Duncan Chamberlain

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Duncan Chamberlain

Duncan Chamberlain

@DuncanChamb

Sr Director Strategic Accounts, South & South East Asia @TheTradeDesk... All opinions are my own

Singapore Katılım Haziran 2011
775 Takip Edilen414 Takipçiler
Duncan Chamberlain retweetledi
Jay Friedman
Jay Friedman@jaymfriedman·
Looking at a current campaign with a $98 eCPM that is crushing it's cost per qualified lead goal. IT'S. NOT. ABOUT. CPM.
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Duncan Chamberlain retweetledi
Jay Friedman
Jay Friedman@jaymfriedman·
Big tech owning a media outlet under the guise of "creating sustainable local news" is potentially the most dangerous thing I've heard this year. cnbc.com/2019/07/18/goo…
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The Trade Desk
The Trade Desk@TheTradeDesk·
An ad-free internet may sound ideal, but our Co-Founder and CTO Dave Pickles shares why he thinks people might not rush to add yet another subscription to their monthly costs with @ranimolla on @recode: bit.ly/2J6ahaq
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Duncan Chamberlain retweetledi
The Trade Desk
The Trade Desk@TheTradeDesk·
Our unified ID solution’s goal is to enable a better internet experience for all. Thank you @ronan_shields for covering the news of @Prebidjs incorporating our unified ID solution into their open-source toolkit. Read on @adweek: bit.ly/2JUG8wX
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Duncan Chamberlain retweetledi
Jay Friedman
Jay Friedman@jaymfriedman·
The sub-points of this @triscari article are spot on, but disagree with needing to break programmatic down to build it back up. There will always be people who just aren't good at their job. Smart people are using programmatic intelligently already. adexchanger.com/data-driven-th…
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Duncan Chamberlain
Duncan Chamberlain@DuncanChamb·
Proud to announce that @TheTradeDesk’s new programmatic offering into China is now available. Through our platform you can now reach the right audience in China from anywhere in the world. Watch the replay of the livestream here: bit.ly/2Tvj1dq #ReachChina
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Duncan Chamberlain retweetledi
Jay Friedman
Jay Friedman@jaymfriedman·
This is a big deal and I'm proud of us for being a true pioneer in full-path transparency. Now the rest of the industry (buyers AND sellers) must follow. adexchanger.com/platforms/good…
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Duncan Chamberlain retweetledi
Jay Friedman
Jay Friedman@jaymfriedman·
Now Google is saying they know what's best for every advertiser in every vertical on every campaign. Bold. And who's to say 'what's best' doesn't just mean 'makes Google the most money?' Scarier than I'd be comfortable with. searchengineland.com/google-tells-s…
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SimonJHarris
SimonJHarris@SimonJHarris·
Here's what a Cached Bid is & here's what the risks for buyers like me could be. I'm wondering how common place is this among exchanges & are publishers aware of the practice? Thoughts🤔
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cpokane
cpokane@cpokane·
Honestly @criteo you must be living in a parallel universe if you really think this half-arsed strategy is going to fly in Europe. Law firms all over Europe are licking their collective lips. adexchanger.com/data-driven-th…
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Gareth Holmes
Gareth Holmes@mrgholmes·
@m_bertozzi the “experts”, “gurus”, and “panellists” won’t talk about it and remain silent still. our industry not only lacks regulation, it has a fundamental lack of courage in addressing the wrongs of these “we’re not Media” companies while Duopoly simply PR away with “aggressive” words...
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Media Experts
Media Experts@_mediaexperts·
“Programmatic has changed the way we buy digital media, and not in a small way. In 2013, 21% of buys were programmatic. By 2021, it will rise to 62%. We’re sitting on the tipping point.” - @_mediaexperts’s SVP of Digital @karelwegert talks #programmatic power #IPGMBNewReality
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