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GREG ISENBERG
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GREG ISENBERG
@gregisenberg
I drop startup ideas daily. Host @startupideaspod. CEO: @latecheckoutplz we build companies like @ideabrowser, @meetLCA, @boringmarketer etc
more → Katılım Mayıs 2008
957 Takip Edilen626.9K Takipçiler


200,000+ new vibe coding projects get created every day yet almost NONE of them get customers
7 distribution strategies that actually work right now for your startup:
1. build an MCP server. when someone asks claude or chatgpt the question your product answers, your tool shows up. the AI becomes your sales team.
2. programmatic SEO. pick a keyword pattern (best X for Y). use firecrawl to pull real structured data so pages have actual value. one next.js template, AI generated content, human editing loop so it doesn't read like AI. 10,000 pages × 30 visits × 2% CVR × $10 = $60k/month from pages you built once.
3. vibe code a free tool (calculator, software etc). one problem, one tool, ship it today. it ranks, lives in people's workflows, markets your brand for years. ahrefs' free backlink checker has sent them more customers than most paid ads ever will.
4. answer engine optimization. people are getting answers from chatgpt and perplexity now, not just google. find the top questions your customer is asking AI. publish structured, definitive answers. one founder went from 4% to 20% AI referrals in a month just by doing this.
5. make the output of your product shareable. think spotify wrapped. think github graphs. think stripe atlas.
what does your user want to screenshot and send? build that moment. add a pre-filled share button. every share is free impressions to your exact audience.
6. buy a niche newsletter. 10k subscribers for $5k to $20k. most owners are making $0 to $500 a month. DM them "ever thought about selling?" you inherit trust and a direct channel to your exact customer on day one. underrated.
7. 30 minute voice memo into claude: five tweet threads, three linkedin posts, one newsletter, short form clips. do this weekly. in 3 months you have more content than competitors who aren't doing this. obviously, your project needs to be optimized so it isnt ai slop, but you'll get there.
code is commoditized. time to focus on distribution.
pick 2 of these ideas and start this week to get customers.
this episode was designed to get your creative juices flowing. maybe it'll give you more ideas on growth tactics you'll use this week.
full breakdown on the @startupideaspod
watch.
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this is the thread everyone who shipped something last weekend needs to read. I spent months building before I realised nobody knew my product existed. the hardest shift as a technical founder is accepting that the product is maybe 20% of the work. the other 80% is getting the right person to see it at the right time. most of us would rather add another feature than send one cold email.
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@SahilBloom whoever did the packaging deserves a raise, extremely fire
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@gregisenberg there are a few. would definitely put Scott Cook in this all-time-great category.
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@thatguybg Lots of people who enjoy selling, enjoy the fundraising process
Same motions
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@auren Super hard to do but I have a few friends who are this, to me these are my role models
curious your definition of a great founder
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@gregisenberg insanely hard to do at once given there is a limited number of hours in the day. usually people skimp on being a good friend or community (or their personal health). but very hard to be great at everything.
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@auren Curious your definition of great founder
Because I know lots of people who are great friends, parents, community members and have founded great businesses but not Elon musk level businesses
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@gregisenberg you cannot be a great founder, great spouse, great friend, great parent, and great member of the community at once. you can do it all but you need to chose what you will be great at and what you are willing to be ok at.
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@gregisenberg you can have it all but you cannot be great at everything
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@gregisenberg grAIg is more handsome than Greg
It's over
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@gregisenberg @aronprins That’s my openclaw agent on telegram who slaps me in the face whenever I am making excuses and not shipping.
Greg, hope you don’t mind I’ve used your photo, it helps me shipping even more because I feel observed, haha

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@gregisenberg Greg, I <3 you. Thanks, my personal agent Henry thanks you too.
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