Customer Attuned

Great stuff from @MarkHollyoake and @alanthom90 on building #trust-based #B2B Relationships: It Takes Two To Tango! #B2Btrust #KAM #CRM #accountmanagement #peopledevelopment #salesmanagement #training #staffdevelopment customerattuned.com/blog/it-takes-…

Excellent discussion from our latest @Customerattuned Senior Leaders' Dinner, exploring #B2B Relationship Lifecycles customerattuned.com/blog/exploring… #customercentricity #B2Btrust #CRM #KAM #customermanagement #customerjourney #insight #VoC #strategy #custexp #CX #custserv #CVM #CXM

A practical approach to building a #B2B #CustomerStrategy, via @Customerattuned customerattuned.com/blog/build-a-b… #customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust

We were delighted to host a Senior Leaders' dinner last week, led by @peterlavers and tackling the challenges of #B2B Relationship Lifecycle management. customerattuned.com/blog/exploring… #customercentricity #B2Btrust #CRM #KAM #customerjourney #insight #VoC #custexp #CX #custserv #CVM

How to build a #CustomerStrategy in the #B2B #Membership Sector, from @PeterLavers #customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust customerattuned.com/blog/customer-…

Building #trust-based #B2B Relationships: It Takes Two To Tango! customerattuned.com/blog/it-takes-… #Newblog from @Customerattuned #B2Btrust #KAM #CRM #accountmanagement #peopledevelopment #salesmanagement #training #staffdevelopment

An excellent and pragmatic approach to building a #B2B #CustomerStrategy from @PeterLavers. #customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #B2Btrust customerattuned.com/blog/build-a-b…

How to build a #CustomerStrategy in the #B2B #Membership Sector, via @Customerattuned customerattuned.com/blog/customer-… #customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust

Excellent #insight from @PeterLavers and @alanthom90 on developing #Entrepreneurship in sales teams. Thanks to our guests at the dinner from a range of #B2B sectors for the thought provoking conversation.

#Newblog from @PeterLavers with 5 key factors to consider when implementing a #B2B #VoiceoTheCustomer programme featuring the use of #NPS - #NetPromotorScore. Is it flawed for those that deal with Strategic #Partnerships & #KeyAccounts? #CustomerStrategy #KeyAccountManagement

4 Tech & AI Trends to Watch in 2025 👉 Check it out in this SAS blog: 2.sas.com/6012ai1NM #AI #TechTrends2025 #Innovation #SASPredictions

This is the third year that we’ve been named as European Leader in Mainframe by @ISG_News in its Provider LensTM Report. As a leader in Mainframe as a Service and Mainframe Operations in Europe, we can address your challenges! Discover more➡️ spr.ly/6018aq9BK

The way banks measure marketing success is changing. SAS' Jonathan Moran tells @FinancialBrand that understanding ROI requires looking beyond immediate conversions. "You need to map immediate (customer) actions ... to long-term relational metrics." 2.sas.com/6017a7wQV

See what Healthcare and Life Sciences experts at SAS are predicting for technology innovation in the health & life sciences sectors for 2025: 2.sas.com/6017shVNh #AIpredictions #SASpredictions #2025predictions

Excellent introduction to the @Customerattuned #B2B #CustomerSegmentation Canvas from Paul Cranston. Well worth a watch: customerattuned.com/blog/introduct… #B2Btrust #CRM #Marketing #CustExp #CustServ #analytics #DataScience #segmentation #trust

Excellent introduction to our #B2B #CustomerSegmentation Canvas by Paul Cranston, describing how #B2Btrust and conventional #analytics can be combined into a practical #segmentation model: customerattuned.com/blog/introduct… #CustExp #CustServ #DataScience #CRM #Marketing #trust #CVM

Excellent #newblog from @PeterLavers - #B2BTrust as a #PredictiveIndicator. Great practical application of @MarkHollyoake's thought leading #academicresearch on #trust in #B2B: customerattuned.com/blog/b2b-trust…

Do you agree that increasing #trust in a #B2B relationship will lead to better outcomes, and maintaining #B2Btrust will lead to longevity of relationship? If so, then why isn’t it much higher up the corporate agenda?   customerattuned.com/blog/b2b-trust… @Customerattuned @MarkHollyoake

Got questions about wholesale insurance in 2024? 🤔 Dominic Lee of SAS has answers... and @PC_360 has the story. 2.sas.com/6017o2BNz

In this final @Customerattuned blog of a 3-part series on #B2B Relationship #Trust, I consider what to do in a business relationship crisis situation, with 5 tips drawn from @MarkHollyoake's work on #B2BTrust. #KAM #custexp #crisismanagement #ethics   customerattuned.com/blog/relations…