Morning session started off 🔥 with @RajaRajamannar of MasterCard at #ANAMasters
“The power of experiential marketing is in building lasting impression. Experiential marketing is about the customer, product marketing is about you.”
Mark Weinstein’s presentation on Hilton’s rebranding was truly inspiring.
“To achieve what others can’t, we have to do things others won’t”
#ANAMasters
Caught Marc Pritchard’s fantastic session this morning at #ANAMasters
Insight (Consumer Habits & Sentiments)+ Inclusion (Value for All) + Innovation (Formats, Placements) = Impact (Business & Societal)
It’s the sum of parts that drives results!
Walmart Connect and NBCU said it best, “integrated digital media is more important than ever to gain a competitive ROI. Start with the foundational investment then extend to CTV partners to enable reach and round out the portfolio mix by in-store solutions.” #ANAMasters
Hi, this is Mike Miller and Rachelle Risner (VPs of New Business at Brainlabs). We’re taking over Brainlabs X feed to bring you live commentary from the @ANAmarketers Masters Of Marketing conference over the next few days. Follow along for updates!
Get inspired by @Brainlabs’ Jonathan Molina, @KeplerGrp’s Jourdan Gariepy, and @Samsung's Jaclyn Wyatt on how to rethink your social strategy. #AWNewYork23
Catch more insights in the highlights 👇
🧠 @Brainlabs’ Jon Molina says understanding new tools — then asking hard-hitting questions — will help to disrupt thinking and find new ways to achieve success on social media.
What do advertisers need to know about Instagram’s Twitter rival, ‘Threads’?
Brainlabs UK Social Product Partner, Costas Tsiappourdhi, spoke to @TheMediaLeader about it.
Read more here - bit.ly/3D1VutG
Thanks for chatting, Jack Benjamin!
What’s happening at Reddit? 🤔
As subreddits and third-party apps continue to go dark in response to Reddit’s proposed API changes, our VP of Paid Social, Jon Molina, spoke to Jack Benjamin at @TheMediaLeader all about it.
🔗 Full article here: bit.ly/3pA3P4T
Yesterday we were proud to co-host @YouTube Unboxed with our friends at @Google.
Our brilliant Brainlabbers lit up the stage over an afternoon packed with insights.
Big thanks to YouTube for having us and a HUGE well done to our Brainlabbers for an extraordinary team effort!
As part of our commitment to creating a safe, inclusive environment for all at Brainlabs, we're excited to be hosting a global workshop, “Allyship in the workplace”, in partnership with @OutLeadership this week.
🔗 Learn more about Out Leadership here: bit.ly/43W00Wt
Get the inside scoop on all things Brainlabs👇👀
Our Global CEO, Dan Gilbert was on the @SIPartners Inflection Points podcast, hosted by Joe Hine.
From developing on our products, to taking the leap towards private equity investment.
🎧 Listen here: bit.ly/3qXjsUk
Tom Sweeney, Head of Creative Strategy at our Influencer arm @FanbytesHQ by Brainlabs, will be on stage at @DigiMarketingWF revealing our performance-boosting formula for increasing social and influencer "hit rates" at scale.
#DMWF
More info👉 bit.ly/3JqA1hU
Chris Davis, Head of Growth at our Influencer arm @FanbytesHQ by Brainlabs, is hosting a panel at @DigiMarketingWF.
Discussing hot topics...
The 🪄 formula for influencer content
Creating lasting growth opportunities with influencers
& more...
#DMWF
🎟️ bit.ly/447vJE0
What is the biggest driver of effectiveness? 🚀
It's simple 👉Creative paired with media planning 🪄
Our SVP of strategy & planning, Venya Wijegoonewardene explained how on a panel at The Future of Brands event.
Watch the conversation in @TheMediaLeaderbit.ly/3qiIhcU
What does the promise of search ads on social hold for the future? 🤔
Our Senior Account Director, Liam Johnson, spoke to @Adweek about how the intersection of social and search is an exciting opportunity for brands.
👉 bit.ly/3oNvnTT
The Brainlabs Academy applications are OPEN!
🧠 Kickstart your digital marketing career with expert training
🌍 Live on campus in Buenos Aires, Argentina
🏆Work with global brands
Apply today! 👉 bit.ly/3oGXfZP