Evaline | Social Media Manager

This is a HUGE problem in our industry. I don't think most people realize that for many aspects of the job, social media managers don't have any special back-end access to social media platforms. We're mostly just using the same tools and features available to the average user.

“I don’t have time to help you with social copy. Please put on the TV.” He’s no help. 🙄😂

@httpsean_ca I find that you have to know how to talk to it—but it almost makes it MORE time consuming. GPT4 has been pretty good for me for blog posts specifically but not social.

P.S. People know when you’re using ChatGPT for your social media posts 🥸 You might as well not do it because it just deters people from further engaging with your content. I used ChatGPT to turn our blog posts into tweets and it was so bad I just decided to stop it. My social media manager handles my Instagram, I personally handle my Twitter since I love writing microblogs!

@mastermindaff It was a super tedious task. I was needing a little extra patience😅

Everyone send me some patience today. I’m building out our project management platform. Love building these tedious back-end things. Love that we’ll get to be organized even more.

@JoeChimento I guess to figure out what skill level said person is at? I think that's the hugest part of my struggle right now. I think it's more indecision than anything...😂

A lot of times, your audience is going to say, "meh, that sounds great, but I'm good where I'm at." Your job as a marketer is to paint the picture of what happens if they DON'T take action.

@JoeChimento For me… I still need a cheat sheet to figure out who the hell im talking to🤦🏼‍♀️

@httpsean_ca So much this. It’s great if you have excess time, but it’s not a needle mover.

You don't NEED to move your Canva portfolio to Squarespace. Expect spending a minimum of 5 hours doing so - I created a very simple landing page for 10 hours, not to mention the little tweaks I had to do the following days. Should you be prioritizing this? I don't think so. #ugccommunity #ugccreator

@carolinemurs In love with these!!

So, some of you know I used to work in Automotive Advertising. Since it’s Valentine’s Day, I have to share an old project that I’m still very proud of to this day. Corny client Valentine’s Day cards❤️🚗

@jsstansel One thing I did this year was try to learn as much as I could about the other “branches” on the “tree” that is marketing. I feel like I can do my job better than ever now. The difference is noticeable!

OMG YES! We social media managers complain so much about how no one understands our jobs (often justifiably so) but how often do we take the time to learn more about the roles of those on our teams? Not only will you work better as a team, you'll get better results too.

@jsstansel So real. Why are there so many different titles???

Confession: I've never actually held the official title of social media "manager." I've been a social media specialist, coordinator, even director...but never had the official title of "manager."

@wolfgangsmyname Oh wow! Thank you so much for sharing her with me. She is precious. Goldens are the best!

@eeevalineee Have a wonderful time with this cutie! 😊 This was my little baby Lea as she was a few months old, back in 2002. I miss her a lot! 🥹

Delivering a different kind of value in this tweet… Hope this helps you get through the week—meet Captain🥹

@jwginn Thanks Jeremy!😊

@eeevalineee What a sweet looking dog!

@arranelliott_ Isn’t he?

@eeevalineee So cute

@wolfgangsmyname Me too!🥹

@eeevalineee Oh, I love him! 🥹

@drkateking Right?! I don’t know whether to be excited or sympathetic for their social media manager😆

@eeevalineee ... and news of it making NY Times front page to boot! 🙃

Everyone trauma dumping on Elmo's social media manager wasn't on my 2024 bingo card... Yours? 🤣

@LettersOfGreat Love it! I always say that having your "why" physically written so you can pull it out on hard days is useful.

Most people feel lost because they don't have a clear vision of where they are going. Having a dream of a better life is not enough. Having a roadmap of where you want to go and how you will get there, will save you tons of headaches and time.