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ALS has gradually taken away Kenneth’s ability to speak. Through Neuralink’s VOICE clinical trial, he’s exploring how a brain-computer interface designed to translate thought to speech could help restore autonomy in his daily life. Watch to learn more:

September 1997. Steve Jobs stands before Apple employees and tells them he's been up until 3am finishing an ad. He's been back at the company for eight weeks. Apple lost $1 billion that year. Three months earlier, WIRED put Apple's logo on its cover, wrapped in barbed wire, with the word "Pray." He starts by saying what he's found since coming back. He couldn't figure out Apple's own product line. He spent weeks trying to understand which model was which and how they fit together. He talked to customers. They couldn't figure it out either. He cut 70% of the product roadmap. People whose projects were canceled were, in his words, "three feet off the ground with excitement" because, for the first time in years, someone told them where the company was going. Then he says something about marketing that changed how every tech company thinks about advertising. He says Nike sells a commodity. They sell shoes. But when you think of Nike, you feel something different than a shoe company. Nike never talks about their products in ads. Never tells you why their air soles are better than Reebok's. "They honor great athletes. And they honor great athletics. That's who they are." He compares it to the dairy industry spending 20 years trying to convince people milk was good for them, failing, and then running "Got Milk," which doesn't even mention the product. Focuses on its absence. He says Apple spends a fortune on advertising. "You'd never know it." Then he fires the ad agency. Not just fires them. Apple was running a competition with 23 agencies. He scrapped the whole thing and hired Chiat/Day, the agency he'd worked with a decade earlier on the 1984 Macintosh commercial that advertising professionals voted the best ad ever made. The question they asked themselves: "Our customers want to know who is Apple and what is it that we stand for?" His answer: "Apple at its core, its core value, is that we believe that people with passion can change the world for the better. And that those people who are crazy enough to think they can change the world are the ones that actually do." Then he plays the ad. In this room. To Apple employees. For the first time. "Here's to the crazy ones. The misfits. The rebels. The troublemakers." He says almost none of these people had ever appeared in an advertisement before. He personally obtained Yoko Ono's permission to use John Lennon. He says the estates and living subjects agreed because of their feelings toward Apple. "I don't think there is another company on Earth that could have done this campaign." The ad broke that Sunday during the network premiere of Toy Story on ABC. Two 60-second spots. Newspaper ads in the Wall Street Journal, New York Times, and USA Today. Billboards in major cities. Buses in five cities featuring Rosa Parks. Painted walls. The whole thing. Apple's stock was around $0.10 split-adjusted when this meeting happened. The company is worth $3.68 trillion today. Think Different ran for five years. Every product that came after, the iMac, iPod, iPhone, iPad, was built on the identity this campaign established by a guy who'd been back at the company for eight weeks and finished the ad at three in the morning. Video: Steve Jobs internal staff meeting at Apple, September 1997. This is the first time the Think Different campaign has been shown to employees. Jobs had been back at Apple for eight weeks. Footage leaked from an internal recording.

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🚨 WHY MUSK SPENT $270M TO ELECT TRUMP🚨 Elon Musk faced the most extensive criminal and civil jeopardy of any individual in world history. Not even Pablo Escobar faced investigations in 12+ countries, by 11 federal agencies, spanning securities fraud, deaths, labor crimes, environmental destruction, AND sex trafficking—all simultaneously. $270M to buy the presidency and escape justice was the bargain of the century. Here's what he was running from on November 5, 2024: EXECUTIVE SUMMARY: • 11 federal agencies investigating • 6 active CRIMINAL investigations • 7 open subpoenas (including EPSTEIN) • 35+ civil lawsuits • 12+ countries investigating • $2.37B in documented liability • $21.8B in contracts AT RISK • 80+ years potential prison time ACTIVE CRIMINAL INVESTIGATIONS: DOJ investigating Musk/Tesla for: • Securities fraud (Autopilot lies) - 20 years • Wire fraud (FSD claims) - 20 years • Staged video fraud - 20 years • Glass house fraud BRAZIL investigating for: • Obstruction of justice • Criminal organization • Incitement of crime THE EPSTEIN SUBPOENA: April 28, 2023: US Virgin Islands subpoenaed Musk in the EPSTEIN-JPMORGAN sex trafficking case They wanted: • All communications between Musk & Epstein • All documents on Epstein's human trafficking • All documents on fees paid to Epstein • Epstein's role in Musk's finances Musk AVOIDED SERVICE - had to be served through Tesla Status on Nov 5, 2024: OPEN & UNANSWERED OTHER OPEN SUBPOENAS: • SEC: Twitter takeover fraud • DOJ: Tesla Autopilot fraud (multiple) • DOJ: SpaceX hiring discrimination • Senate: Russia contacts probe FEDERAL AGENCIES INVESTIGATING: SEC: 4 separate investigations DOJ: 4 criminal probes NHTSA: Autopilot deaths (17+ killed, 35+ crashes) FAA: SpaceX violations ($630K fine proposed) NLRB: Illegal firings (20+ cases) EEOC: Racial harassment OSHA: Unsafe conditions EPA, FTC, DoD: Multiple violations SECURITY CLEARANCE DISASTER: • Air Force REJECTED Musk's high-level clearance application • Cited security risks • 9 countries raised concerns about classified info access • DoD opened 3 separate security investigations • $10B+ in classified contracts at risk INTERNATIONAL INVESTIGATIONS: BRAZIL: • 4 criminal investigations • Platform BANNED (Aug 2024) • Starlink finances FROZEN EUROPEAN UNION: • Digital Services Act violations • Fines up to 6% of GLOBAL revenue FRANCE: Criminal cyber harassment complaint Plus: Australia, UK, India, 9+ other countries CIVIL LAWSUITS (35+ active): • 8 SpaceX employees: Sexual harassment + wrongful termination • California: Racial harassment at Tesla • Multiple families: Autopilot wrongful death (6+ cases) • Delaware: $55B pay package VOIDED • Twitter execs: $200M unpaid severance • Ben Brody: $1M+ defamation • Pennsylvania voters: Illegal $1M lottery THE NUMBERS: Criminal exposure: 80+ years potential prison Federal fines: $500M - $1B International fines: $200M - $500M Civil settlements: $500M - $1B Federal contracts at risk: $11.8B Classified contracts at risk: $10B+ TOTAL EXPOSURE: $24+ BILLION WHAT HAPPENED AFTER TRUMP WON: Within weeks: • DOJ dropped SpaceX case • 17+ Inspectors General FIRED • Agency heads investigating Musk REMOVED • 40+ investigations went silent • Musk given control of DOGE • Musk now oversees agencies investigating him THE PAYOFF: Investment: $270M to elect Trump Saved from fines: $2.37B minimum Contracts protected: $21.8B Prison time avoided: 80+ years Return on investment: 8,900%+ THE BOTTOM LINE: Musk's $270M wasn't a political donation. It was a SURVIVAL INVESTMENT to avoid: • Federal prison • $24B+ in losses • Criminal prosecution in 4+ jurisdictions • Loss of security clearances • Destruction of his business empire He bought the presidency to escape justice. The person under investigation is now in charge of the investigators. The person facing criminal charges now controls law enforcement funding. This is the most extensive conflict of interest in American government history. This isn't democracy. This is oligarchy. Sources: Senate reports, court filings, DOJ documents, SEC filings, NYT/WSJ/CNN/CNBC reporting. Everything is documented and verifiable.

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This is the most SHAMELESS structural manipulation of a major index I've ever seen. SpaceX is preparing what could be the largest IPO in history. Target valuation: $1.75 trillion. That would make it the sixth-largest company in America on day one. And Nasdaq wants the listing so badly they're literally CHANGING how the Nasdaq-100 works. In February, Nasdaq published a "consultation" proposing sweeping changes to how companies enter the index. The timing is pure coincidence, of course. Just like it's pure coincidence that SpaceX has reportedly made fast index inclusion a CONDITION of listing on Nasdaq. Here's what they're proposing: A new "Fast Entry" rule would let any newly listed company whose market cap ranks in the top 40 of current Nasdaq-100 members get added to the index after just 15 trading days. No seasoning period. No liquidity requirements. Completely exempt from the standards every other company had to meet. Currently, new public companies typically wait up to a year before they're eligible for major index inclusion. That waiting period exists for a reason. It lets the market establish real price discovery. It protects passive investors from being forced into untested, illiquid stocks. And Nasdaq wants to throw all of that out. For ONE listing. But the Fast Entry rule isn't even the worst part... The real scandal is the 5x float multiplier. Right now, the S&P 500 uses a free-float adjusted methodology. If only 5% of a company's shares are available for public trading, the index weights you at 5% of total market cap. That's common sense. You weight a company based on what investors can actually buy. Nasdaq's current methodology already uses total market cap rather than free-float for weighting. But for very low-float stocks, they at least had a 10% minimum float threshold. Under the new proposal, that threshold DISAPPEARS entirely. Instead, any stock with less than 20% free float gets weighted at FIVE TIMES its actual float percentage, capped at 100%. Do the math on SpaceX: If SpaceX IPOs at $1.75 trillion and floats 5% of its shares, there would be roughly $87.5 billion worth of stock available for public trading. Under Nasdaq's proposed 5x multiplier, the index would weight SpaceX at 25% of its total market cap. That means passive funds would be forced to buy as if SpaceX were a $437.5 billion company. But only $87.5 billion of stock actually exists in the market. You are forcing hundreds of billions in passive buying into a $87.5 billion float. QQQ alone manages nearly $400 billion. The total Nasdaq-100 ecosystem represents over $1.4 trillion in exposure across ETFs, mutual funds, structured notes, and derivatives. Every single passive vehicle tracking this index would be REQUIRED to buy SpaceX at whatever price the market dictates. On Day 15. With zero price discovery. Zero track record as a public company. And a float so thin you could read through it. So what this actually does is it creates a structural wealth transfer mechanism. The passive bid from index funds pushes the stock price higher. That higher price benefits exactly one group of people: the insiders and early investors who own the other 95% of the shares. And when lock-up periods expire 90 to 180 days later? Those insiders sell into the artificially inflated passive bid. Your 401(k) is the exit liquidity. This is the fundamental corruption of indexing. Indexing used to be brilliant. Low cost. Efficient. You were free-riding on the price discovery done by active managers. The index reflected the market. Now the index IS the market. Trillions of dollars flow blindly into whatever the index tells them to buy. And the people who control the index methodology are changing the rules to serve the interests of a single IPO candidate. The S&P 500 requires companies to have at least 50% of shares available for public trading. It requires 6 to 12 months of seasoning. It uses free-float adjusted weighting so passive investors aren't buying phantom liquidity. Nasdaq is doing the exact opposite. 15 days. No float requirement. 5x multiplier on insider-held shares. Every passive investor in QQQ, QQQM, and every fund benchmarked to the Nasdaq-100 should understand what's about to happen: The rules are being rewritten to benefit IPO issuers and early-stage insiders, and your capital is the tool being USED to enrich them. 45 years in this business and I've watched Wall Street find creative new ways to separate retail investors from their money in every cycle. But usually they at least try to be subtle about it. This one they put in a PDF and called it a "consultation." What's your take?

THIS is what Musk does, in six bulletproof points.

OMFG. I can't keep up!!! The rats are eating each other in panic!