Max Baybak

@alexgroberman 👏👏👏

Google just revealed how to increase AI search traffic. This comes straight from Google's Danny Sullivan. He was on a podcast responding to a question a lot of businesses are asking right now: “What are we doing for AI SEO?” His response was blunt: "Right now, the best advice I can tell you when it comes to how we’re going to be successful with our [AI Search Optimization] is that we continue on doing the stuff that we’ve been doing because that is what it’s built on." Translation: AI search is built on a similar foundation to traditional search. "Just because the formats are changing doesn't mean you have to change everything that you had to do and that everything you had to shift around,” he added. The interface is changing and the presentation layer is changing, but the signals underneath share a lot of commonalities. His core message, stripped of politeness, was this: If you weren’t doing the things that made you successful in Google, AI search will not fix that. And if you were, AI will reward it. That matters because AI systems don’t rank pages from scratch, but rather inherit trust from the existing ecosystem. They rely on: Pages that already rank Sites with clear entity definitions Content that is structured and extractable Domains with real authority signals Freshness and maintained accuracy This is exactly why Danny warned against chasing “the fancy new stuff" in that podcast. Because when Google experiments, the gimmicks don’t last. Mind you, Danny wasn’t saying “do nothing," but rather he was saying stop changing the wrong things. AI search increases the penalty for weak fundamentals. That logic is the entire reason SEO Stuff (seo-stuff.com) is structured the way it is. Take SEO Stuff's Gold Plan, for example: seo-stuff.com/gold-plan-pack… AI systems summarize and compare. They repeatedly pull from: “Best X for Y” “X vs Y” “Which option is right” Decision-stage explanations Danny’s point was that these formats work because they’re built on existing ranking signals. Gold Plan articles are engineered to: Rank in Google first Be cleanly summarized by AI Answer questions directly under H2s Use structure AI systems can extract verbatim This isn’t AI SEO so much as the SEO that survives when AI sits on top of it. Let's take the Premium Content Bundle as another example: seo-stuff.com/premium-conten… AI search does not think in keywords. It thinks in categories, entities and relationships. If your site doesn’t clearly answer: Who you are What category you belong to What you are relevant for AI systems won’t include you consistently. The Premium Content Bundle solves that by building: Full topical coverage Semantic variety across use cases Category-level authority Freshness signals through expansion and updates This is how you stop being “a page that ranks” and start being a known entity. That’s the layer AI systems actually operate on. And that's also why the Premium Backlink Bundle exists: seo-stuff.com/premium-backli… Every serious study we’ve covered shows the same thing: AI systems are conservative and they cite sources that are trusted. Authority is the filter. Backlinks from real, authoritative domains tell Google and everyone else: “This site deserves visibility.” They tell AI systems: “This source is safe to reuse.” That’s why backlinks didn’t become less important. Especially when AI is choosing what to repeat. All of which is to say, if your SEO foundation is weak, AI will expose it faster. If your foundation is strong, AI will amplify it across: Google Search AI Overviews Gemini ChatGPT Perplexity This is why SEO Stuff works without chasing trends. Google is literally telling you how all this works. You just have to listen. If you want a guide to getting visibility within Google + ChatGPT in 30 days or less, just RT this + follow me + reply with "AI Google Guide" and I'll DM you. You must do all three for the DM.

@SEOKeval Awesome work, man. Thanks for sharing!

Here's how I ranked a brand #6 on Google for the keyword "pillow covers" in less than 2 months: 1. The brand had an existing Collection page for their pillow covers products, but it was titled "All Pillows." So, I changed the page to be titled "Decorative Pillow Covers" instead, added that phrase to the page's meta title and meta description, and made the page's URL slug: /pillow-covers. I used the phrase "decorative pillow covers" instead of just "pillow covers" because the keyword "decorative pillow covers" has the same search intent as the keyword "pillow covers", so using the phrase "decorative pillow covers" would allow me to rank the page for both keywords. 2. I built and optimized 40 additional Collection pages for more niched-down "pillow covers" keywords. That included keywords like: > linen pillow covers > white pillow covers > 18x18 pillow covers 3. I added keyword-optimized content on each of the Collection pages that described the product at hand, explaining why it was better than competitors, and included a brief FAQ. I also included internal links within the content that cross-linked the Collection pages, with an emphasis on ensuring every Collection page linked back to the pillow covers Collection page. 4. I built 30 high-quality backlinks to the site's homepage to boost the site's overall authority, and 1 backlink to the pillow covers Collection page. 5. I deleted 8 existing blog posts that were completely useless for users and not ranking in Google at all. 6. I fixed 30 broken product page links, redirecting them all to the pillow covers Collection page. 7. I added an internal link from an existing blog post with good backlinks to the pillow covers Collection page. That's literally it. To be fair, I was a bit surprised that the brand ranked this fast for the keyword. But it just goes to show, if you do good, clean SEO, you're going to see results sooner or later.

@idropFbombs So… a vending machine?

This dystopian hell will become the norm everywhere in due time. What jobs will your high school kids be able to find when all the jobs are replaced by robots?

@noahiglerSEO Agreed 👍

Most home service websites are built wrong. I see websites with one locations page and 100+ location pages. Both are wrong... Here's EXACTLY how to structure yours to rank locally:

@scottmelker How much/often were you drinking before?

Did the same about 6 months ago. Just because I’m nearly 50 and want to be around for my kids. No fundamental anti drinking theories. Hasn’t made a noticeable difference for me, not a magic bullet. But I know it’s the right decision.

@ctwtn @theseoguy_ LLMs return results and employ ‘logic’ based on their training. @theseoguy_ is simply highlighting an observed pattern, where use of the word “best” in a local biz search looks to be triggering LLMs to look for content in which businesses are already ranked by a 3rd party

@ctwtn @theseoguy_ But you got what he meant, right? Signal is signal. How does the LLM make choices? What sources does it tend to use based on the context of the prompt? Call it what you will…

Listicles are becoming one of the most important ranking factors for LLMs. When ChatGPT or Claude searches for "best roofers in Austin" they are pulling from articles that already rank those businesses. If you are listed as number 1 on a listicle, you are going to pop up first. The best part is that you can create your own. Medium lets you publish for free. So does Reddit. So does LinkedIn articles. Write an article called "Top 10 Plumbers in Denver" and put your business at the top of the list. Include real competitors below you so it looks legitimate. Write a few sentences about each one. Make it look like a real roundup article that a local blogger would write. LLMs are scraping this content and using it to form their recommendations. They don't know the difference between a listicle written by a journalist and one you wrote yourself on a free platform. I know a guy who wrote 15 of these across different platforms. Put himself number 1 on every single one. Medium, Reddit, LinkedIn, Substack, all of them. He is now the first recommendation in ChatGPT for his service in his city. The other thing people are sleeping on is local subreddits. Go to your city's subreddit. Find the threads where people ask "who is the best contractor in town" or "looking for a good dentist." Comment on every single one of them recommending your business. Be helpful. Don't be spammy about it. LLMs are pulling from Reddit threads constantly. If your business keeps popping up as the recommendation in those threads, you are going to show up when someone asks an AI for help. The window on this is wide open right now. Most business owners have no idea this is happening. They are still obsessing over their website meta titles while the game is shifting underneath them. Get yourself listed on as many listicles as possible. Write your own if you have to. The businesses that figure this out early are going to have a massive advantage over everyone else.

@mithcoons How many tho?

Dead cat bounce ⚠️ #Bitcoin

@TeddyBitcoins @mailix1 More like the illuMOONati

@mailix1 THE ILLUMINATI MADE BITCOIN. THEY CONTROL THE US GOVERNMENT. THEY CONTROL THE FED. THEY CONTROL THE LINES ON THE CHART

Anyone who believes the price will go higher than $127,000 between now and 2027 is delusional.

@scottmelker FUD

May I _____ you?

@RafiFarber What is a dollar?

No matter what any bitcoin fan says about bitcoin’s properties, they cannot get around the fact that it is nothing. The properties of nothing are nothing. A network of nothing is nothing. The value of nothing is nothing. Yes, it is possible to pay something for nothing.

@RektRiderX @JamesWynnReal @scottmelker @cryptomanran Can you imagine…

@JamesWynnReal @scottmelker @cryptomanran Man saw a guy scratch his head and called it a bear market omen

‘The Wolf Of All Streets’ looks PANICKED! 😱🚨 @scottmelker looks INCREDIBLY worried and CONCERNED as @cryptomanran explains the bear case for $BTC! I have self studied human psychology for years. These are just a few key factors I instantly picked up on. Which resembles, fear, worry, anxiety… • Rigid upright posture • Head scratching • Overly vigilant • Inconsistent eye movement / scanning • Licking lips (especially as Ran speaks about consolidating into top 10 coins) • Fidgeting (no sign of comfort) • Lowered head • Tense jaw • Tight lips • Visible swallowing Definitely a MASSIVE SENTIMENT shift occurring from some of the OG bigger KOLs… - Wynn

@AskCryptoWealth Testicular Anticipation 🤣

@AskCryptoWealth That true true TA

When you get that tingling sensation in your balls before it happens...

@barkmeta The only grain on that farm is the grain effect you included in your prompt

Sold all of my Crypto. Bought a farm in the middle of nowhere. Woke up at 6am, fed the chickens, and didn’t check a single chart. Feeling calm for the first time in 5 years. You guys keep chasing nonsense. I’m chasing peace.

@AskCryptoWealth This is the analysis we needed

Bear Market Confirmed...

POV: you fire your design & marketing team because you think you can do it with AI

@MEnesKirca Meta

AI can create perfect Static Ads now. Introducing "Meta Ads Creator" — the world’s first. Drag&Drop Any product get META-ready ads in seconds Retweet & comment “META” I’ll DM the full guide.

@AskCryptoWealth The 4-year cycle was the world dipping its toe into the jacuzzi a few time but were fully submerged now.

Change my mind.. I dare you..

I believe we’ll see real review verification solutions enter the picture. I’ll share my ideas on how this could unfold in a future post but for now what do you think? Am I crazy? Is everything all new again? Or is this just a boomer take?

The early web was built on the power of positive reviews. They’ve driven local SEO and e-comm listings for two decades. I predict they’ll make a comeback as one of the most important trust signals for business discovery in AI-based answer engine queries… with one big upgrade…

Reviews are the future.. again? AI “search rankings” are a hot topic right now, but no one’s talking about how reviews might be a dominant factor for businesses.