Kathrine

Did you know Google Search is updated thousands of times per year? It's all part of our work to improve Search. From our archives, learn more about the processes we use test and evaluate these updates: blog.google/products/searc…

From changes to structured data and search ranking to cool articles from the community, @JohnMu covers the latest news happening in Google Search. 📰 Tune in to this month's episode 📷 goo.gle/46mpduv

“You still have to be a journalist” -> The AP releases guidance on how it uses generative AI tools & plans to update its stylebook, saying outputs are like “unvetted source material” "Any output from a generative AI tool should be treated as unvetted source material. AP staff must apply their editorial judgment & AP’s sourcing standards when considering any info for publication." poynter.org/ethics-trust/2…

Google is offering free online courses with certification. NO Payment Required! Here are 10 FREE Google courses to become skilled in 2023 <<Thread 🧵 >> [Bookmark for future use🔖]

How to Improve Your Site’s E-E-A-T: 1. Create high-quality content 2. Provide author info and transparency 3. Use credible sources 4. Create a positive brand reputation 5. Monitor and leverage user-generated content 6. Build authoritative backlinks social.semrush.com/43IYqpW.

Creating all your content with ChatGPT 🤮 Use this free content template instead! Answer the Who, What, Why & How. You'll see the difference! mikeginley.com/blog/seo-conte…

FAQ: How to see Organic Search Keywords in #GA4 By default, GA4 provides fewer keyword referral data than Universal Analytics (GA3). Unlike Universal Analytics, GA4 does not provide the ‘Organic Keywords’ report, and it also does not provide the ‘Keyword’ dimension. And if you are into organic and/or paid search marketing, you need access to tons of keyword data. . . You want to know: 1) Which keywords send you the most traffic? 2) Which keywords are worth targeting and bidding on? 3) Which keywords send the most traffic to a particular landing page? You want to: 1) Track the ranking of your keywords. 2) Do keyword research. 3) Correlate keywords data with website usage data and conversion data. . . Following are the top methods to see Organic Search Keywords. Method-1: Link your Google Search Console account to your GA4 property and then publish the search console reports. Method-2: Use a tool like ‘Keyword Hero’ to collect more keyword data in your GA4 property. Bonus Method - Use Search Console BigQuery export to unlock millions of new organic search keywords. The organic keywords data provided by Google Search Console User Interface (UI) is also limited. But by using the Search Console Bulk Data Export feature, you can unlock millions of new organic search keywords in your BigQuery project. Learn more >> optimizesmart.com/how-to-unlock-…

New from Google: "We're reducing the visibility of FAQ rich results, and limiting How-To rich results to desktop devices." Finishes rolling out globally, to all languages next week. FAQ rich results will only be shown for "well-known, authoritative government and health websites."

The best NLP course that you can take today! Stanford's Natural Language Processing with Deep Learning covers everything from Word2Vec to RLHF! FREE access to video lectures, notes, slides, colab notebooks, assignments & more ... Dedicated sessions on Python & PyTorch so that you don't have to worry about the prerequisites. Highly recommended if you are starting out with NLP in 2023. 2021 video Lectures: youtube.com/playlist?list=… Course homepage: #coursework" target="_blank" rel="nofollow noopener">web.stanford.edu/class/cs224n/i… If you interested in: - Python 🐍 - ML/MLOps 🛠 - CV/NLP 🗣 - LLMs 🧠 Find me → @akshay_pachaar ✔️ Everyday, I share tutorials on above topics! Cheers!🥂

Google's @searchliaison said content primarily developed by tapping into popular searches is probably not really people-first content and not "recommended for long-term success." seroundtable.com/google-popular…

Fact is, @Marie_Haynes knows more about Google "helpful content" than most experts. We'll stand by that statement, and we can be harsh critics. Fantastic read. Enlightening, and explains better than anything Google themselves ever could. Bookmark this mariehaynes.com/google-ai-syst…

We just launched our FREE keyword cluster tool. Give it a spin and let me and @NafetsWirth know your thoughts! swiftbrief.com/tools/keyword-…

Google has created a Generative AI learning path with 9 FREE courses! Topics cover: - Intro to LLMs - Attention Mechanism - Image Generation/Captioning - Intro to Responsible AI From the fundamentals of LLMs to creating & deploying generative AI solutions! 🚀 Read more 🧵👇

@Errioxa @JohnMu @danielwaisberg Yes ! Similar issue.... @rustybrick can u please help with this

I'm noticing a rise in 'Crawl issue' errors for AMP, completely unrelated domains, so I believe it's some issue with Google Search Console. Is anyone else experiencing this? cc: @JohnMu @danielwaisberg

@hmarsili @JohnMu @googlesearchc Facing similar issue ...no response from @googlesearchc or webmasters forum

Hi @JohnMu @googlesearchc starting May 11th we are seeing on several sites a "Crawl issue" with AMP pages. Pages are valid, no block on robots or WAF. What could be the reason of this? When inspecting the URL we get "No further details available for this type of issue".

How to determine if a backlink is "good" or not in 60 Seconds bit.ly/3ocKHZv

Still too many execs asking marketers to make "high quality content." Here's why I think that number should be ZERO - sparktoro.com/blog/high-qual…

#Bitcoin (2W) This is HUGE ! 💥🙌 For the 6th time in history, #Bitcoin just had a Golden Cross also called a Bullish Tenkan-Kijun Cross in Ichimoku system. Any time it occurs it's followed with a new uptrend for #BTC 🚀🚀🚀 Last Golden Cross occurred 3 years ago. 🫡

Google to update the helpful content system algorithm in the coming months to show more "hidden gems" searchengineland.com/google-to-upda…

🤔 Do you think users of Semrush and Moz actually rank worse because of their toxic link tools? We get the request to build one a lot at Ahrefs. The feature is on many people's shopping / product comparison lists. We won't add it because users might actively harm their sites.