@flag_crows 10 teams do moron, your just mad because you choked last year.
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@idiotinvestor7 @1116sen @kanecornes @davidking34 @SENBreakfast David King has let his ego take over his views. Can someone tell him to just talk football, your not a comedian David. That head should stick to radio, I dont know how they fit it on fox... lucky TV'S are massive now.
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@1116sen @kanecornes @davidking34 @SENBreakfast The general media bias against Hawthorn is obvious they are the most successful team in the lifetime of every talking head and the jealousy shows. Hawthorn could win the flag and @davidking34 would say average they won’t win next year.
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Should the Hawks be regretting not getting Zach Merrett still?
@kanecornes and @davidking34 discuss 👇
@SENBreakfast | #AFL | #Tyrepower
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@GoDons7777 @1116sen @kanecornes @davidking34 @SENBreakfast I'd just not talk about this at all if I barracked for those irrelevant scumbags. Your next 20 years will be worse than the last 20.
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@1116sen @kanecornes @davidking34 @SENBreakfast Keep talking about the three firsts…😂
Pick 9 (which we ended up with anyway)
Probably pick 17
And pick 17 ?
For a 6 time BNF winner
Absolute dart throw those last 2 last ones
Blokes don’t even think about what they say
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For the second straight season, the Swans will be without their star midfielder for an extended period.
The @AFLcomau team name your club's difference maker: afl.com.au/news/1479589

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@Currentreport1 Will be %100 by the end of the week, I bet all those that didnt vote for "it" will die from natural causes.
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-- EllesmereUI Announcement --
In ~12 hours, EllesmereUI Beta will enter its final day as we prepare for full launch. Please note the following:
When you log in with Patch 5.0 (the final beta patch cycle), you will be required to reset all EllesmereUI settings. This includes a full wipe of all existing profiles.
-- Why does this have to happen? --
Over the past two weeks of beta, EllesmereUI has undergone a huge number of systemic changes. These changes were necessary to build the underlying systems that will allow the addon to be stable, flexible, and maintainable long-term.
Because development moved so quickly during beta, many profiles were created during earlier unstable or bugged builds. Those profiles can carry forward issues that are difficult to resolve cleanly and can cause ongoing problems for both users and development. Resetting profiles ensures that everyone starts from a clean and stable foundation as we move into the full release.
This beta cycle has been an absolute whirlwind, and I genuinely cannot thank you all enough for the testing, feedback, bug reports, and patience. You helped shape EllesmereUI into something far better than it would have been otherwise.
And to my new amazing teams of bug hunters and internal testers that all flooded me with support when i reached out for help this week, I can never thank you all enough, you guys are fucking heroes.
OK NOW FOR THE FUN PART: What to expect with EllesmereUI 5.0
- A UI creation experience unlike any other. Unlock Mode has been completely transformed into a tool that lets anyone create a full custom UI layout in seconds. Every element can anchor to every other element, and elements can match width or height with a single click and stay that way until you unlink them.
- A smooth spec-based profile system that lets you instantly swap between spec layouts. You can create a new character and have everything set up perfectly without touching a single setting, and much more
- BASICS Addon: Themed skins for chat, minimap, friends list, options panels, damage meters, quest trackers, etc
- QoL Addon: A large collection of quality-of-life settings designed to make your in-game experience smoother, faster, and more intuitive.
*One last thing to note, all bug reports will be cleared that are not directly related to specific class interactions with CDM.*
Enjoy your last day of beta everyone!
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@tettles Every patch it’s the same. You cry about Balance, gets a ton of views, they get buffed by way too much, do great in raids/m+, cycle repeats.
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@HawkTalkPod Petracca would be handy, can't win it all without Day and 1 more A grade midfielder.
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"Essendon are moving the ball as well as I've seen them under Brad Scott"
- Gerard Healy
#AFLDonsHawks
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