Deeban R, PhD

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Is Nikita out of his mind? Massimo has been uploading content for 11 years and his account has 4.3 million followers. He is a curator. Even Elon Musk praises Massimo’s account. Elon Musk has also subscribed to @Rainmaker1973 And almost all video content creators take videos from other platforms and upload them on X. This has been happening from the beginning. Is @ViralRushX an original content creator? He also takes videos from YouTube and uploads them. So why is Massimo being treated differently? Nikita Bier publicly saying “Today is your last day in the Creator Program” to one of X’s biggest curator accounts is a terrible look for the platform. For years X rewarded reposts, curation, and engagement driven content. Now suddenly the same accounts that helped fuel the platform’s growth are being treated like criminals? Massimo built one of the biggest science and discovery communities on X. Millions of people discovered fascinating content, rare moments, space, tech, and science every single day because of that account. You can debate attribution policies. That's completely fair. But publicly shaming creators who clearly added massive value to the platform is not how you build a healthy creator ecosystem. Curation is also a skill. If X wants to change the rules then create clear and transparent systems for credit, licensing, and revenue sharing. Not selective punishment after an account becomes huge. Because if “curating viral content” suddenly becomes a crime, half of X disappears tomorrow. Publicly telling such a huge creator “we are removing you from creator revenue” is not fair from the Head of Product at X.