
Ilan Zerbib
286 posts

Ilan Zerbib
@i_zerbib
Building the platform for autonomous software @Sapiom. x-@Shopify payments Director (Shop Pay, Shop Cash). Founded & exited Earny. SF.


Adam Mosseri (@mosseri) leads @Instagram, used by over 3 billion people (1 in 3 humans). He started at Facebook in 2008 as an IC designer, rose to lead News Feed, and took over Instagram from @kevin and @mikeyk in 2018. Since then, Instagram has more than tripled its user base, and Adam is now months away from having run it longer than its founders did. In our in-depth conversation, we discuss: 🔸 The rise of the “product staff” role 🔸 Why Adam is bullish on designers 🔸 What the Instagram algorithm knows about you 🔸 What the rise of AI-generated content means for IG 🔸 The two biggest product failures of Adam’s career—Facebook Home and the first version of Reels Listen now 👇 youtu.be/yQ_EWmtfWvQ











