Karima | With Wella🌿

BREAKING: Apple is no longer the final boss every app you vibe code on Anything now ships to the Play Store too

A guy offered me $1,000 to follow him around for a day and tell him where to implement AI in his business. I didn't take the deal (because this is not scalable at all) but it did make one thing clear: business owners are desperate for AI guidance. What they don't need is a developer or an "AI automation" agency. They need someone who can simply tell them where AI fits into their existing workflows. I turned this into a product called the AI Assessment. I sell them for $999. Here's the exact system you can copy: THE OFFER $999 for a custom AI report. 3-7 specific tool recommendations tailored to their workflows. Guarantee: 5 hours returned per week minimum, or 100% refund. Sounds aggressive but it's really not. Average ROI I've delivered is 6+ hours/week saved for ~$40/month in tools. STEP 1: THE 45-MIN INTERVIEW Google Meet call recorded with Fathom. Questions I ask: -Walk me through a typical day -What tasks do you hate but can't delegate? -Where are you the bottleneck? -What do you wish you could automate but haven't figured out? Goal: surface their pain in their own words. Not what they think they should automate, but what actually eats their time. STEP 2: FEED THE TRANSCRIPT TO CLAUDE I've built multiple Skills that chain together for this step but if you're just starting out a simple prompt will still work: "Analyze this transcript of a business owner describing their workflows. Identify the top 5-7 areas where off-the-shelf AI tools could save them significant time. For each, recommend specific tools and estimate weekly time savings." Claude catches patterns you'd miss. Connects pain points across the whole conversation. I review, add my own picks, cut anything that feels like a stretch. STEP 3: BUILD THE REPORT IN GAMMA Structure: -Executive summary (their top 3 opportunities) -Impact/Effort matrix (focus on quick wins) -3-7 tool recommendations with implementation details -4-day quick wins plan -What comes after quick wins (preview of upsells) -Financial impact -Next steps Looks like a $5K consulting deliverable but only takes me 5 minutes from template. STEP 4: THE 30-MIN REVIEW CALL This is where trust gets built and upsells happen. Screen-share and walk them through each recommendation. Gauge their appetite for help. About 40-60% want help implementing. That's where the real money lives. THE UPSELL LADDER Process Optimization: $3-5,000 No-code automation (Zapier/Make): $1-3,000 Custom GPTs: $3,000+ Custom AI Skills: $3-5,000 Full agent implementation: $5-10,000 + $1K/mo retainer Real example: business brokerage owner gets 400 emails every time he lists a new business. Every email asks the same 4 or 5 questions. For $3,000 I built him a custom GPT trained on each listing's marketing package that he can send to potential buyers. Eliminated 95% of his email workload per listing. WHY THIS WORKS Business owners don't need another AI course. They don't need to learn prompt engineering. They don't need a developer. They need someone to look at their specific situation and tell them exactly what to do. What we're selling here is clarity. HOW TO START 1) Know the tools. Spend a month using Claude, ChatGPT, Fathom, Gamma, Zapier. 2) Do 2-3 free assessments to build your process and get testimonials. 3) Start charging. $499. Then $749. Then $999. Raise every 3-4 clients until people say no. 4) Build your upsell menu (where the real money is made) Go out and make it happen.

We'll soon see the rise of the "Chief Clipping Officers" at companies The person who figures out the 47 second moment inside the 2 hour podcast that gets 10M views Probably will be the highest paid marketing hire of 2027