Rob Wilk
2.1K posts

Rob Wilk
@RobWilk
Former President, Americas @Snapchat and Global Head of Microsoft Advertising. Father of 3 amazing boys. Married to Supermom and believer in Karma.
New York Katılım Nisan 2008
0 Takip Edilen1.1K Takipçiler

Drake Teams with Snapchat, Using Augmented Reality Filter on Fans During Tour tmz.me/MNGR48w
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Rob Wilk retweetledi

Two months ago, our global community of Snapchatters started using My AI. Today, over 150 million people have sent over 10 billion messages to My AI, making it among the largest consumer chatbots available. Learn more about what they're chatting about: newsroom.snap.com/early-insights…

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Rob Wilk retweetledi

Ahead of the release of Transformers: Rise of the Beasts, @ParamountPics partnered with Snapchat to release an augmented reality lens that allows people to transform their real-world cars into digital Transformers robots. adweek.it/3Ccg0rj
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@mkatz0630 One of my favorite pieces on this topic. Comes from Jeff Weiner. linkedin.com/pulse/20140602…
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4 days ago this baby names tiktok account correctly predicted the end of succession based on the weird history of Tom’s last name “Wambsgans” #SuccessionHBO
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Rob Wilk retweetledi

Thanks @tkawaja and the @LUMA_partners team for another great #DMSbyLuma Very few people have a better pulse on our business than Terry and team. Add that to the fact that Terry has a great sense of humor and that’s just a killer combo. 🤜🏻🤛🏻
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Rob Wilk retweetledi

Snap’s “one more thing” is testing sponsored links in its new “My AI” product
“We’re taking our time to build a useful and again, privacy first experience for users.” - @RobWilk
#IABNewFronts

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@greggweiss Almost as crazy as you leaving Mastercard. Best of luck my friend!
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Some news. I will be leaving Microsoft for a new adventure! linkedin.com/posts/robwilk_…
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Key piece of information that people seem to be missing. You will ONLY see ads if you subscribe to the NEW Basic with ads tier!
Netflix@netflix
Enjoy your Netflix experience exactly as it is today? Great! Nothing about the way you watch Netflix is going to change. As of today, Basic with ads, Netflix’s new lower priced ad-supported plan is available starting at $6.99/month. Visit Netflix.com for details.
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Such an exciting day for @MSFTAdvertising and @xandr! Excited to work with the brilliant team at @netflix.
Satya Nadella@satyanadella
We’re thrilled Netflix has selected Microsoft as its advertising technology and sales partner. We want publishers to have more long-term viable ad monetization platforms, so more people can access the content they love wherever they are. blogs.microsoft.com/blog/2022/07/1…
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Congrats to @RobWilk and team for the @MSFTAdvertising launch in Japan! Exciting to see their continued growth. Japan is one of my favorite places—I've lived there twice. It's due to that experience that I always answer sushi (tied with paella, of course) as my favorite food.
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