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Anthropic just pulled the oldest trick in SaaS pricing.
I pay $200/mo for Claude Max. My limits have been noticeably worse this past week.
Now they announce 2x off-peak usage for two weeks. Sounds generous.
But here’s what actually happens: limits quietly drop, a temporary 2x makes the reduced limit feel normal, the promo ends, and you’re left at a baseline lower than where you started. You just didn’t notice the downgrade because the 2x absorbed the transition.
These AI plans are massively subsidized. The raw compute behind a heavy user costs multiples of the subscription price. Every move like this is the subsidy quietly correcting.
Very sneaky, Anthropic.
Claude@claudeai
A small thank you to everyone using Claude: We’re doubling usage outside our peak hours for the next two weeks.
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