Jason Goodhand

How do you find creative ideas to pursue? My photography instructor once said, “Your second idea is almost always better than your first idea. But how do you get to a second idea? You’ve got to have a first.”

Speaking from a decent amount of experience given that this (#1, #2, #4) is exactly how Notion product development worked early on, this works fine at small scale. It works horribly at medium-to-large scale. Why? #1. As the number of things a company works on grows, communication overhead grows exponentially (Metcalfe's law). Even the best engineer-PMs I've met don't want to spend a bunch of time syncing with marketing, sales, and support and the performance of those functions *will* suffer as a result. #2. Related to #1 this is fine if you are only working on a few things at a time. If you're trying to do more than that then this is a great way to make it incredibly inefficient for the acting-PM on a project to have any idea who to talk to about a product surface they're working on. You can make all communication run through a "Head of Product" and maintain a history of who has worked on what, but at some point that becomes much less efficient than just having durable teams. #4. Taste scales super efficiently to a point, after which it stops scaling. Taste isn't reliably going to tell you that onboarding in configuration A performs 20% better than onboarding in configuration B. Sometimes the best designs are the ones that the designers hate (have seen it so many times firsthand, even proven on longitudinal, months-long A/B tests). There's a great word that describes anyone who believes taste maps to performance 1:1 ... arrogant.

THREAD: I’m going to try this thread to clearly state my perspective on electric vehicles, car dependency and better cities, to those who frequently ask me, including media, elected leaders and many others. Here goes. Please share if you think it helps. 🧵#EVS

No one wants to talk about this but the wellness industry has flourished in part because of how many patients feel let down by our health care system.

Ideas are cheap. I rarely see a shortage in ideas, but often see gaps in the depth evaluating customer needs and solution viability. Having some guidance to ask the right questions at the right time can accelerate and amplify idea validation - Lean Product Lifecycle @leanplc

It’s no longer about how long you live. It’s about staying healthy longer. Time for a thread…

The rise and fall of high design e-bike company VanMoof is an illuminating case study in why designing complex systems is hard, and adopting winning strategies from hero brands can go horribly wrong for your customers (and the planet). linkedin.com/posts/jasongoo…

Anyone have any tips on design crit rotations? Or pushing that further, tactical things to do so designers across a large team stay up to date on what’s going on across the team? Maybe I’ll cc: @DougCollinsUX @johncutlefish @syswarren 🙃

As a designer, do you find that people correlate some of your skills to tools you use? For example, if you use Miro to visualise and communicate, people don't recognise that you're good at communication, they think you're good at Miro. Drives me a little nutty.

@s_m_i When I stopped tracking all the data around my run it became a different thing all together. Stopping often to see the city or the trees, trying often to take a random path you’ve never taken before. Framing as “moving meditation” versus “training” can be powerful.

"When engagement is your only metric you're going to end up re-inventing addiction" -- @keithmadams

Why is the pendulum swinging towards comprehensive documentation? Documentation is good for 1) stable information 2) with a large audience.

Too often I see ppl saying, I’m building the next [Uber, Airbnb, FB, etc], thinking they’re up against the tech. What they’re rly up against is years of marketing, habits, and network effects. Uber could hand you their codebase and you wouldn’t touch a % of their market share.

My best collaboration tip: Try to make things easier for other people.

I always love talking with @tendayiviki but I don't always record it. So glad I did this time. Check out his Forever Employable Story: buff.ly/3t5fbcT

wrote this to startup I’m advising as I nudge them to narrow customer focus: “It’s like you have this huge wall in front of you. You explore the wall for a weak point, then at that spot you punch through the wall. From there, you can start to tear a great big hole.”

@benedictevans I return to this Tweet on a quarterly basis and it still delivers the same amount of mirth each and every time. Thank you for your service.

Just an incredible moment. First doses of Covid-19 vaccine given to frontline workers in NYC

“Photoshop is the most powerful way to show your clients what their web sites will never look like.” — @beep, dropping some painful truth in today’s workshop session

It's been 4 years since Apple introduced the TouchBar and I think we can all agree that it is useless and should go in the bin.