
Daniel Roman
97.9K posts

Daniel Roman
@idanielroman
9-5 working in tech. 5-9 Building a local community newsletter for my city in Ottawa, Canada and sharing what I’m learning in my newsletter. Sub below to follow


A few months ago I started using AI more liberally for writing content for my personal brand. It was a mistake. Let me explain. When I started publishing AI-generated content - no matter how much I informed and shaped it myself - people I admire started unsubscribing from my emails more often. Email responses also deteriorated. Even my social posts flopped. It bummed me out. And if I’m being honest, I never really saved much time! Sure, I saved creative energy in not needing to fully mold my ideas into logical structures with smooth narrative pacing. But my time got gobbled up going back and forth with Claude. So a few weeks ago - after watching a magnificent sales page training by @AndrewWriteCopy hosted in @AlinDragu's Skool community, CopyCreator... I went back to basics and started writing 100% of my content myself again. And while it’s impossible to attribute perfectly, I feel like this pivot improved mine and my clients’ results. For example, one email I wrote for a client drove their single highest revenue of any single email the company ever sent. If nothing else, I’ve certainly felt better about the content I’m putting out since making the switch back to the OG way. Your natural human scribbles possess inherent contrast to the sea of AI slop flooding all our feeds. Let that contrast shine bright. Your sheer willingness to write may become a trust signal and differentiator it simply hasn't been before. Write.

Ages when you suffer a lot: 17 23 27


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