Eric Farmer

Most brands are running the wrong ad types on Meta. 🤦‍♂️ They test a little of this, a little of that—burning cash on creatives that look good but don’t actually convert. 🤷‍♂️ After managing millions in ad spend, at @WallarooMedia, we’ve identified 15 high-performing ad types that: ✅ Work predictably across different industries ✅ Lower costs while increasing engagement ✅ Actually drive conversions—not just vanity metrics No more guesswork. No more wasted budget. 💸 We've put together a PDF breaking down the 15 best ad types proven to work on Meta—so you know exactly what to test and why. Want it? Like this post and drop "Meta" in the comments and I’ll send it your way.👇 Real data. No fluff. Just results. 🚀

@nickshirleyy @GovTimWalz @IlhanMN So when is the government cutting us all checks for the fraud? I’d like my share back, thanks.

🚨The Minnesota fraud empire is falling: Yesterday 15 fraudsters were charged and $90 million was busted. The MSM tried to cover for the fraudsters. @GovTimWalz called it "white supremacy" to expose it and @IlhanMN is completely SILENT. Independent journalism defeated an entire fraud network upheld by billions of dollars with support from corrupt politicians who allowed this fraud and the MSM who failed to report it. Major win for America and hardworking law-abiding taxpaying citizens. This is just the beginning. Arrest them all.

@dsonoiki Brilliant. The wife part spot on.

You Are Not Alone. Vote Spencer Pratt.

@jspujji GA

I just spoke to a marketer managing 20+ agency clients with one Growth Assistant and this single AI workflow. His digital marketing assistant used to spend 6+ hours in auditing Ads Manager daily. Today, the assistant connects Ads Manager to Claude and has the analysis in minutes. My team documented every workflow like this across 200+ brands we work with. The Marketer's Guide to Claude: ↳ Campaign analysis in minutes ↳ 10+ ad variations from one winner ↳ Social copy consistently locked to brand voice ↳ Email flows built by Claude on what converts Every workflow is designed for a human to run. Comment "GA" - I'll send it to you.

@oliverwhudson Personas

A few months ago, I sat across from Maxime, Meta's Creative Strategist for Disruptor brands. The man who works with the top 1% of brands on the platform. The person who sees the data we all guess at. I went in thinking I'd get validation. What I got was a moment that reframed everything. He said: "It's less about thinking what piece of content I'm putting out there. It's who am I building this for, and which motivation or barrier am I trying to tackle." That's it. That's the whole game. The right ads for the right person built around the right psychological trigger. The problem was that everything we'd built around that idea lived in fragments. A framework here. A podcast episode there. A case study buried in a client deck. Brands we worked with were getting pieces of the picture but never the full system. So we built one place that holds all of it. Everything on this board is what we're actively running right now across the 8 and 9-figure DTC brands we work with. The AI research stack we use to evidence personas. The brief architecture. The testing tiers. The optimisation rules we run in accounts every week. It's informed by our own data, our Meta partnership research, and that conversation with Maxim. If your CAC is rising but your creative volume is higher than ever, this is the system that fixes it. Retweet and comment "personas" on this post and I'll send it over

@TheJoeySwoll Unfortunately it is our gym AGAIN lol

A woman set her tripod up in front of a walkway to the weights then posted a video upset at a woman for walking thru it calling her a “f*cking b*tch”. I found the gym and sent them the video and now, she no longer has a gym membership.

@TheExMoCringe @ExMosPostingLs Same years I served…. My dearest brother, we all knew.

Phenomenal ignorance. 😂

@elonmusk Triggered much?

MOAB 2026 🤙🏼

@ScottWarner18 Amazing, congrats Scott!

Tessa opened her mission call last night. She is headed to one of the most beautiful areas in the world…. I’m so proud of her.

@ScottWarner18 Barcelona

Our beautiful Tessa Belle just received her mission call. She will be opening it in an hour from now. I will give a $100 Amazon gift card to the first person who guesses where she will be serving for the next 18 months. Ready go!!!

@ThoughtfulSaint @justin_hart Very well articulated. Excited to listen to the full ep!

A “Mormon” explains the Bible to Allie Beth Stuckey.

@justin_hart Very proud of #2

There are two facts missing here: 1) Every religion purports to have the true gospel of Jesus Christ 2) The LDS faith is one of the few Christian religions which does NOT condemn non-Christians to hellfire.

@Mericamemed This just got personal

I feel attacked

@nicktheriot_ Million

I'm going to delete this post in 48 hrs... Because I just dropped the complete system to scale from ZERO to $1,000,000 with Facebook ads. This is the exact 3-pillar framework we use to take ecom brands from broke to million-dollar months - the same system that helped my Inner Circle student Luca hit $1.1M in 6 months. We charge $10,000/mo to do this for clients… But today, I'm giving it away 100% FREE. Like + Comment "MILLION" and I'll send it to you.

@CoachDanGo 3 eggs + cup of egg whites and some fruit

Question for people under 15% body fat: What's one meal you eat on most days?

@joshnaa2gez Wait, this isn’t a 3-book fantasy series

Hmmmm… maybe these will become the moto or theme for each age group. But no one is going to say… “I can’t wait for my daughter to turn 14 and become a Messenger of Faith!” “Sister Jones, what are the Gatherers of Light doing this Wednesday?” 🤣 sorry, I just don’t see it. These aren’t names that stick. Maybe I’m wrong, but you need a single word and it can’t be overly dramatic. Overly dramatic language, like “Gatherers,” feels awkward in casual conversations. People avoid saying it.

@ClintFiore Yes, all of Utah. These kids popping wheelies and going berserk

My bro in suburban Denver says there's an absolute "plague" of kids on e-bikes and e-dirtbikes bombing around the streets and neighborhoods at high speeds. 7-14 year old boys equipped with capabilities they're not mature enough to handle safely, drive like banshees through yards and intersections and golf courses etc. I don't see too many of those here in small town TX and when I do they don't seem to be terrorizing anyone. Curious if this is happening where you live or not. Is this a big deal?

@adamtaylorl meta

I use Claude to build winning Meta ad creative from scratch. I put together my Meta Creative Research Vault (below) Claude is BY FAR the best tool for extracting angles, writing hooks, and briefing creators. I use my customer data combined with my prompts to go from zero to a full creative brief in under an hour. My prompts replace an entire research team. I compiled ALL my Claude prompts into one vault: ● Customer Review Angle Extraction Prompt ● Reddit ICP Pain Point Mining Prompt ● Hook Writing Prompt (5 variations from one angle) ● Awareness Level Mapping Prompt ● UGC Creator Brief Generator Prompt ● Winning Ad Breakdown Prompt ● Competitor Ad Analysis Prompt ● Post-Purchase Survey Question Generator ● Angle Bank Builder Prompt ● Full Funnel Creative Strategy Prompt Want access? → Comment "Meta" → Follow me and I'll DM you the vault

@AuthenticDom Scale

I built a Claude agent for Meta ads ...that analyzes your account and tells you exactly what to fix to scale profitably Comment "SCALE" and I'll send you the full workflow 👀

@RestoredLife100 @j_divis 🙋🏻‍♂️

Are there any other business owners here? Specifically business owners that are LDS?