Haley Hite

Stop rewriting; stop doing the same things over & over again says @arockley #intelcontent contentmarketinginstitute.com/2016/07/automa…

How to Make the Leap from Product Marketing to Content Marketing contentmarketinginstitute.com/2016/03/leap-p…

A sale tells a story; convincing the customer your product is necessary to solve a problem. contentmarketinginstitute.com/2016/03/conten…

Knowing your audience is the starting point for any successful #contentmarketing initiative says @neilpatel contentmarketinginstitute.com/2016/04/mistak…

Anyone can buy traffic. But engagement is the key says @BrennerMichael #contentmarketing contentmarketinginstitute.com/2016/05/secret…

How to Match Key Metrics With Your Content Goals contentmarketinginstitute.com/2016/05/metric… via @cmicontent

The Biggest Reason Brands Fail When Tying Content to Business Goals by @lafsky contently.com/strategist/201… | #contentmarketing

Measuring Content: You’re Doing it Wrong moz.com/blog/measuring… via @moz | #contentmarketing

Strategy is only as good as an organization’s ability to execute it well says @gregverdino #contentstrategy

Strategy includes a vision, goals for achieving it, and a plan of attack says @scottabel #contentstrategy contentmarketinginstitute.com/2016/03/look-c…

One Viral #ContentMarketing Article To Rule Them All: Takeaway #1 buff.ly/1mJTsVf @jgdeutsch via @inboundorg

How do you know when you’re ready for #marketing automation? Find out in @FathomDelivers' upcoming #webinar! multivu.com///players/Engl…

Here’s How to Combine Storytelling and Data to Produce Persuasive Content moz.com/blog/heres-how… | #contentmarketing

Not sure where the idea that "great content" = "really, really long content" came from, but we need to dispel that myth.

Important to clarify! "Great Content ≠ Long-Form Content" moz.com/blog/great-con… via @moz | #contentmarketing

Upcoming #webinar for those in the #education industry: Mastering a Student-First Approach to Marketing Automation multivu.com//players/Engli…

THANK YOU for clarifying, @CMIContent. I see this all the time. #contentmarketing | contentmarketinginstitute.com/2016/03/confus…

How Often Should Companies Blog? [Benchmark Data] blog.hubspot.com/marketing/blog… | #contentmarketing

5 Reasons Why Your Content Marketing Team Isn’t Winning outbrain.com/blog/2016/03/5… via @Outbrain

Top, middle & bottom funnel content promotion tactics >>> contentmarketinginstitute.com/2016/02/promot… | #contentmarketing