Pascal Skropke

@alexgoughcooper Strategy

@danbarker @ecomchat a clean data set-up (product data and customer data) to build relevant segments etc #ecomchat

@ecomchat I guess you can group types of emails by these: - Emails related to the brand overall - Emails based on the customer - Emails based on individual products - Emails related to orders/events & within each, one off emails, & flows to achieve particular purposes. #ecomchat

#EcomChat Q1: Email Marketing for Ecommerce. ➡️ "What does a good email marketing program include for an ecommerce site?"

@JamesGurd Took me about 12 seconds but still did it 😉

Can you do me a 7 second favour? (literally) Visit this link, and vote for 'James Gurd' (second option) Thanks so much! I appreciate it. linkedin.com/feed/update/ur…

A few people have asked me how the photo project with some of my homeless friends is going. Here is a brief summary: It is tough for some homeless people at the moment. Some have been given accommodation temporarily, some are still sleeping rough.

@tillephone Hallo @tillephone , vielen Dank für die Nachricht. Wir sind schon am Fix dran.

Stell Dir vor Du bist design-bestseller.de, Dein check-out ist kaputt und der (potentielle) Kunde kann es nicht einmal irgendwo reporten. Immerhin finde ich @PSkropke bei Twitter :) Hoffentlich arbeitet schon jemand an dem Fix...

@ecomchat Additionally it also depends on the target country: - in DE: prepayment via bank transfer is still common - in NL: iDeal is a must - in CH: postFinance is helpful

Q1) What is important for ecommerce sites & apps to offer in terms of payments in 2020? What are the pros/cons of various options? #ecomchat

Ecommerce products during the Coronavirus crisis: 📉 Have increased in sales but will decrease ✅ Have increased and will keep going up 📈 Have gone down but will start increasing ❎ Have gone down and will keep decreasing

LVMH, the world’s biggest luxury company, is switching all of its perfume and cosmetic factories (behind Christian Dior, Guerlain etc) to making hand sanitiser gel that will be delivered free across France to address to address critical shortage of antibac gel

@ecommerce @danbarker Furniture. Also starting to see stocklevel effects but traffic and CVR increase.

Ecommerce companies: Which sector are you in, and are you feeling slowdown effects from Coronavirus yet?

Ryan Reynolds' Aviation Gin is toasting all of those who were born on Leap Day in 1936 and are finally 'turning 21' with a gift card for free alcohol businessinsider.com/ryan-reynolds-…

@danbarker May be a funny fact. In Germany people are able to buy the naming rights of meteorologic events. met.fu-Berlin.de/adopt-a-vortex/ so a person called Sabine actually paid to give a storm her name. May be the present for the person who already has everything... :)

Storms have different names in different countries. Ciara was called that in the UK, Ireland, Netherlands, but was 'Sabine' in Germany for example. Here are this season's names for the UK (left), and for France (right).

@danbarker @iamrofe definitely.

@iamrofe Suspect he'd still destroy every 5-a-side league.

Digital PR is ‘emailing people asking for links’ in the same way that Ronaldo ‘just kicks a football’. There’s way more to it than that. Anyone can send an email, anyone can kick a football. Not everyone can do it to a high standard for the outcome that they desire.

@danbarker Get well soon!!

I have no idea medically, but apparently the fracture is visible somewhere here. & I never would have known if I hadn't booked a flu jab at Boots.

Nice update on this. I had the flu jab morning, and all was well. The lady who administered the jab asked "what happened to your elbow?" (I fell on it a month ago). She suggested I get it xrayed...

For the last remaining let's-post-organic-content-to-create-business-value Social Media Warriors.... A reminder... Cartoon: @oatmeal is.gd/y0FZ1K (Bonus read: TMAI #170: The Most Effective Social Strategy. is.gd/O0WOq2)

The responsibility of a company is to serve the customer. The responsibility of leadership is to serve their people so that their people may better serve the customer. If leaders fail to serve their people first, customer and company will suffer.

@bethanyrutter Thank you a million times for you kind words. it was a pleasure working with you. I looking forward to see you next time you are in Aachen!

When it comes to #eCommerce, giving your #KPIs some TLC goes a long way. Our guest blogger tells us why... bit.ly/2hP0fgQ bit.ly/2hPL0UB

We ❤️🧡💛💚💙💜🖤 @BethanyRutter's book Pre-order here: po.st/plusbook Already approaching the top 100s on Amazon. Tell all your friends. 💪 twitter.com/bethanyrutter/…

Hellofresh im Börsencheck der Kassenzone excitingcommerce.de/2017/10/29/hel…

@bethanyrutter Effi Briest by Theodor Fontane.