Tom B

$33k of alpha buyback and lock for bitcast in the last 24 days. Revenue up. Momentum up. Conviction up. Just keep shipping, the rest will take care of itself 🫡 @Bitcast_network bittensor:native

How Brand and Creator Experience Led to Bitcast: Introducing Tom Blears Next in our series introducing the people behind Bitcast is our co-founder and CEO, Tom Blears (@Tom_dot_b). Before Bitcast, Tom delivered large-scale technology and operational projects across the UK banking and pensions industry, helping build enterprise software and AI-powered data analytics products. Alongside that work, he built an e-commerce business and experienced creator marketing from the brand side. Finding the right creators was difficult. Campaigns ran through spreadsheets and DMs, with no reliable way to verify whether paid engagement was genuine. In 2023, Tom experienced the other side of the industry. After growing his own social media audience to more than 70,000 followers, he began receiving regular approaches from brands. While there was plenty of interest, the process was often just as frustrating for creators. Hours were spent in conversations that never became campaigns, leaving creators to negotiate terms, chase updates, and manage deals instead of creating content. Tom had also been involved in crypto since buying Bitcoin in 2016. Though fascinated by its potential, he had grown increasingly sceptical that much of the industry was delivering meaningful real-world value. That changed when his brother, Will, introduced him to Bittensor. As Will explained how Bittensor’s incentive mechanisms could coordinate thousands of independent participants, Tom immediately saw the connection to creator marketing. Having experienced the industry from both sides, he believed the same principles could reduce friction, improve trust between brands and creators, and reward genuine performance. The brothers began exploring the idea in late 2024. Several incubators questioned whether the idea belonged within Bittensor because it was not building AI in the traditional sense. Tom and Will believed its incentive model could coordinate far more than AI alone, so they bootstrapped the company and launched Bitcast. A word from Tom: “I’ve always enjoyed breaking complicated systems down and finding better ways for them to work. The more I looked at creator marketing, the more obvious it became that the biggest problems weren’t a lack of creators or brands. They were coordination, trust, and incentives. Bitcast started as an experiment, but today we’re building something much bigger. Our goal is to give creators more time to create, give brands genuine accountability, and build a completely new way for creator marketing to work.” Today, Tom leads Bitcast’s commercial strategy, partnerships, and product vision as the company takes its model beyond Web3 and into the wider creator economy.

Desearch Has been great man. almost 60 000 requests not a single lag, not a single error. I am very proud to support & use that subnet. A low priced subnet near dereg zone that really deserves a higher price. You can build so much things for businesses or marketing agencies that rely on trends, signals, hot topics. WTF is #dtao even doing man. Chassing non repo subnets. @desearch_ai

We might be close to proving that @stitch3_ai actually scales. We proved the model worked in the Bittensor ecosystem. What we didn’t know was whether we could repeat it for new ecosystems. Now miners are joining from our new prediction markets eco with increasing speed - 55 so far. If it works in one new eco, no reason it can’t work in many. And there are MANY. We built the tech to scale profitably. Time to scale it is approaching.