Harper
158 posts









Recently, it’s become very clear that our community is being threatened by bad actors who are violating multiple Shopify policies without being punished. Shopify likely doesn’t have a system in place (or it isn’t working as it should yet) and shady apps exploit that. Time to do something about it. Here's my idea: - I invite credible app developers to join a private Discord server (strictly invite-only, only verified identities, 100% trusted). - We share evidence about bad actors in our categories, server is well structured and easy to navigate, all violations are timestamped, tracked and updated. Sooner or later, Shopify will act (I honestly believe they care about this) and then we will share all of the well documented evidence with them. Who’s in?



Opinion: You should always be turning off low performers. Ads that take up spend should not be left on if they're dragging your account down. Meta tries to shift spend around on its own but it's not always right about which ads to favor or ignore. From personal experience, cutting losers helps your campaign. Leaving fatigued or non performing ads on hurts. Good rule of thumb: → If the ad has run for 4 days and the CPA still sucks, turn it off → If the ad is the top spender in the ad set and has a slightly higher CPA than the others, leave it on. It's doing top of funnel work for everything else. Stop hoping bad ads will turn around on their own. They usually don't. Make the call and free up the budget for something that actually has a chance.
















